2. BBC ONE
Flagship television channel of the British Broadcasting Corporation
The channel's annual budget for 2012–13 is £1.14 billion
The channel is funded by the television licence fee together with the BBC's other domestic television stations, and therefore shows uninterrupted
programming without commercial advertising.
Audience share 24.78% (August 2016, BARB)
BBC One is the shop window for the BBC and must appeal to a broad mainstream audience. As the channel needs to provide much-loved
content for everyone in the UK it's important that we find high impact programmes that appeal across the board.
In an environment where audiences are fragmenting, BBC One is the place where people can come together to share great TV moments – uniting
viewers across all ages.
BBC One is about aiming for the very best in production values, story-telling and talent in all genres. We want to find the next generation of hits
and offer a rich mix of programmes with scale and ambition that will appeal across the range of everyone in the UK.
BBC Three was a British television channel operated by the BBC. Launched on 9 February 2003 as a replacement for BBC Choice, the service's
remit was to provide "innovative" programming to a target audience of viewers between 16 and 34 years old, leveraging technology as well as
new talent.[1]
BBC iPlayer is a catch up service available online and on devices via the app
http://www.bbc.co.uk/iplayer
http://www.bbc.co.uk/bbcone
3. BBC ONE
REVIEW
BBC one may be a good channel to put our documentary on. It is publicly funded through the television
license fee and therefore there would not be advertisements during the documentary. However, this
channel is very broad and has a variety of content, it has a wide target audience as it hosts many genres
of television, such as journalism, dramas and comedy programmes. This channel is very large with nearly
25% of the overall audience share. Our documentary is aimed at teenagers, and perhaps a television
channel targeted at teenagers would be much more successful in reaching our target audience. The
channel has a catch up service which is beneficial as audiences can watch on the move via the app and
would increase views.
4. ITV
ITV is the biggest and most popular commercial television channel in the United Kingdom. ITV and it’s
predecessor channels have contended with BBC One for the status of the UK's most watched television
channel since the 1950s. However, in line with other terrestrial channels, ITV's audience share has fallen
in the era of multi-channel television.
Audience share ITV Network: 13.46% November 2015, BARB
ITV’s broadcasting business is made up of ITV, the largest commercial channel in the country, and the
UK’s leading portfolio of digital channels - ITV2, ITV3, ITV4, CITV, ITV Encore, and ITVBe. Annually ITV
invests around £1 billion in content for its broadcast channels and ITV.com.
ITVBe is a new channel, dedicated to lifestyle and entertainment programming from the UK and US,
featuring real lives, and real people.
ITV hub - advertisments
http://www.itv.com/hub/itv
http://www.itv.com/hub/itvbe
5. ITV
REVIEW
This channel is very similar to BBC One, in the sense that it features a range of genres and has a wide,
popular audience. It does however, have advertisements which may deter some from watching. I do not
feel as this is a huge issue as if someone wants to watch something, they will watch it regardless of ads.
This channel, like the BBC, has a catch up service which then would also increase views. Teenagers may
not be likely to watch this channel due to its variety of audiences and as it is unspecialised. ITV has many
channels which specializes to different audiences, the one that is most relevant to our documentary
genre would be ITV Be as it is a entertainment channel mainly interested in reality and lifestyle. However,
the type of programmes that come on this channel is ‘The only way is Essex’ and ‘Jeremy Kyle’.
Therefore, this channel would not be suitable for our documentary as it does not contain factual
information and the target audience is wrong. Their prime target is to entertain. We aim to attract
students primarily, and students and teachers so this is not an appropriate way to get our points across.
The documentaries that appear on ITV mainly seem to be serious cases, eg. The murder of Sadie Hartley.
6. CHANNEL FOUR
Channel 4 is a British public-service television broadcaster that began transmission on 2 November 1982. Although largely
commercially self-funded, it is ultimately publicly owned; originally a subsidiary of the Independent Broadcasting Authority
(IBA),[1] the station is now owned and operated by Channel Four Television Corporation, a public corporation of the
Department for Culture, Media & Sport.
