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Effective Public Communication
Mural Art
Malacca River Art
&
Laman Seni
CHERILYN CHIA 0321986 | CHAN YI FUNG 0323057 | CHIN SHEE WEI 0322499 |
KOK XUAN YING 0322929 | SOO YON LI 0322821 | YANG JING LOO 0323066
- Artwork painted on walls, ceilings and large surfaces.
- Can be painted in the exterior or interior of a building.
- Shows the characteristic and mood of the muralist while
painting the mural art.
- Usually contain positive message, history of the place or just
plainly enjoyment.
- Can liven up an area.
Mural Art
Melaka River Art
- Melaka River Art Project (Projekarm) is an initiative
conceptualized by Datuk Seri Mohd Ali Mohd Rustam.
- Vision : enhancing Malacca’s arts and culture scene
- N-genereight and Avant-Garde Art Studio is the two team that
brought this vision to live.
- To showcase a significant storyline between the past and
present
- To utilise images represents Malacca.
Melaka River Art - Description
Mural Art 1 : Hang Tuah
- Razlan Adnan (Manager, Founder & visual
artist).
- Established in year 2009.
- Located at Shah Alam, Malaysia.
- Provide creative, unique historical as well
as artistic artwork and design for
personal, commercial and corporate
needs.
- Progressively doing projects and
businesses around Malaysia.
Warna Studio
- Depicts the story of Hang
Tuah during the old Malacca.
- Illustrate the process of
pirates conquering another
country.
- Shows Hang Tuah’s life.
- Features the life of people
and the culture practiced in
the olden days.
Description
5 Concepts
4. Intercultural communication
The culture of Malay dress codes in the
past - Able to identify the attires of the
people according to their gender and
positions.
1. Non-verbal messages
The actions show the preparation for
conquering process.
2. Passive perception
Viewers have a better understanding
through senses (sight). Visual
communication. Illustrations of the mural
art itself are able to show and explain the
procedures and things that happened in
the past.
5. Selective attention
Focus on the actions and gestures of
people.
3. First impression
Able to refresh viewer’s mind about the
story of “Hang Tuah” in Melaka.
Mural Art 2 : Dancing Dutch
Super Sunday
- Commissioned to carry out the
graffiti project along Melaka River.
- “It is the longest graffiti art in
Melaka and the most prominent
one we have done so far.”
- “Our concept is more to Malaysian
influences.”
Description
- Portrays the lifestyle and
culture of the Dutch when they
invaded Malacca.
- Dutch elements can be easily
identified through dance,
attires and architecture in
Malacca.
5 Concepts
4. Connotative meaning
Green background represents growth,
renewal and rebirth. It gives out a positive
feeling, where the freedom from Dutch’s
ruling is viewed as a celebration.
1. Non-verbal messages
The facial expression of happiness is
shown through the Dutch dancers’ smiles.
2. Subjective perception
The happiness of the Dutch dancers
depicts the celebration of Malacca’s
freedom from the Dutch ruling.
5. Proximity
The closeness between the dancers
suggests that they are close friends or
even couples.
3. Tactile Communication
The Dutch dancers in the mural are seen
dancing arm in arm, portraying the joy of
celebration shared between them.
Laman Seni
- Redefining back alley (lorong belakang).
- To change the perception on ‘lorong
belakang’
- To attract more people.
- Platform for younger generations to
express their ideas and talents.
- In conjunction with the “Zon Bersih”
campaign.
- LS2 (pioneer) and LS7 (sequel).
Laman Seni - Description
- Organiser of Laman Seni 2 and Laman
Seni 7.
- A multidisciplinary architectural-based
corporate group
- Ventures in solving community-
related issues through the means of
architecture, design and social
engagements.
KHZNH Studio
Mural Art 3 : Expressions
Description
What is actually happening?
Meaning differ according to
the viewers own perception
and interpretation.
5 Concepts
4. Connotative meaning
Grey shows depression, sadness,
loneliness and isolation.
Grey also creates an effect to its viewer of
detachment where it is cold, indifferent
and uncaring.
1. Non-verbal messages
Gestures, facial expressions, eyes, smile
and frown shown in the mural art suggest
excitement, awkwardness as well as
shocked towards the subject.
2. Subjective perception
The expressions portrayed could lead to a
thinking of how in the society nowadays,
some people may feel thrilled watching
other people while some might judge
them and some will be shocked seeing
them.
5. Selective attention
The eyes of the people in the mural art are
all directed to a direction which is the
subject. Their attention is on the subject.
3. Deceptive Communication
The expressions showed are misleading as
they lead viewers to a thinking of judging
and stereotyping towards the subject
which convey a hurtful message.
Mural Art 4 : Shah Alam
Description
- Features Masjid Salahuddin Abdul Aziz Shah.
