Find out how to market your small or micro sized firm by looking at the resources that you employ. To register for the series, fill out the form at https://www.anymeeting.com/AccountManager/RegEv.aspx?PIID=EB55DE83884E38.
Marketing Your Small Firm Lunchtime Webinar Series - Part 2
1. Marketing Your
Small Firm
Lunchtime Webinar Series
12:30p.m. to 1:00p.m.
PART
2
Resource
Selection
09Feb15
by
Chevonnese Chevers Whyte
Marketing Manager
Night Vision Media Ltd.
http://nvml.co
http://chevonnesewhyte.com
2. Who Am I?
● Entrepreneur
● Marketer
● Designer
● Educator
● Wife
● Mom
3. ● Anything that will
contribute to your
organization
○ Staff
○ Equipment
○ Money
What
Are
Resources?
4. ● Are they the right
person for the job?
● What are their
qualifications?
● How can they
contribute and improve
the company?
● Lawyer, Accountant,
Tax Payments
Assessment
(Human
Resources)
5. ● How will it improve your
business?
● Will it be an asset?
● What’s its value:
monetary and benefits?
○ e.g. old vs. new computer
Assessment
(Equipment)
6. ● Where can I source it?
● Can I afford the
purchase?
● What are the interest
charges?
● Am I recording all my
spending and income?
Assessment
(Money)
7. ● A well equipped army is
more likely to win the
war
● Good Resources =
Performing Firm
Strategy
8. Package #3
The Marketer+
● Business Plan
Preparation
● Customer Management
● Marketing Consultant
● Staff Training
US$465.00/ mo
The
NV
Virtual
Office
9. March 16, 2015 Internal Operations
April 20, 2015 Project Management
May 18, 2015 Communications
(Internal & External)
June 15, 2015 Advertising &
Promotions
and more to come
Schedule
for the
Series