Audience share 4.55%
Channel 4 was established with, and continues to hold, a remit of public service obligations which it must fulfil. The remit
changes periodically, as dictated by various broadcasting and communications acts, and is regulated by the various
authorities Channel 4 has been answerable to; originally the IBA, then the ITC and now Ofcom.
The remit also involves an obligation to provide programming for schools,[21] and a substantial amount of programming
produced outside of Greater London.
Channel 4 also pioneered the concept of stranded programming, where seasons of programmes following a common theme
would be aired and promoted together. Some would be very specific, and run for a fixed period of time; the 4 Mation season,
for example, showed innovative animation. Other, less specific strands, were (and still are) run regularly, such as T4, a strand
of programming aimed at teenagers, on weekend mornings (and weekdays during school/college holidays); Friday Night
Comedy, a slot where the channel would pioneer its style of comedy commissions, 4Music (now a separate channel) and
4Later, an eclectic collection of offbeat programmes transmitted to a cult audience in the early hours of the morning.
It is the job of Channel Four to reflect the contemporary world to British television audiences, and one of the most important
ways we do this is through our substantial and multi-award winning documentary output. We commission more than 200
hours of documentaries every year, ranging from major multi-part series like 24 Hours In A & E to shorter series and single
films.
http://www.channel4.com
http://www.channel4.com/programmes/categories/fac
tual
http://www.channel4.com/info/commissioning/4produ
cers/documentaries
7. CHANNEL 4 DOCUMENTARY REQUIREMENTS
1. Authenticity. Do the ideas reflect the real world in a way that feels genuine and authentic? (Educating
Yorkshire/The East End)
2. Freshness. Is there something in the proposal that is genuinely new and tells a story that has not been told
before? (The Paedophile Hunter)
3. Innovation. Is there something about the editorial approach or the use of technology that is breaking new
ground? (Blackout, The Tribe, Dogging Tales)
4. Compelling storytelling. Are we likely to be gripped by the narratives that unfold in the programme?
(Murder Trial)
5. Extraordinary access that feels like a privilege to the Channel Four viewer (Bedlam, The Romanians Are
Coming)
6. Boldness of editorial proposition – (Benefits Street, 24 Hours In Custody)
Not every idea ticks all these boxes, but we do expect a Channel 4 Documentaries commission to be distinctive
and eye-catching.
8pm series
One notable development this year is that the documentary team have started commissioning more 8pm
series on scale. The Hotel is stalwart in this slot, but now Posh Pawn, The Auction House and Supervet are
established in the schedule and we are keen to develop other ideas. These sometimes (but not always) use a
rig. More importantly, they always seek to offer audiences reliable narrative beats in a world that is engaging
and relatable for a broad audience.
8. CHANNEL
FOUR REVIEW
Channel Four is a channel that appeals to a wide range of audiences with specific channels that are associated
with our target audience. For example, Friday night comedy, 4 Music, T4 and 4 Later. These channels appear
during weekends and school holidays, this would make our documentary more available to our audience.
Channel 4 is known for their documentaries, on their website they state that they commission more than 200
hours of documentaries each year. This would be a good channel to publish our documentary to engage the
biggest viewership. As channel 4 state, they look for a documentary with authenticity, which represent the
ideas of the real world. In our documentary we show the issues faced by students with workload, pressures,
stresses etc. and its all genuine to show the truth of today’s teenagers being the most stressed generation. The
ideal timing would be around 7/8 o’clock, if it was too late then it would not reach our target audience
effectively as some are young and go to sleep earlier. Channel 4 also has a catch up service -4OD (4 on
demand)., this means that we can appeal to the online audience and those who may not be able to see out
documentary when it premiers live. Our documentary will be distinctive and eye catching as our title is
appealing to many audiences. ‘Are today’s teenagers the most stressed generation?’ is our title that appeals to
both students, younger generation and the older generation to find out what teenagers deal in today’s day
and age. Educating Yorkshire is a similar programme to our documentary as it shows the life of students in
secondary school and the trials students face in more depth. Therefore as this programme similar to ours was
successful, this means our documentary is likely to be successful also. The audience is there for a documentary
of our genre as this programme shows us. Furthermore, when we were doing research into existing
documentaries, we found documentaries about teens and for teenagers. They already have a viewership for
this audience and is already established.
