For the past one hundred years businesses grew their electricity consumption with little consideration for generation constraints, cost and environmental impact. The model of constant growth worked in a world of boundless cheap energy coupled to free green house gas emissions. The world's ecological limits are starting to show signs of stress. With energy and environmental constraints in mind, Cisco has developed a solution that makes the network a control plane for energy management. Cisco EnergyWise enables the network to not only monitor and control directly connected PoE devices but also other network attached AC main's powered plug loads. Cisco EnergyWise makes the network a control plane for energy management and it gives IT organizations a tool for managing energy more effectively. This session will give insights into how Cisco EnergyWise contributes to increasing energy efficiency, sustainable Green IT and Business Operations and Business behavior changes. The session will explain the current possibilities to manage and control power consumption on shipping Cisco products and attached devices and will discuss the cost saving associated with power control. Finally, the session will provide information about current upcoming industry standards and initiatives to enhance energy efficiency in network equipment as well as Cisco's newest framework to manage and optimize power consumption.

1. #CNSF2011
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 1

2. • Why do we need Energy Management?
• What is Cisco’s Green Strategy?
• What is Cisco EnergyWise? What are its key
concepts?
• How do I drive granular control with Cisco
EnergyWise ?
• How can I manage a Cisco EnergyWise enabled
network?
• What is a Cisco EnergyWise partner ecosystem ? #CNSF2011
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 2

3. © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 3

4. “World energy demand will Mark Ellis , International Energy
double by 2030” Agency, Mar 2007
New York Times, May 2011
“Energy Costs Lift Retail Sales and Producer Prices”
“Energy Efficiency a Top Strategy For European Environmental Leader, May 2011
Businesses”
More than 800 Leaders in Six Countries Agree that
PNR Wire , May 2011
Improving Energy Efficiency in Buildings is Top Strategy
for Reducing Carbon Footprint
Corruption, price rise, power cuts are poll issues Somewhere in India
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 4

5. Available Generation Load Demand
California Heat Wave 7/6/07
NEED
• Passive strategies to
reduce the curve
• Active strategies shape the
curve
Danger Zone Networked systems will drive
efficiency
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 5
Source was: http://www.caiso.com/outlook/SystemStatus.html

6. IT Equipment
25%
Lighting
11%
Other
6%
“It takes twice as much energy
to remove the heat generated
… as it takes to run the equipment.”
UK Department of the Environment,
Heating, Cooling,
Good Practice Guide 118
and Ventilation
58%
Source: UK Energy Efficiency Best Practice Program; Energy Consumption Guide 19: Energy Use
in Offices
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 6

7. Reduced Energy Costs Compliance Environmental
 Reduce energy  Comply with  Reduce greenhouse
consumption and cost government regulations gas emissions
 Increase
 Measurable return on sustainability
investment (ROI)
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 7

8. © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 8

9. “The Cool IT leaderboard evaluates global IT
companies on their leadership in the fight to stop
climate change. The IT sector possesses the
innovative spirit, technological know-how, and
political influence to bring about a rapid clean
energy revolution.”
-Greenpeace International
Cisco has been the leader for the past 2 versions
Source :
http://www.greenpeace.org/international/Global/international/publications/climate/2010/coolit/coolit-
leaderboard-4.pdf
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 9

10. Foster practices good for business AND the
environment
Reduce Energy Consumption & Costs
Comply with government directives
Identify new revenue opportunities
Satisfy corporate and worker sustainability
demands
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 10

11. EnergyWise Network
• Energy management through the network Unifies Device Coverage
• EnergyWise delivers:
• Monitoring
• Control
• Broad adoption across:
• Cisco switches and routers
• EW partners: IT management applications
• EW partners: IT end devices
• Borderless Networks service
• Solutions:
• Enterprise IT
IT End-point Devices
• Campus
• Branch
• Data Center
• Smart Grid
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 11

12.  Use the network to measure, monitor and manage 40-100 W
energy.
 Allow the network to be the command and control
plane for power management
 Cisco Switch or Router is an arbiter for energy
management
 Use the network to aggregate power usage reporting
 Allow the network to provide secure, reliable energy
management
 Develop a partner eco-system to manage anything
connecting to the network. Close to 3000 W attached to
 Realize the network effect to provide services like a 48 port switch consuming
location, presence for energy management. about 100 W
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 12