- Shows Shah Alam residents working together cleaning up.
- Highlighting MBSA effort in providing bicycle lanes around Shah Alam.
5 Concepts 1. Non-verbal messages
Some of the residents of Shah Alam hold
cleaning tools and some of them lift their
hands up with fist. They looked very
excited. This shows that the residents love
Shah Alam very much and they care for the
cleanliness of Shah Alam.
2. First impression
From the landmark of Shah
Alam – Masjid Sultan
Salahuddin Abdul Aziz
Shah, we know that this
mural art is about the
status in Shah Alam.
5. Selective attention
Focus on the activity
of residents of Shah
Alam. It shows that
Shah Alam is a green
area.
4. Connotative meaning
The artist uses orange colour
on the Shah Alam residents.
Orange symbolizes energy,
vitality, cheer, adventure and
good health.
3. Interpersonal relationship
This mural art depicts the peaceful and harmony
relationships between the residents of Shah Alam.
Although they came from different family or
background, even different in race, but they can still
work together for the cleanliness of Shah Alam.
Conclusion
EMBRACE PAST,
APPRECIATE PRESENT
References
Author Unknown. (2013, May 13). The riverside of Malacca River. Retrieved 9 November 2015, from
http://j-travel.blogspot.my/2013/05/walk-alongriverside-of-malacca-melaka.html
Empowered By Color. (2015). The Color Gray. Retrieved 12 November 2015, from
http://www.empower-yourself-with-color-psychology.com/color-gray.html
Farhanah Saffie. (2014). K LAPORAN [Brochure].
Shah Alam, Malaysia : KHZNH Studio.
Malaysian Digest,. (2015). Street Art Today: Social Advocacy, Corporate Advertising Or Tourist
Attraction? Retrieved 12 November 2015, from
http://www.malaysiandigest.com/frontpage/282-main-tile/540755-street-art-today-social-advocacy-
corporate-advertising-or-tourist-attraction.html
Nurulwahida Othman (27th of March 2015 ). Perhatian Orang Ramai Selepas Diberi Sentuhan Seni
Jalanan. Retrieved 10 November 2015, from
http://thevocket.com/laman-seni-lorong-belakang-shah-alam/
Yeoh, M. (2010). Melaka River Arts Project | JUICEOnline.com. Juiceonline.com. Retrieved 12
November 2015, from
http://www.juiceonline.com/melaka-river-arts-project/

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Malacca river art & laman seni(1)

  • 1. Effective Public Communication Mural Art Malacca River Art & Laman Seni CHERILYN CHIA 0321986 | CHAN YI FUNG 0323057 | CHIN SHEE WEI 0322499 | KOK XUAN YING 0322929 | SOO YON LI 0322821 | YANG JING LOO 0323066
  • 2. - Artwork painted on walls, ceilings and large surfaces. - Can be painted in the exterior or interior of a building. - Shows the characteristic and mood of the muralist while painting the mural art. - Usually contain positive message, history of the place or just plainly enjoyment. - Can liven up an area. Mural Art
  • 4. - Melaka River Art Project (Projekarm) is an initiative conceptualized by Datuk Seri Mohd Ali Mohd Rustam. - Vision : enhancing Malacca’s arts and culture scene - N-genereight and Avant-Garde Art Studio is the two team that brought this vision to live. - To showcase a significant storyline between the past and present - To utilise images represents Malacca. Melaka River Art - Description
  • 5. Mural Art 1 : Hang Tuah
  • 6. - Razlan Adnan (Manager, Founder & visual artist). - Established in year 2009. - Located at Shah Alam, Malaysia. - Provide creative, unique historical as well as artistic artwork and design for personal, commercial and corporate needs. - Progressively doing projects and businesses around Malaysia. Warna Studio
  • 7. - Depicts the story of Hang Tuah during the old Malacca. - Illustrate the process of pirates conquering another country. - Shows Hang Tuah’s life. - Features the life of people and the culture practiced in the olden days. Description
  • 8. 5 Concepts 4. Intercultural communication The culture of Malay dress codes in the past - Able to identify the attires of the people according to their gender and positions. 1. Non-verbal messages The actions show the preparation for conquering process. 2. Passive perception Viewers have a better understanding through senses (sight). Visual communication. Illustrations of the mural art itself are able to show and explain the procedures and things that happened in the past. 5. Selective attention Focus on the actions and gestures of people. 3. First impression Able to refresh viewer’s mind about the story of “Hang Tuah” in Melaka.
  • 9. Mural Art 2 : Dancing Dutch
  • 10. Super Sunday - Commissioned to carry out the graffiti project along Melaka River. - “It is the longest graffiti art in Melaka and the most prominent one we have done so far.” - “Our concept is more to Malaysian influences.”
