http://www.brightwave.co.uk/beyondthecourse This presentation was originally delivered by Barbara Thompson (Learning and Performance Consultant, BP) and James Cory-Wright (Head of Learning Design, Brightwave) at Beyond The Course in Edinburgh on 12 June 2012. About this session A course isn't always the answer. Diversity and Inclusion is a subject in which historically it has been difficult to make a real impact. In this session, Barbara Thompson and James Cory-Wright demonstrate 'Moments of truth', a collaborative venture, which takes a new resource approach to Diversity and Inclusion at BP. Thinking differently, the team examined the learning process to understand how best to support line managers and learners globally. The result is a collection of resources that enable the learning to take place in a variety of environments and contexts. It is an organic programme that is helping to embed inclusive leadership and corporate values at BP. New approach mirrors the diverse global nature of the organisation Complex characters v contrived linear narratives Challenges faced and how these were overcome What the new approach has enabled BP to do differently Longer term, what does this mean for learning at BP?

1. BP
Moments of Truth
Barbara Thompson, BP
James Cory-Wright, Brightwave

2. Slides originally presented 12th June 2012 at
20 June 2011| © Brightwave Ltd.

3. SESSION OVERVIEW edit Master title style
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Speakers: Barbara Thompson (Learning and Performance Consultant, BP)
and James Cory-Wright (Head of Learning Design, Brightwave)
A course isn't always the answer. Diversity and Inclusion is a subject in which
historically it has been difficult to make a real impact. In this session, Barbara
Thompson and James Cory-Wright demonstrate 'Moments of truth', a collaborative
venture, which takes a new resource approach to Diversity and Inclusion at BP.
Thinking differently, the team examined the learning process to understand how best
to support line managers and learners globally. The result is a collection of resources
that enable the learning to take place in a variety of environments and contexts. It is
an organic programme that is helping to embed inclusive leadership and corporate
values at BP.
•New approach mirrors the diverse global nature of the organisation
•Complex characters v contrived linear narratives
•Challenges faced and how these were overcome
•What the new approach has enabled BP to do differently
•Longer term, what does this mean for learning at BP?

4. What D&I means to us
• We are a global company and aim for a workforce
that is representative of the societies in which we
operate.
• We work to attract, motivate, develop and retain
the best talent from the diversity the world offers -
our ability to be competitive and to thrive globally
depends on it.
• We believe success comes from the energy of our
people. Through living our values of Safety,
Respect, Excellence, Courage and One Team, we
create an inclusive working environment where
everyone can make a difference and give their
best.
• We strive to be a great employer. We are BP.
Vince, Osborne and Jaimini
Hydrocarbon Value Chain,
Customer Service/Order to Cash and
Maintenance Technical Support

5. Back story

6. Back story
“We didn't want to perpetuate the slew of
Diversity and Inclusion stuff that is out there.
We knew we wanted a resource not a
course.”

7. APPROACH – background thinking
Existing approaches to this subject area often
ineffective
Video still good for behavioural, attitudinal, nuances
Mirror the global nature of the organisation in terms
of locations, diversity of cast, including language

8. Design approaches

9. Design approaches
“The character backgrounds shown in these tables
were used as persona information, so we know how
the character feels, thinks, speaks and behaves.”

10. League of nations
CAST
16 characters
Chinese, Russian, US,
Indian, Libyan, English,
Egyptian, Columbian,
Scottish, German
8 languages

11. User interface
(Still and link to the
site)
.

12. User experience

13. User experience
“Video clips are short, with maximum impact.
Most of the clips will challenge the viewer with
a perspective shift, a secret revealed, a bias
exposed. Intended to be standalone clips too.”

14. Alignment to strategy

15. Alignment to strategy
“Diversity and inclusion is central to our
Values and Behaviours - and must be a
core element of 'how' we work in BP.”

16. Alignment to strategy

17. Alignment

18. Alignment

19. Alignment

20. Alignment

21. Lessons learned

22. Lessons learned
 Personal challenge

23. Lessons learned
 Personal challenge
 Stakeholder engagement

24. Lessons learned
 Personal challenge
 Stakeholder engagement
 Scale of diversity

25. Lessons learned
 Personal challenge
 Stakeholder engagement
 Scale of diversity
 Evolution and iteration

26. Lessons learned
 Personal challenge
 Stakeholder engagement
 Scale of diversity
 Evolution and iteration
 A collaborative approach

27. Q&A
THAT'S A WRAP… ANY QUESTIONS?

28. Find out more about Brightwave events:
www.brightwave.co.uk/events
Contact Brightwave:
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+44 (0)1273 827676
enquiries@brightwave.co.uk
12 June 2012 | © Brightwave Ltd.
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