13. CiscoWorks LMS Cisco EnergyWise IBM Tivoli SolarWinds
Management Applications
Orchestrator Building
Management
Management Orchestrator CiscoWorks LMS SolarWinds 1E Joulex CA ecoMeter Systems (BMS)
EnergyWise Toolkit Management API
Cat 4K Cat 6K Gateways /
Protocol Translators
ISR G2
The EnergyWise Cat 2K POE POE Cat 3K
Network
POE POE
EnergyWise Toolkit SDK
IP Phones Orchestrator Agentless Wireless
PC Clients PC Clients Controllers
Managed Devices
Enterprise IT Devices Building Devices
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 13

14. © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 14

15. • EnergyWise starts with a priority based parent child design
• Cisco Device – Parent
• Connected Endpoint – Child
Parent Child Relationship
Parent
Child
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 15

16. • Cisco® EnergyWise endpoints are Endpoints
power consumers in a Cisco
Network
EnergyWise network
Phones, PCs, HVAC , etc.
• Endpoints connect to a parent for
monitoring and control
• Children respond to Cisco EnergyWise
command and control queries but do IP enabled Devices Non-IP Devices
not forward them.
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 16

17. • A Cisco® EnergyWise domain is a logical
grouping of Cisco Devices
Cisco EnergyWise Domain
• Cisco devices assigned to an
EnergyWise domain self organize to
form an EnergyWise cloud
• Cisco EnergyWise members can
propagate Cisco EnergyWise messages
across the network
• Cisco EnergyWise domain members
share neighbor relationships with each
other
• The domain is a single unit of energy
management for a customer
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 17

18. Domain A Domain B
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 18
Domain C Domain D

19. Begin by creating an EnergyWise domain. This activates EnergyWise on the switch:
Switch# config t
Switch(config)# energywise domain myDomain secret 0 mySecret
protocol udp port 43440 ip 2.2.4.30
Switch(config)# exit
Verify that EnergyWise is active, and report total available power
Switch# show energywise
Interface Role Name Usage Lvl Imp Type
--------- ---- ---- ----- --- --- ----
PoE Switch C3750 86.0 (W) 10 1 parent
Lvl = Level, power level, 0-10
Imp = Importance, a relative number used in power management
Switch# show energywise domain
Name : C3750-48P-149
Domain : myDomain
Protocol : udp
IP : 2.2.4.30
Port : 43440
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 19

20. In this example, the switch is the “parent” and the PoE ports and connected devices are
“children”. This shows the power used by each connected device:
C3750# show energywise children provisioned
Interface Role Name Usage Lvl Imp Type
--------- ---- ---- ----- --- --- ----
WS-C3750-48P C3750-48P-149 86.0 (W) 10 1 parent
Fa1/0/1 interface Fa1.0.1 0.0 (W) 10 1 child
|
|
Fa1/0/47 interface Fa1.0.47 0.0 (W) 10 1 child
Fa1/0/48 interface Fa1.0.48 12.9 (W) 10 1 child
Lvl = Level, power level, 0-10
Imp = Importance, a relative number used in power management
Note: without provisioned keyword, output only shows active endpoints
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 20

21.  Cisco EnergyWise members automatically form neighbor relationships
 Neighbor relationships are discovered through Cisco® Discovery Protocol or User Datagram
Protocol (UDP) handshakes
EnergyWise Discovery
Protocol
Distribution A Distribution B Cisco Cisco
Discovery
Si Si EnergyWise
Protocol
UDP Handshake
UDP Cisco
EnergyWise
Access A Access B Access C
 Alternatively, a user can establish static neighbors if the device cannot be reached
through Cisco Discovery Protocol or UDP
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 21

22. Neighbors are EnergyWise-aware switches and powered devices.
Switch# show energywise neighbors
Capability Codes: R-Router, T-Trans Bridge, B-Source Route Bridge S-Switch, H-Host, I-
IGMP, r-Repeater, P-Phone
Id Neighbor Name Ip:Port Prot Capability
-- ------------- ------- ---- --------
1 TG3560G-21 2.2.2.21:43440 udp S I
2 TG3560G-31 2.2.4.31:43440 static S I
3 TG3560G-22 2.2.2.22:43440 cdp S I
After configuration changes, the neighbor table can be cleared and automatically refreshed:
Switch# clear energywise neighbors
Cleared all non static energywise neighbors
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 22

23. Possible query actions
 Set : Change power levels of devices using Cisco® EnergyWise query
 Sum : Get the aggregated power consumption of all the devices searched
 Collect : Get a list of individual power consumptions of all the devices searched
Query : What is the power
consumed by the domain
bldg 19 ?
300 W
Response: 596 Watts
100 W 100 W
Bldg 19
© 2010 Cisco and/or its affiliates. All rights reserved. 7W Cisco Confidential 23
60 W 15 W 7W 7W
15 W

