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Cool Summer Gardens
2010 Summer Display
Why a Summer Theme?

• Inspire customers
• Showcase store talent
• Share ideas
• Increase sales
• Help customers design thrilling summer gardens
Key Theme Displays
Judging Criteria
• Display freshness and cleanliness

• Display location

• Staff enthusiasm (smile, greeting, shirt and nametag)

• Cool Summer Garden display creative beyond the floor
  plan guidelines

• Display set up – ease of shopping

• Signing and information in, around and supporting the
  display
Other aspects for consideration
• What are the best aspects of this display?

• What are the best opportunities to improve the display?

• What would make the store more appealing for you?
                        creative uses
• How could we make your shopping experience easier or
  enjoyable?

• Any additional comments?
Make The Display Appealing

• Keep products clean and dust free
• Separate shade and sun items
• Make the walk area easier for carts to pass
  through
• Throw dry or dead plants away
• Make entrance more appealing
Additional Ideas
• “What your garden needs now” area is
  informative for customers
• Creative displays make it easy to duplicate
  at home
• Create vertical focus, water cans with blue
  necklace beads signify water
Get Creative
• Each store is different due to the talents of your
  staff, use the unique talents you have
• Incorporated items (fake food, tiki torches,
  candles etc) which help visualize a garden at
  home
• Use items on hand (pots, etc) and make them
  into fountains or other creative uses
Now Have Fun!
•   The winner will receive
•   First Place bragging rights!
•   Dinner off site for entire store team
•   Trophy
•   Top two stores with highest sales increase
    - Barbeque dinner

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Cool summer gardens training presentation

  • 1. Cool Summer Gardens 2010 Summer Display
  • 2. Why a Summer Theme? • Inspire customers • Showcase store talent • Share ideas • Increase sales • Help customers design thrilling summer gardens
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 16.
  • 17.
  • 18.
  • 19. Judging Criteria • Display freshness and cleanliness • Display location • Staff enthusiasm (smile, greeting, shirt and nametag) • Cool Summer Garden display creative beyond the floor plan guidelines • Display set up – ease of shopping • Signing and information in, around and supporting the display
  • 20. Other aspects for consideration • What are the best aspects of this display? • What are the best opportunities to improve the display? • What would make the store more appealing for you? creative uses • How could we make your shopping experience easier or enjoyable? • Any additional comments?
  • 21. Make The Display Appealing • Keep products clean and dust free • Separate shade and sun items • Make the walk area easier for carts to pass through • Throw dry or dead plants away • Make entrance more appealing
  • 22. Additional Ideas • “What your garden needs now” area is informative for customers • Creative displays make it easy to duplicate at home • Create vertical focus, water cans with blue necklace beads signify water
  • 23. Get Creative • Each store is different due to the talents of your staff, use the unique talents you have • Incorporated items (fake food, tiki torches, candles etc) which help visualize a garden at home • Use items on hand (pots, etc) and make them into fountains or other creative uses
  • 24.
  • 25.
  • 26.
  • 27.
  • 28.
  • 29.
  • 30.
  • 31.
  • 32.
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  • 43.
  • 44.
  • 45.
  • 46.
  • 47.
  • 48.
  • 49.
  • 50.
  • 51.
  • 52. Now Have Fun! • The winner will receive • First Place bragging rights! • Dinner off site for entire store team • Trophy • Top two stores with highest sales increase - Barbeque dinner