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Recruiting and Retaining First Generation and Diverse students
- 1. Recruiting and Retaining First Generation and Diverse Students by: Benjamin Webb
- 2. Outline: Identify the population Importance of Retention Attracting factors for First Generation and Diverse students Retaining factors for First Generation and Diverse students Opportunities for institutions going forward Challenges for institutions going forward Conclusion
- 3. What is a first generation student? Defined as a student whose parent(s) or legal guardian(s) have not completed a bachelor’s degree. Verbiage has been changed in recent years to completed from attended. 1in 4 Students entering higher education are first generation.
- 4. What is a Diverse Student? A diverse student can be defined as a student that comes from a racially, ethnically, culturally and linguistically diverse family, community, or lower socioeconomic status.
- 7. Trends of both populations: These students tend to come from low- income families Attain lower college entrance exam scores Members of an ethnic or racial minority Lack support from those at home including family and friends. research.collegeboard.org/sites/d efault/files/publications/2013/8/ presentation-apac-2013-first- generation-college-aspirations- preparedness-challenges.pdf
- 8. Why is it important to recruit this population of students ?
- 9. Population Growth Hispanic Population on campus This group has grown from 10.6 percent of the nation's campus population in 1995 to 15.4 percent in 2015. The year 2043 African-American population growth Asians population growth are projected Maxwell, 2014
- 12. First Generation growth 30% of higher education students entering college are going to be the first generation to attend school. 24% (4.5 million students) will be BOTH first in their family to go to college and be a low income student. Of the 7.3 million full-time undergraduates currently attending four-year public and private nonprofit institutions, about 20% are the first in their families to go to college. (Humphreys,2015).
- 13. Financial Benefit: Low EFC (expected family contribution) Full Pell eligible Full state grant eligible PHEAA for PA Internal funding will be low
- 14. School Profile: The Census Bureau projects that by the year 2100, the U.S. minority population will become the majority with non-Hispanic whites making up only 40% of the U.S. population Making a school profile more diverse opens up recruiting opportunities for distant students As you diversify your profile the university will appeal to the growing target market
- 15. Attracting Factors for First Generation and Diverse Students
- 16. Cost of schooling Community School Profile Admissions
- 17. Cost of Schooling-Tuition Cost Shell shock effect First impression (Trends in Higher Education, 2015
- 18. Cost of Schooling-Scholarship Merit Based Athletic Endowment Private
- 20. Cost of Schooling-Scholarship Athletics $2.7 billion in athletics scholarships awarded annually to more than 150,000 student-athletes Must pass the NCAA Clearing House (2.5 GPA) D1 & D2 can offer partial scholarships (“belt” Scholarships) D3 can not offer athletic Scholarships D3 is also the largest http://www.ncaa.org/about?division
- 21. Cost of Schooling-Scholarship Endowment University alumni Honorary awards Usually selected through a committee First Generation Endowment Diversity Endowment http://brandywine.psu.edu/scholarships
- 22. Cost of Schooling-Scholarship Private Non-profit Organizations Family Scholarships Charity Company www.fastweb.com www.myscholly.com www.scholarship.com www.schoolsoup.com www.petersons.com http://www.schoolsoup.com
- 23. Cost of Schooling-Financial Aid Determines based off of the student’s EFC Determines State and Federal Grant Determines Institutional grant funding
- 24. Community-Location Where is the school located geographically School Setting Distance from home https://www.ruffalonl.com/doc uments/shared/Papers_and_Res earch/2012/2012_Factors_to_En roll.pdf
- 26. Community-Diversity of Campus Diverse population on campus Mentoring Atmosphere Diversity Center
- 27. Community-Clubs and Organizations Greek Life Multicultural Clubs Intermural sports LTGB Ally Programs Religious and Spiritual programs
- 28. Academic Support Act 101 Programs Freshman Seminars Tutoring Assistance Mentors Note Takers 504 plans
- 29. School Profile-Class Size Average Style of learning Relearning how to learn High school prep Affects teaching style Individual learning style
- 30. School Profile-State and National Rankings USA Today The Economist US News
- 31. School Profile-Safety Violent crime rate On campus incidents Building Security Safe Ride Programs Public Safety Department
- 32. School Profile-Academic Offerings Availability of Majors Availability of Minors Professional programs Pre-professional programs Double major
- 33. School Profile-Job Placement Graduation Rate Job Placement 6 month 1year Graduate programs Residency percentage and fellowships
- 34. Admissions Process Easy of application Fee Waivers (Collegboard) Visit opportunities Accepted student days Consistent support
- 35. Smith College San Diego State First Generation http://www.smith.edu/firstyear/orien tation_groups.php Smithies Bridge programs Mentoring Diverse (Hispanic) Priority Funding Bridge program Mentoring
- 36. Retaining Factors for First Generation and Diverse Students
- 38. Retaining Factors-Financial Support Support after they arrive on campus (Year after Year) Understanding aid Loans Entrance Counseling Master Promissory Note Internal scholarship opportunities Finding a Work study on campus
- 39. Retaining Factors-Mentoring Bridge programs Trio Barefoot, Griffin, Koch, 2012 http://college.usatoday.com/2015/04/24/bri dge-programs-help-first-generation-students- adapt-to-college-life/
- 41. Retaining Factors-Community Active Organizations Research Internships Study Abroad School spirit https://admissions.msu. edu/campuslife/studentL ife_diversityClubs.asp http://www.diversit y.va.gov/programs/i nternship.aspx