24. Cisco® EnergyWise makes the Cisco EnergyWise domain a virtual distributed
power information database
Cisco EnergyWise queries provide the ability to query this database for information similar to
SQL
Question : What is the power consumed by building X?
SQL Query :
Select sum(usage) from MyDomain where importance <= 100 and name = Bldgx;
Cisco EnergyWise Query:
Switch# energywise query importance 100 name Bldgx sum usage
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 24

25. collects present power used by all devices in the domain which begin with the name “phone”
• trailing wildcard “*” is permitted
• keywords can be used instead of names.
Switch# energywise query importance 100 name phone* collect usage
EnergyWise query, timeout is 3 seconds:
Host Name Usage All devices in the domain are searched, looking
---- ---- ----- for devices that match the name phone*
2.2.2.21 phone.1 15.4 (W)
2.2.2.22 phone.lobby 15.4 (W)
Queried: 9 Responded: 9 Time: 0.26 seconds
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 25

26. All devices and interfaces in the domain can be selected by using the * wildcard
Switch2# energywise query importance 100 name * sum usage
EnergyWise query, timeout is 3 seconds: All devices in the domain are searched, looking for
Total Usage any name.
-----------
346.3 (W)
Queried: 147 Responded: 147 Time: 0.121 seconds
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 26

27. A Query command can be used to set power levels in the Domain.
In this example, the power level is set to 10 (on full) for all devices with any name that have a
importance of 50 or lower.
Individual devices with specific names or keywords can also be specified, including wildcards
for part of the name or keyword.
Switch# energywise query importance 50 name * set level 10
EnergyWise query, timeout is 3 seconds:
!!!!!!!!!!!!!!!!!!!!!!!
Success rate is (47/47) setting entities
Queried: 47 Enacted: 47 Time: 0.16 seconds
If importance 100 is specified and name *, all devices with any name will be set to power level 10.
Note: the number of devices queried and responded to verify that it is consistent with anticipated results.
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 27

28. © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 28

29. • A Cisco® EnergyWise power level indicates the power state of a device
For example, level 2 or 3 for PC => Standby
• The Cisco EnergyWise power management application and CLI can tell devices to enter
power states using a Cisco EnergyWise power level set command
For example, set level 3
• The device can also communicate its power level back to the network
Category Color Code Color Level Label
FF0000 Red 10 Full
9 High
FFFF00 Yellow 8 Reduced
Operational (1) 7 Medium
00FF00 Green 6 Frugal
5 Low
0000FF Blue 4 Ready
3 Standby
Standby (0) A52A2A Brown 2 Sleep
1 Hibernate
Nonoperational (- 000000 Black 0 Shut
1)
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 29

30. Available power can be reviewed for the switch and each PoE port:
Switch# show energywise level
Levels (Watts)
Interface Name 0 1 2 3 4 5 6 7 8 9 10
--------- ---- --------------------------------------------------------------
C3750-48P-149 0.0 86.0 86.0 86.0 86.0 86.0 86.0 86.0 86.0 86.0 86.0
Switch# show energywise level children
Levels (Watts)
Interface Name 0 1 2 3 4 5 6 7 8 9 10
--------- ---- --------------------------------------------------------------
C3750-48P-149 0.0 86.0 86.0 86.0 86.0 86.0 86.0 86.0 86.0 86.0 86.0
Fa1/0/1 Fa1.0.1 0.0 15.4 15.4 15.4 15.4 15.4 15.4 15.4 15.4 15.4 15.4
Fa1/0/2 Fa1.0.2 0.0 15.4 15.4 15.4 15.4 15.4 15.4 15.4 15.4 15.4 15.4
Fa1/0/3 Fa1.0.3 0.0 15.4 15.4 15.4 15.4 15.4 15.4 15.4 15.4 15.4 15.4
Fa1/0/4 Fa1.0.4 0.0 15.4 15.4 15.4 15.4 15.4 15.4 15.4 15.4 15.4 15.4
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 30

31. This shows presently provisioned power levels in the switch:
Switch# show energywise level current
Interface Name Level Value
--------- ---- ----- -----
C3750-48P 10 86.0 (W)
Switch# show energywise level current children
Interface Name Level Value
--------- ---- ----- -----
C3750-48P 10 86.0 (W)
Fa1/0/1 Fa1.0.1 10 15.4 (W)
Fa1/0/2 Fa1.0.2 10 15.4 (W)
Fa1/0/3 Fa1.0.3 10 15.4 (W)
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 31

