3. Research
Explanatory Evaluative
Research Research
Purpose Method Quantitative Qualitative
Basic Applied Deductive Inductive
Pure Experimental
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4. BASIC RESEARCH
Aim: To discover basic truths & laws
To find solution to fundamental problems
Approach: Knowledge for knowledge sake’
Done out of mere curiosity
An attempt to arrive at new discovery
An improvement over an existing theory
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5. BASIC RESEARCH (contd)
Area concerned : psychology, sociology and philosophy
Examples : pure math and human behavior
Results : Cannot be applied immediately in a field
situation
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6. APPLIED RESEARCH
Aim: To improve a product by testing theoretical
concepts in actual problem situations
Approach: Testing basic research theories in actual
field setting
Examples : Research in medicine
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7. BASIC APPLIED
Addition to knowledge Solution to existing problems
Discovery / Invention Innovation / application
Mere academic Practical use in solving a problem
Extensive in nature Intensive in nature
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10. DEDUCTIVE INDUCTIVE
Logic Experiments
Inferences Actual Observations
General to specific Specific to general
Descriptive research Hypothesis Testing
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11. For a Program or Activity that we want to
evaluate, assess or appraise
Choosing a Method to Evaluate
Quantitative Methods
Benefit/Cost Analysis
Cost Effectiveness Analysis
Qualitative Methods
Case Study
Focus groups ( perceptions, opinions, beliefs and attitudes )
Narratives
Grounded Theory( a description of the steps of the process)
Ethnography ( scientific research strategy)
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