  • 11. Description - Portrays the lifestyle and culture of the Dutch when they invaded Malacca. - Dutch elements can be easily identified through dance, attires and architecture in Malacca.
  • 12. 5 Concepts 4. Connotative meaning Green background represents growth, renewal and rebirth. It gives out a positive feeling, where the freedom from Dutch’s ruling is viewed as a celebration. 1. Non-verbal messages The facial expression of happiness is shown through the Dutch dancers’ smiles. 2. Subjective perception The happiness of the Dutch dancers depicts the celebration of Malacca’s freedom from the Dutch ruling. 5. Proximity The closeness between the dancers suggests that they are close friends or even couples. 3. Tactile Communication The Dutch dancers in the mural are seen dancing arm in arm, portraying the joy of celebration shared between them.
  • 14. - Redefining back alley (lorong belakang). - To change the perception on ‘lorong belakang’ - To attract more people. - Platform for younger generations to express their ideas and talents. - In conjunction with the “Zon Bersih” campaign. - LS2 (pioneer) and LS7 (sequel). Laman Seni - Description
  • 15. - Organiser of Laman Seni 2 and Laman Seni 7. - A multidisciplinary architectural-based corporate group - Ventures in solving community- related issues through the means of architecture, design and social engagements. KHZNH Studio
  • 16. Mural Art 3 : Expressions
  • 17. Description What is actually happening? Meaning differ according to the viewers own perception and interpretation.
  • 18. 5 Concepts 4. Connotative meaning Grey shows depression, sadness, loneliness and isolation. Grey also creates an effect to its viewer of detachment where it is cold, indifferent and uncaring. 1. Non-verbal messages Gestures, facial expressions, eyes, smile and frown shown in the mural art suggest excitement, awkwardness as well as shocked towards the subject. 2. Subjective perception The expressions portrayed could lead to a thinking of how in the society nowadays, some people may feel thrilled watching other people while some might judge them and some will be shocked seeing them. 5. Selective attention The eyes of the people in the mural art are all directed to a direction which is the subject. Their attention is on the subject. 3. Deceptive Communication The expressions showed are misleading as they lead viewers to a thinking of judging and stereotyping towards the subject which convey a hurtful message.
  • 19. Mural Art 4 : Shah Alam
  • 20. Description - Features Masjid Salahuddin Abdul Aziz Shah. - Shows Shah Alam residents working together cleaning up. - Highlighting MBSA effort in providing bicycle lanes around Shah Alam.
  • 21. 5 Concepts 1. Non-verbal messages Some of the residents of Shah Alam hold cleaning tools and some of them lift their hands up with fist. They looked very excited. This shows that the residents love Shah Alam very much and they care for the cleanliness of Shah Alam. 2. First impression From the landmark of Shah Alam – Masjid Sultan Salahuddin Abdul Aziz Shah, we know that this mural art is about the status in Shah Alam. 5. Selective attention Focus on the activity of residents of Shah Alam. It shows that Shah Alam is a green area. 4. Connotative meaning The artist uses orange colour on the Shah Alam residents. Orange symbolizes energy, vitality, cheer, adventure and good health. 3. Interpersonal relationship This mural art depicts the peaceful and harmony relationships between the residents of Shah Alam. Although they came from different family or background, even different in race, but they can still work together for the cleanliness of Shah Alam.
  • 23. References Author Unknown. (2013, May 13). The riverside of Malacca River. Retrieved 9 November 2015, from http://j-travel.blogspot.my/2013/05/walk-alongriverside-of-malacca-melaka.html Empowered By Color. (2015). The Color Gray. Retrieved 12 November 2015, from http://www.empower-yourself-with-color-psychology.com/color-gray.html Farhanah Saffie. (2014). K LAPORAN [Brochure]. Shah Alam, Malaysia : KHZNH Studio. Malaysian Digest,. (2015). Street Art Today: Social Advocacy, Corporate Advertising Or Tourist Attraction? Retrieved 12 November 2015, from http://www.malaysiandigest.com/frontpage/282-main-tile/540755-street-art-today-social-advocacy- corporate-advertising-or-tourist-attraction.html Nurulwahida Othman (27th of March 2015 ). Perhatian Orang Ramai Selepas Diberi Sentuhan Seni Jalanan. Retrieved 10 November 2015, from http://thevocket.com/laman-seni-lorong-belakang-shah-alam/ Yeoh, M. (2010). Melaka River Arts Project | JUICEOnline.com. Juiceonline.com. Retrieved 12 November 2015, from http://www.juiceonline.com/melaka-river-arts-project/

Notes de l'éditeur

  1. Mural is any piece of artwork that painted on the wall, ceiling and large surface. Mural can be painted in the exterior or interior of a building. Characteristic of the muralist and mood of the muralist while painting mural can be reveal through his mural. Mural usually contain a positive message, history of the place or just plainly enjoyment. Mural can function as making the city a live with beautiful painting.