32. IBM Tivoli
Management Applications
 Keywords : An attribute used to tag
context on a device; context could
include location, user, etc.
Management
SNMP API TCP
 For example, IT, floor2, cube1
 Role : An attribute used to define the
device function based on business or Domain
Wireless
deployment context keywords:IT,floor1,LabA
Role: Distribution_Switch
Controller
AP
Building Controller
Endpoints
Wireless Client
keywords:IT,floor2,cube1 keywords: IT,floor2,cube2
Role: Lobby_Phone Role :OperatorPC
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 32

33.  An attribute used to establish rankings Management Applications
between devices
 Has a numerical range from 1 – 100 (100
being highest value) Management
SNMP API TCP
 For example, an office phone has lower
importance than an emergency phone
Domain
Wireless
Importance 90 Controller
AP
Building Controller
Endpoints
CEO’s Phone Wireless Client
Importance 40
© 2010 Cisco and/or its affiliates. All rights reserved.
Importance 70 Cisco Confidential 33

34. • Keywords roles and importance can be added on an interface basis
Switch(config)#int fa1/0/17
Switch(config-if)#energywise keywords lobby,sattelite
Switch(config-if)#energywise role role.lobbyaccess
Switch(config-if)#energywise importance 50
Switch#sh run int fa1/0/17
!
interface FastEthernet1/0/17
energywise level 0 recurrence priority 100 at 0 8 * * *
energywise level 10 recurrence priority 100 at 0 20 * * *
energywise level 7
energywise importance 50
energywise role role.lobbyaccess
energywise keywords lobby,sattelite
energywise name kiosk.17
end
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 34

35. Devices with specific keywords can be queried for usage data
This example queries all devices containing keywords “lobby” or “guest” (no wildcards):
Switch# energywise query importance 100 keyword lobby collect usage
EnergyWise query, timeout is 3 seconds:
Host Name Usage
---- ---- -----
2.2.4.30 kiosk.17 15.4 (W)
Queried: 1 Responded: 1 Time: 0.0 seconds
Switch# energywise query importance 100 keyword guest sum usage
EnergyWise query, timeout is 3 seconds:
Total Usage
-----------
15.4 (W)
Queried: 1
© 2010 Cisco and/or its affiliates. All rights reserved. Responded: 1 Time: 0.11 seconds Cisco Confidential 35

36.  Enables changing a device state based on time of day
 Contains a “time” value and a “Cisco EnergyWise importance” value
 Can be set on a per-port basis
 Based on Cron and/or IOS time range
Cisco EnergyWise Recurrence
Branch
Branch
Branch
Branch
Office
Office
Importance=70
Action : Turn off.
Importance ; < 60
Time to trigger: 6:00 pm
Importance = 40 Cisco
EnergyWise
Cisco EnergyWise Enabled Manager
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 36

37. Power Level settings can have a scheduled recurrence in the IOS configuration.
For example, the power level for specific ports can be turned on every day at 8 AM and off at 8
PM:
Switch(config)# int fa0/1
Switch(config-if)#energywise level 10 recurrence importance 100 at 0 8 * * *
Switch(config-if)#energywise level 0 recurrence importance 100 at 0 20 * * *
Switch(config-if)# exit
The time schedule can be reviewed:
Switch# show energywise recurrences
Id Addr Class Action Lvl Cron
-- ---- ----- ------ --- ----
1 Fa0/1 QUERY SET 10 minutes: 0 hour: 8 day: * month: * weekday: *
2 Fa0/1 QUERY SET 0 minutes: 0 hour: 20 day: * month: * weekday: *
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 37

38. Requirement: Prevent unauthorized communication in the Cisco® EnergyWise domain
Right management station + right network + right endpoints
Management Application
Management Secret Toolkit Mgmt API
Authenticates communication between Cisco
EnergyWise Domain members and the
management station
Cisco
Cisco EnergyWise Domain Secret
EnergyWise
Authenticates communication between
members of the Cisco EnergyWise Domain Domain
Endpoint Secret
Authenticates communication between Cisco Cisco Toolkit SDK
Cisco
EnergyWise
EnergyWise Domain members and Cisco EnergyWise
Endpoint
EnergyWise endpoints.
© 2010 Cisco and/or its affiliates. All rights reserved.
Endpoint Cisco Confidential 38