9. CBBC
CBBC (originally Children's BBC) is a BBC children's television strand aimed for older children aged from
6 to 12. BBC programming aimed at under six year old children is broadcast on the CBeebies channel.
CBBC broadcasts from 7 am to 9 pm on the digital CBBC Channel, available on most UK digital
platforms.
The BBC has produced and broadcast television programmes for children since the 1930s. The first
children-specific strand on BBC television was For the Children, first broadcast on what was then the
single 'BBC Television Service' on Saturday 24 April 1937; it was only ten minutes long. It lasted for two
years before being taken off air when the service closed due to the Second World War in September
1939.
https://en.wikipedia.org/wiki/CBBC
10. CBBC
REVIEW
CBBC is a children's programme where the target audience is 6-12. Although our documentary is for
students, we are mainly focusing on college students and therefore CBBC would not be appropriate, we
have shown our target audience through the people we have filmed in our documentary and also the
people we have interviewed. This genre is too young and also does not include documentaries regularly
in their broadcasts.
11. BBC THREE
BBC Three was a British television channel operated by the BBC. Launched on 9 February 2003 as a
replacement for BBC Choice, the service's remit was to provide "innovative" programming to a target
audience of viewers between 16 and 34 years old, leveraging technology as well as new talent.
Until February 2016, the network broadcast on Freeview, digital cable, IPTV and Satellite television
platforms, and was on-air from 7 pm to around 4 am each night to share terrestrial television bandwidth
with CBBC.[1] In March 2014, as a result of a planned £100 million budget cut across the BBC, it was
proposed that BBC Three be discontinued as a television service, and be converted to an over-the-top
internet television service with a smaller programming budget and a focus on short-form
productions.[4][5] Despite significant public opposition, the proposal was provisionally approved by the
BBC Trust in June 2015,[6] with a new consultation open until 30 September of that year. The closure was
confirmed in November 2015, with the TV channel ceasing operations on 16 February 2016, and
replaced by an online-only version. The BBC Three TV signal was switched off in the early hours of 31
March 2016.
E.g’s – ‘American High School’ and ‘Asian Provocateur’
Audience share 1.16% (September 2015 (2015-09), BARB)
https://en.wikipedia.org/wiki/BBC_Three
12. BBC THREE
REVIEW
BBC Three would be a good place to put our documentary on as it is around the ages of our target
audience. However, it is now recently, only become an online platform and may not reach as many
people as if it was on a television platform. With online TV services, it is more specific in who would click
on the programme to watch it and they will be likely to have an interest in the topic of the documentary.
Where as, with television broadcasting, it would reach more people, and a wider range of people who
may happen to be flicking through the television channels and may decide to watch it or have a look at
the synopsis using the TV guide. It had a smaller audience share than Channel 4, when it was running on
a TV channel and may be even less now.
13. DECISION
The decision we have made, is to choose Channel 4 as our channel of choice to broadcast our
documentary. They have specific channels for teenagers and already are well known for their
documentaries. In addition, they have an established viewership for topics similar to ours, one successful
programme being Educating Essex/Yorkshire. It is the most appropriate choice for us as they also have
an on demand service, however this does have advertisements, but is convenient for our audience who
may not be able to watch the documentary live. Having the online catch up service also broadens the
audience who may then decide watch the documentary, as it is on their computer/device screens. It is
available on computers and portable devices and we can watch on the go.
14. TV MAGAZINE LISTING – TV AND SATELLITE WEEK
TV and satellite week: TV & Satellite Week is a TV listings magazine published in the United Kingdom
by Time Inc. UK. Its focus is on quality dramas, comedy and documentaries, films and sport.
TV & Satellite Week belongs to Time UK's family of television magazines which include What's on TV and
TV Times, as well as the soap bi-monthly Soaplife. Former titles include TV Easy.
