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The Business of Ideas.
A question

What is the most innovative
company/organization you can think of?
Shifting perspective
Shifting perspective
Innovation is simple…
All you have to do is:

See things differently
&
Think differently
…But not easy
It takes discipline & the ability to balance
opposites.
Balance
Physical energy
Smart
Discipline
Fantasy

Rest
Naïve
Play

Reality

Ambition

Selflessness

Passion &
attachment

Objectivity &
detachment
Encouraging intrinsic motivation
•

Create flow – right people and right assignments

•

Freedom

•

Time and resources

•

Meaning and encourage
There will be bumps because we don’t all think
alike or play well together…

And that’s a GOOD thing.
I’m creative but I’m surrounded by
people that aren’t
Innovation and creativity in organizations
Creative abrasion
If you want an innovative organization, you have to
be committed to a diverse workforce that
encourages debate and differences – BUT – it has
to be managed.
Organizational – Where are you on the continuum?
Random

Innovation at this stage occurs on an “as needed” basis,
typically during annual planning or when a crisis emerges.
Organizational – Where are you on the continuum?
Random
Process
Introduction

There exists some standardized process for idea generation in
the organization, but at this stage it is not always directly
connected to or functioning as a driver of strategy – and not
always measured/evaluated by formal means.
Organizational – Where are you on the continuum?
Random
Process
Introduction

Tied to
Strategy

The innovation effort is directly tied to the overall strategy of the
organization and functions as a driver of strategy – always
being measured for ROI (return on innovation).
Organizational – Where are you on the continuum?
Random
Process
Introduction

Tied to
Strategy

Employee
Empowerment &
Participation

Employees have the freedom and are encouraged to generate
new ideas that receive consideration. Outside of traditional
design and R&D departments, groups exist informally and
formally as idea exchanges.
Organizational – Where are you on the continuum?
Random
Process
Introduction

Tied to
Strategy

Employee
Empowerment &
Participation

Cultural
Adaptation

The organization has a culture that embraces innovation.
Ideas are connected and driven by strategy; employees are engaged
and have avenues to participate; there’s an ongoing pipeline of new
products and services in development; there’s a system in place to
encourage, recognize, and reward new ideas.
Need to balance playing to win with playing
not to lose factions in the organization.
Success can be the enemy of innovation…
…because it can create cultures that are
unwilling to change.
The more radical the innovation and the more
it challenges the status quo, the more and the
stronger are the antibodies.
Managing the Process
Keep the common goal front and center

Share information in advance, create an agenda for action – and
make sure to get the question right
Create operating guidelines upfront and enforce them; discuss
cognitive differences

Depersonalize conflict by helping people understand cognitive differences.
People who do no understand cognitive preferences
tend to personalize conflict or avoid it – or both.
Asking a good question
•

Make it as specific as possible (retain and grow)

•

Have a singular focus for each brainstorm/ideation; don’t try to do too much

•

Have an objective for the question: How might we _____________, so that
__________.

•

Ask others for input to refine

•

Give all participants the question in advance (days, weeks) along with any
background information; clarify any questions and share with all participants
Let’s not forget our ABC’s
•

Selling your ideas – don’t overlook this step
- What’s the profile of your organization
- What is the risk tolerance of the person you need to support your idea
- The more $ the higher up
- Wrap it up with a bow
Misc.
•

Contact: glennk@thebusinessofideas.com

•

Blog: http://tcbmag.com/Innovations/

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Culture of Innovation

  • 1. *The material in this presentation is protected by copyright and cannot be duplicated, transmitted, or presented without the expressed written authorization of The Business of Ideas.
  • 2. A question What is the most innovative company/organization you can think of?
  • 5. Innovation is simple… All you have to do is: See things differently & Think differently
  • 6. …But not easy It takes discipline & the ability to balance opposites.
  • 8. Encouraging intrinsic motivation • Create flow – right people and right assignments • Freedom • Time and resources • Meaning and encourage
  • 9. There will be bumps because we don’t all think alike or play well together… And that’s a GOOD thing.
  • 10. I’m creative but I’m surrounded by people that aren’t Innovation and creativity in organizations
  • 11. Creative abrasion If you want an innovative organization, you have to be committed to a diverse workforce that encourages debate and differences – BUT – it has to be managed.
  • 12. Organizational – Where are you on the continuum? Random Innovation at this stage occurs on an “as needed” basis, typically during annual planning or when a crisis emerges.
  • 13. Organizational – Where are you on the continuum? Random Process Introduction There exists some standardized process for idea generation in the organization, but at this stage it is not always directly connected to or functioning as a driver of strategy – and not always measured/evaluated by formal means.
  • 14. Organizational – Where are you on the continuum? Random Process Introduction Tied to Strategy The innovation effort is directly tied to the overall strategy of the organization and functions as a driver of strategy – always being measured for ROI (return on innovation).
  • 15. Organizational – Where are you on the continuum? Random Process Introduction Tied to Strategy Employee Empowerment & Participation Employees have the freedom and are encouraged to generate new ideas that receive consideration. Outside of traditional design and R&D departments, groups exist informally and formally as idea exchanges.
  • 16. Organizational – Where are you on the continuum? Random Process Introduction Tied to Strategy Employee Empowerment & Participation Cultural Adaptation The organization has a culture that embraces innovation. Ideas are connected and driven by strategy; employees are engaged and have avenues to participate; there’s an ongoing pipeline of new products and services in development; there’s a system in place to encourage, recognize, and reward new ideas.
  • 17. Need to balance playing to win with playing not to lose factions in the organization.
  • 18. Success can be the enemy of innovation… …because it can create cultures that are unwilling to change.
  • 19. The more radical the innovation and the more it challenges the status quo, the more and the stronger are the antibodies.
  • 20. Managing the Process Keep the common goal front and center Share information in advance, create an agenda for action – and make sure to get the question right Create operating guidelines upfront and enforce them; discuss cognitive differences Depersonalize conflict by helping people understand cognitive differences. People who do no understand cognitive preferences tend to personalize conflict or avoid it – or both.
  • 21. Asking a good question • Make it as specific as possible (retain and grow) • Have a singular focus for each brainstorm/ideation; don’t try to do too much • Have an objective for the question: How might we _____________, so that __________. • Ask others for input to refine • Give all participants the question in advance (days, weeks) along with any background information; clarify any questions and share with all participants
  • 22. Let’s not forget our ABC’s • Selling your ideas – don’t overlook this step - What’s the profile of your organization - What is the risk tolerance of the person you need to support your idea - The more $ the higher up - Wrap it up with a bow