Facebook for business by Up and Connected. Exploring the benefits fo the platform for business success

1. for Business

2. Agenda
• What is Facebook?
• How can my business benefit from it?
• What is the next step?

3. What is Facebook?

4. Did you know?
 Biggest Social Network: 250 Million users
 200 Million ACTIVE users
 Average user time: 25 Minutes
 100 Million users return daily
 35 years old & above: fastest growing
segment

5. Create an account
Advice: Start with
an individual
account!

7. Develop a following

8. Agenda
• What is Facebook?
• How can my business benefit from it?
• What is the next step?

9. Business page/profile

10. Business page/profile

11. Business page/profile

12. Advantages of a business page
 Engage with an active social community
 Send updates to your “fans” in seconds
 Promote your products & services
 Your FB business page is indexed in
Google!!
 Avail of traffic/visitor stats (Insights)

13. Promote events

14. Promote your products & services

15. Promote your products & services

16. Promote your products & services
Channelship Ltd. Copyright 2009

17. Facebook Insights

18. Agenda
• What is Facebook?
• How can my business benefit from it?
• What is the next step?

19. Next steps
 Open a personal account
 Follow people that you know and try to become
familiar with the platform.
 Check out business pages & learn how are they
doing.
 Focus on good interactions, share content.
NO sales pitches please!