- 42. Retaining Factors-Academic Supports First alert systems Academic tutoring Services Career support Note takers ACT 101 First year Seminars
- 43. Opportunities For Recruiting This Population
- 44. Competitive Scholarship Special endowment or scholarship for the population Specific discount rate or leveraging system 100%, 75%, 50% scholarship opportunity for the population https://www.kings.edu/life_at_kings/hispanic_o utreach/monsignor_mcgowan
- 45. Bridge and Summer Programs Trio Programs Summer integration programs
- 46. Opportunities School funded trips Overnight Programs On sight Instant Decision days Campus Experience programs Strategic Recruiting Events http://blog.collegegreenlight.com/blog/2015-college-fly-in-programs/#sthash.XNGIa8DI.dpbs
- 47. Opportunities for Retaining This Population
- 48. Living Learning Communities Family Feeling keeps the population together Grow together Academic support http://www.uky.edu/housing/undergraduate/llp/first- generation-community
- 49. Cultural Diversity/ First Generation Centers Help integrate into a new area Provide support through hardships Help explain cultural differences Sanctuary
- 50. Academic/Career Support Uncapped Tutoring services Variety of styles of tutoring First Year Foundation Courses Interview Prep Resume and Cover Letter Prep Dinner Training Mentoring Social Academic Career /Networking Freshman Seminars
- 51. Faculty and Staff Growth Training sessions Involving students in conference and research Seminars about the population of students Entering College Sessions about challenges these student face in the classroom http://diverseeducation.com/article/ 78225/
- 53. Challenges of recruiting this population Starting a diversity program What type of diversity Ethnic, geographic, international? Pre-planning Funding the initiative Scholarships Recruitment plan Recruitment personal Facilities Diversity/First Generation Center Open Communication Educating Students about your school University Buy in! http://www.simplyhired.com/salaries-k-director-global-diversity- jobs.html
- 54. Challenges for Retaining this Population
- 55. Challenges of Retaining This Population Type of mentoring Academic support Delivering on programs Breaking the Mold Class room buy in Financial Aid Cultural Difference Location http://www.asha.org/practice/multicultural/recruit/litr eview.htm
- 56. Conclusion Definition of Diverse and First Generation students Why recruit these populations How to recruit them How to retain them Opportunities for schools to recruit and retain Challenges for schools to recruit and retain
- 57. References https://colleges.niche.com/kings-college/diversity/ https://oafa.pitt.edu/learn-about-aid/academic-scholarships/diversity- scholarships/ http://blog.collegegreenlight.com/blog/2015-college-fly-in- programs/#sthash.XNGIa8DI.dpbs http://gsas.yale.edu/diversity/programs/4-tiered-mentoring-program http://www.edweek.org/ew/articles/2014/08/20/01demographics.h34.html https://www.census.gov/newsroom/releases/archives/population/cb12- 243.html http://www.asha.org/practice/multicultural/recruit/litreview.htm
- 58. Questions?? Thank you for your time!
Notes de l'éditeur
- By changing the verbage to NOT Completed from attend made a huge rise in first generation identifies. For wilkes itself we went from 28% first gen to 53% 1st gen
- 10.8 million first geners
- This is showing that the two populations can technically be considered one because the largest portion of first generes are minority students
- In the year 2043 the us cencus beuro projects that with the rising birth rates of Hispanic and declining rates of whites that the majority population for the first time ever will be non-white Asian population will grow by 2060 from 15.9mil to 34.4 million African American will grow from 41.2million to 61.8 mill in 2060 During this time Hispanics will also grow significantly from 53.5mill to 128.8million
- This chart is showing that diverse students that are taking the to go to school. The largest portion of diverse 1st gen is the Hispanic portion.
- This is showing that once theses student take theis test the are trending towards larger public school and will show in the future how the private school sector can really benefit and change its school profile by using the opportunist suggested later to help enrollment
- Explain EFC and what is means and does What pel lelgible means Pheaa Why internal funds will be low
- Distatnce learner can see the profile and get a feel of what to expect on campus when they arrive vs having to see it first hand first huge marketing opp.
- Seeing a price is like meeting a person for the first time
- What you do to get merit Full ride programs
- D3 is biggest 180k students 450 school After jr year can make offers
- Can do used different way for retaining and recruiting One here is a memory award the other is specific for 1st gen
- Red had left hand story Petersons.com 2.3bill left overprivatly
- Changing to prefer a small town or city setting form the big city In the begin. The population is learning where it is sucsesfuol
- OMA is office of multicultural affairs
- that requiring a college application essay decreases the number of applications received at that college by 6.5%. We also find that increasing the application fee by 10% corresponds to roughly a 1% decrease in applications”
- James Scannellwriter for the business university.com conducded a study that resulted in finding when first generation students leave a university beforegraduatio nthe main factors are affordability, cot and aid
- Data on right is a set done that is what bridge program goal are for students going through them and are directly aligned with retention efforts University of Michigan has great brdgie program and their retention went from 13% to 14.4% this year.
- Office of diversity and inclution on us veteran affairs Nascar
- Kings diversity is at 3% African American 1% Asian 6% Hispanic 75%white 13% NA this is first year with program
- Barnard college is number 267 in ethnic diversity Only 27% of studnets come from home state ny Made up of 41 other states Ranks 101 for geographic diversity
- Fly in by charels torres Faculty at ohio state at mainsfeild