149,800 (ABC Jan – Jun 2014) circulation
This TV listing is the highest price magazine, although it does include a planner view, and lots of TV
channels, it is too expensive for what our audience will want to pay. It also does not include any radio
stations and as we are choosing a radio station for our other products, this would create synergy
between the two products which would promote it better.
https://en.wikipedia.org/wiki/
TV_%26_Satellite_Week
15. RADIO TIMES
Radio Times is a British weekly television and radio programme listings magazine. It was the world's first
broadcast listings magazine[2] when it was founded in 1923 by John Reith, the then general manager of
the BBC. It was published entirely in-house by BBC Magazines from 1937[3][4] until 2011 when the BBC
Magazines division was merged into Immediate Media Company.[5][6][7]
Circulation 712,927 (January – June 2015)[1]
This magazine has a wide circulation, which would reach a lot of people of all different audiences. The
radio times also has a online website which gives an online planner of all the TV channels on what is
going to appear and articles relating to the TV programmes on now. However, as it has a huge
audience, it is on the more expensive side of TV listing magazines, but also has a lot of radio channels
and the most pages, making it more value for money than TV and satellite week.
https://en.wikipedia.org/wiki/Radio_Times
16. TV TIMES
TVTimes is a television listings magazine published in the United Kingdom by Time Inc. UK. It is known
for its access to television actors and their programmes. In 2006 it was refreshed for a more modern
look, increasing its emphasis on big-star interviews and soaps.
TVTimes belongs to Time UK's family of television magazines including What's on TV and TV & Satellite
Week, as well as the soap bi-weekly Soaplife.
https://en.wikipedia.org/wiki/TVTimes
TV times does not include any radio stations and therefore would not be a good idea to choose to put our
magazine in.
17. TOTAL TV GUIDE
Total TV Guide has easy-to-follow sections on:
Sports
Drama
Music
Movies
Entertainment
Factual and lifestyle
There is not a lot of information online but it does show where you can purchase this magazine eg.
Supermarkets and you can purchase a subscription for an amount of time. It does feature a few radio
channels but does not have an online website, which would reduce views and make it less appealing to buy.
https://bauer.subscribeonline.co.uk/all-titles/total-tv-
guide-england
18. WHAT’S ON TV
What's on TV is Britain's best-selling TV magazine and this year celebrates 10 years at the top. It's
great value, and not just packed with the TV listings, but also lots of editorial on the UK's main
soap operas as well as other popular dramas and the like. It weighs in at around 230 grams per
issue. This is the London area edition and there are also Whats on TV magazines for other areas,
available here at Newsstand.
This magazine would be good to put our documentary in as it is Britain’s best selling magazine, this
means that it reaches a huge audience and this would help to promote our documentary and radio
advertisement further. It is not the most expensive either so this means that our target audience,
students, wont have much spare cash and would not buy an expensive magazine with the money that
they have.
http://www.newsstand.co.uk/149-Television-
Magazines/4124-Subscribe-to-WHATS-ON-TV-ENGLAND-
Magazine-Subscription.aspx
20. RADIO 1
BBC Radio 1 is a British radio station operated by the British Broadcasting
Corporation which also broadcasts internationally, specialising in modern and
current popular music and chart hits throughout the day. Radio 1 provides
alternative genres after 7:00 pm, including electronic dance, hip hop, rock, indie or
interviews. It is aimed primarily at the 15–29 age group,[4] although the average
age of the UK audience in 2008 was 33.[5] BBC Radio 1 started 24-hour
broadcasting on 1 May 1991.
Frequency
FM: 97.6 MHz -
99.7 MHz (UK)[1][2]
97.1 MHz (Jersey)
DAB: 12B - BBC
National DAB
RDS Name: Radio
1/BBC R1
Freeview: 700
Freesat: 700
Sky (UK only): 0101
Virgin Media: 901
Virgin Media Ireland:
907
https://en.wikipedia.org/wiki/BBC_Radio_1
This radio station is a large station that is also known for their music and their interviews. It does not
have any advertisements in their broadcast as it is a part of the BBC which is known for the unbiased
opinion and ad-free broadcastings, therefore we could not play our trailer. As we have chosen to do
our documentary on channel 4, the BBC would be likely not to allow the promotion of another rival
channel on their radio programme.
21. HEART FM Heart's core audience is aged between 25-44. In fact, 42% of listeners can be found within this age range.
Heart listeners also a pretty loyal bunch, who each tune in on average for 7.1 hours each and every week!
First launched in the West Midlands in 1994, Heart arrived in London in 1995.