  2. Melaka River Art Project (Projekarm) is an initiative conceptualized by Datuk Seri Mohd Ali Mohd Rustam , the minister of Malacca His vision for this project is to enhance malaca’s arts and culture scene Melaka River Art Project (Projekarm), the initiative was conceptualised by the minister of Melaka, Datuk Seri Mohd Ali Mohd Rustam.  After the Majlis Bandaraya Melaka Bersejarah (MBMB) gave the go-ahead, N-genereight roped in avant-garde Art Studio to realise the minister’s vision of enhancing Melaka’s arts and culture scene. Together, these two teams administered the birth of a burgeoning creative scene for this historic city. The initial idea was to showcase a significant storyline between the past and present, and to utilise images that were more representative of Melaka.
  3. Warna Studio - Razlan Adnan (Manager, Founder & visual artist) - Established in year 2009 - located at Shah Alam, Malaysia - Provide creative,unique (historical) and artistic artworks for personal, commercial and corporate needs such art and design. - Progressively doing projects or business around Malaysia.
  4. This mural painting depicts the story of the great warrior Hang Tuah during the old Malacca. This painting illustrate the process of pirates conquering another country and the life of Hang Tuah which are shown at the bottom. This painting features the life of people and the culture practiced during the olden days.
  5. Graffiti company that was commissioned to carry out the graffiti project along the Melaka River “It is the longest graffiti art in Melaka and the most prominent one we have done so far” “Our concept is more to Malaysian influences.” Quotation from Tengku Amin Zuddin, one of the cofounders of Super Sunday. Artist: Super Sunday Background: Graffiti company that was commissioned to carry out the graffiti project along the Melaka River - “It is the longest graffiti art in Melaka and the most prominent one we have done so far”, says Tengku Amin Zuddin, one of the cofounders of Super Sunday. “Our concept is more to Malaysian influences.”
  6. Portrays the lifestyle and culture of the Dutch when they invaded Malacca in 1641. The Dutch ruled Malacca for the longest period, thus Malacca carried the Dutch elements through dance, attires and architecture.
  7. Creates a Platform for younger generations to express their ideas and talents that will be beneficial to the society The aim of this two project is to change the perception of people on ‘lorong belakang’ which is always dirty and dangerous to a more positive view and wish to attract more people to these area to appreciate arts and architecture. These area are aimed to be a platform for younger generations to express their ideas and talents to benefit the society. This project is in conjunction with the “Zon Bersih” campaign. LS2 is the pioneer street art project and LS7 is the sequel of it.
  8. Multi-facial expressions with their own meanings and convey different messages based on the viewers perception and interpretation of the mural Is there something that has agitated these people that invoke these expressions from them? Multi-facial expressions with meanings that differ based on the viewers perception and interpretation.
  9. The expressions portrayed could lead to a thinking of how in the society nowadays, some people may fell thrilled watching other people in despair or hardship while some might judge them and some will be shocked seeing them. Some might perceive this mural as bullying and it is as if the subject they are watching are shouting out ; stop talking bad. and stop judging me!
  10. Features Masjid Salahuddin Abdul Aziz Shah which is one of the landmark in Shah Alam Features the landmark of Shah Alam – Masjid Sultan Salahuddin Abdul Aziz Shah From the left part of this mural art, we can found that those Shah Alam residents who love cleanliness are working together to clean up their residence area. Besides, from the right part of this mural art, we can found that this mural art is probably highlighting the fact that MBSA spent a lot in putting up those bicycle lanes around Shah Alam city center.
  11. After visiting and having a clearer look of both mural arts, we can conclude that the first two murals which are produced in Malacca are more on their history. The artists who actually designed such mural wanted their villagers to be conscious about their history, how much they have been through during the hard times when the Dutch conquered them. The Malacca people did the dancing for the Dutch’s entertainment and it was extremely compliant. The previous incident mentioned was shown in the second mural named Dancing Dutch. The main reason that the murals are presented this way was the artists wanted the people there to be thankful for having a peaceful environment now. Well, the two arts invented in Klang Valley basically assert on non-verbal communication. The art that was named “Expression” says it all. Expression is defined as the answer that shows on one’s face, which means we can probably guess one’s feeling by their faces. By looking at the last mural art that we have chosen, on the left side of the painting, we can clearly observe that the people in the art are smiling and raising up their hands, which represents happiness and probably the sign of working as a team. The middle part was a picture of 2 people cleaning up the residential area, and this was drew to remind us to keep our surrounding clean. The right side of the picture has displayed with two happy cyclist, which highlights on cycling can maintain the fitness and healthiness of our body. And healthy makes everyone of us feel great.