Value Focused Brainstorming
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This session will provide innovating brainstorming techniques and include an interactive breakout session to take ideas and convert them to action within 15 minutes.
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Value Focused Brainstorming
- 1. Value Focused Brainstorming (aka meetings really suck) Max Farrell Chief Hustler at WorkHound Founder at Create Reason
- 2. Max Farrell Co-Founder of WorkHound Startups Intrapreneurship Trucking
- 6. CreateReason.com @CreateReason My goal today: Save hours of your life.
- 7. CreateReason.com @CreateReason The value of ideas = $0 The cost to kill ideas = $0
- 8. CreateReason.com @CreateReason Ideas need: •oxygen •an open mind •to be picked / poked •to be held in different minds
- 9. CreateReason.com @CreateReason You all need: Post-its Sharpie / Pens Large poster board Open minds
- 10. CreateReason.com @CreateReason Form into small teams
- 11. CreateReason.com @CreateReason Find the champion of the group
- 12. CreateReason.com @CreateReason Know our “north star”
- 13. CreateReason.com @CreateReason Know our “north star” “Where are we going to eat as a group in Des Moines?”
- 15. CreateReason.com @CreateReason Step 1 2 minutes •9 ideas written down •1 idea per Post-It “Where are we going to eat as a group in Des Moines?”
- 16. CreateReason.com @CreateReason Step 2 4 minutes •Each person pick their top 3 ideas •Share the 3 ideas with the group •Champion gathers them for all to see
- 17. CreateReason.com @CreateReason Step 3 3 minutes •Group identifies top 5 ideas together “Where are we going to eat as a group in Des Moines?”
- 18. CreateReason.com @CreateReason Easy Hard Impact 3 2 1 Step 4 3 minutes Prioritize
- 19. CreateReason.com @CreateReason Step 5 4 minutes Pick the top idea •Who will push it forward? •Do they have the resources to win? •What is the 1 action item for them?
- 21. CreateReason.com @CreateReason Why do we do this? •Give everyone a voice •Time box our efforts •Get to the core of next steps •Take action!
- 22. How can you use this? -Crisis Ex. Someone famous said something negative about our company on Twitter, we need to determine how to respond -Create a marketing campaign Ex. We should try one new initiative this week -Strategies to delight customers Ex. Find one new way to quickly delight existing customers
- 23. @CreateReasonCreateReason.com It’s fast. It’s all about execution. You can do it.
Notes de l'éditeur
- My experience is in tech startups, I left to consult on employee engagement around millennials in the workplace and got connected to trucking through that business. Since then, I’ve written for multiple trucking publications, won an industry award at GATS in August, spoken at multiple trucking conferences, and learned from a lot of industry folks.
- Hi my name is Max Farrell, the CEO of WorkHound. Over the next few minutes we’re going to talk about revolutionizing the trucking industry.
- don’t like collaborate slide - people are working by them selves
- add: sales detail