The Heart sound has become the most popular in commercial radio and now extends to 33 stations across the UK, reaching more than 7.4 million*
people every week.
Local breakfast and drivetime shows, coupled with national programming from Leicester Square at other times of day, including Saturdays with
Emma Bunton, means Global Radio offers the national brand of Heart, delivered both nationally and locally - the best of both worlds.
Audience
Heart's core audience are aged between 25-44. Heart listeners have a spark about them; despite juggling their various roles as wives, husbands,
parents and professionals, they still make time for themselves and are determined to squeeze the most out of life. They are very social people who
enjoy shopping, going out and spending time with their friends and family.
This radio station has a large listening, however it is above the age of our target audience and therefore
would not be a good station to put our radio products on. If we do not reach our target audience with
our advertisement techniques, we will not be successful in getting our documentary out there to gain the
maximum amount of views.
http://www.thisisglobal.com/radio/heart-fm/audience/
http://www.heart.co.uk
/about-
us/#VK42G49ysOI30Vc
Q.97
22. RADIO STATIONS - CAPITAL
Capital is a radio network of twelve independent contemporary hit radio stations in the United Kingdom,
owned and operated by Global Radio.[1] Capital was previously known as Mix, One, Galaxy and Hit Music at
various times. The stations were formerly owned by GCap Media and Chrysalis Radio prior to their respective
takeovers by Global Radio and, with the exception of Capital London, were all part of Galaxy or Hit Music until
they were merged to form the Capital network on Monday 3 January 2011.
The stations serve a combined weekly audience of 8 million listeners and target a core audience in the 14-34
age group.
It's no coincidence that 58% of those who tune in to Capital are aged between 15-34 and make up the main
target audience for the station.
For this radio station, it is very well known and popular. However it is only known for the music and celebrity
style interviews and our other products may be not be suited to this station. However, it does have the correct
target audience age for our documentary. Capital radio has advertisements in breaks in the radio broadcast,
which may deter some people away from listening to this radio station.
Frequency
95-108 MHz
depending on area,
DAB National on D1,
Freesat: 719
Freeview: 724
Sky: 0109
Virgin Media: 958
https://en.wikipedia.org/wiki/Capital_(radio_network)
http://www.thisisglobal.com/radio/capital-fm/audience/
CAPITAL UK
ANGLESEY & GWYNEDD
BIRMINGHAM
DERBYSHIRE
EDINBURGH
GLASGOW
LEICESTERSHIRE
LIVERPOOL
LONDON
MANCHESTER
NORTH WALES COAST
NOTTINGHAMSHIRE
SOUTH COAST
SOUTH WALES
TEESSIDE
TYNE & WEAR
WIRRAL
WREXHAM & CHESTER
YORKSHIRE - EAST
YORKSHIRE - SOUTH & W
http://www.capitalfm.com/localise/?redirect=%2Ffaq%2F
23. KISS FM
KISS FM UK is England’s largest multimedia brand for 15-34 year olds, reaching over 4.6m listeners every
week. KISS plays the freshest new music and biggest tracks.
Its strapline, ‘The Beat of the UK’, encapsulates the essence of its ‘Never Stand Still’ values. It’s the home
of Rickie, Melvin and Charlie in the morning, Live@KISS with Michael and Andrea also plays 35 hours of
specialist programming including Shortee Blitz, Majestic, Wideboys, Tough Love, Pioneer, Devolution and
Dixon Brothers every week. The brand is home to two breakout, standalone digital extensions, KISSTORY
(non-stop old skool and anthems) and KISSFRESH (non-stop new beats).
This radio station may also be a good place to put our other products as it is similar to Capital
FM, where their target audience is around 14/14-34. This radio station is the most successful in
our target audience’s age range and has a huge amount of listeners every week. However, the
radio station is primarily for music, we can assume that it has advertisements, and this is where
our other product would fit in. However, kiss fm is only available in London, South Wales and the
west, and the east of England, and would not reach a wide variety of people.
http://www.bauermedia.co.uk/brands/kiss
24. DECISION
The radio station that we would choose is Capital FM, it has lots of stations nationwide, and it reaches a
lot of people per week. It is also part of our target audience, and this means we will advertise our radio
products to the best suiting station and has the widest listening.