39. • energywise management security shared-secret [0 | 7] secret [port port-
number]
This global configuration is used to set the security password and port number for a management
station running the EnergyWise Search API to communicate with.
• energywise endpoint security {none | shared-secret [0 | 7] password}
This global configuration is used to set the security mode and the security password for an endpoint
to communicate with the connected domain member.
• New Domain Security option
•Uses NTP time to validate EnergyWise packets to prevent man in the middle attacks (replay of
EnergyWise packets)
•Requires NTP configuration as a prerequisite
•Mixed Domain configurations (shared and ntp-shared-secret) not supported
• energy domain [domain-name] security ntp-shared-secret [domain-password]
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 39

40. © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 40

41. Cisco® EnergyWise Orchestrator API CiscoWorks LMS API
CA Ecometer API API
Joulex Energy Manager
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 41

42.  Cisco® EnergyWise has two management options. A toolkit management API and a SNMP-MIB
 The MIB provides power information of a member and its attached children
 The API makes use of Cisco EnergyWise queries to manage and control the entire domain.
Cisco EnergyWise Management Station Cisco EnergyWise Management Station
MIB API
SNMP API
SNMP
Query Query
SNMP
SNMP connection to every switch in the domain to manage the API connection to any switch in the domain to manage the entire
entire domain domain
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 42

43. © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 43

44. Software Development Kit for Cisco® EnergyWise
 Portal for third-party developers and technology partners
to develop on the Cisco EnergyWise framework
 Available as part of Cisco Developer Network
subscription
 Provides general program information to partners
 Provides engineering and support content (downloadable
user guides, SDKs, and sample code)
 Offers developer communities interactive communication
tools: blogs, wikis, and forums
 Defines a scalable support process for developers to
reach Cisco TAC and other developers
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 44

45.  Toolkit created by Cisco to help develop third-party applications that integrate with Cisco® EnergyWise
Toolkit Management API Management Applications
Toolkit Mgmt API
An API for network management stations
to manage a Cisco EnergyWise network
TCP
Cisco EnergyWise Network Cisco
The network comprising of Cisco EnergyWise
EnergyWise enabled devices. Network
TCP
Toolkit SDK
Toolkit SDK Toolkit SDK Toolkit SDK Toolkit SDK Toolkit SDK
An SDK used by endpoints (PCs, HVAC, PDUs) to
make themselves Cisco EnergyWise Compatible.
Cisco EnergyWise End Point
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 45

46.  Midpoints are endpoints that have Wireless
components that can be individually Cisco EnergyWise Controller
identified and measured Network
 For example, PC (monitor and CPU)
and lighting controller (multiple light TCP
arrays)
 The enhanced SDK provides the capability Toolkit SDK Name
to define component-level Cisco® Midpoint Role
Keyword
EnergyWise attributes for Midpoints Importance
Name Name Name
Role Role Role
Keyword Keyword Keyword
Importance Importance Importance
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 46

47. • Accurate power monitoring and control down to plug outlet level!
• Ideal for wiring closet, data center, lab and enterprise room monitoring of all devices!
FCS Q2 CY11
FCS Q4 CY11
Now
FCS Q2-Q3 CY11
FCS
TBD
Shipping now
FCS Q2-Q3 CY11
Now
Others
Digital Watt
Emerson
Geist
• SDK+ released Apr, 2010 as part of EnergyWise 2.5 release
© 2010 Cisco and/or its affiliates. All rights reserved. Panduit Cisco Confidential 47

48. Total number of partners
~8X
82
10
Q2 CY10 Today
• Broadly two types of partners
o End Point Manufacturers
o Management Station Partners
• Partners across different verticals
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 48

49. © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 49

50. Catalyst2960 & Catalyst 3750-E
Catalyst 3560-E
2975 & 3750
Catalyst 2960-S & 3560
Catalyst 3750-X & 3560-X Catalyst 4500 & 4900 Orchestrator CiscoWorks LMS
Integrated Services Routers Cisco Building Mediator
Catalyst 6500 (ISR i.e. 1900/2900/3900) G2 Cisco IP Phones – New power modes
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 50

51. Now:
• IP Phones supported via POE on/off
Upcoming firmware release (FCS ETA July, 2011*):
• EnergyWise with Power Save Plus mode for 69xx, 89xx, 99xx and 3rd generation non-SIP 79xx
phones
• Supported on the 30 new IP Phone SKUs (includes “power on“ button and video)
• EnergyWise keywords automatically created with phone extension and MAC address upon initialization
• Two standby modes: Power Save and Power Save Plus.
• Power Save (existing, will be integrated into EnergyWise) leaves the switch active and the LED
screen turned off, POE port is still active.
• Power Save Plus (new EnergyWise feature) deeper sleep, phone’s PC port isn’t active.
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 51
* Subject to change

52. BN3: CY 2010 BN4: CY 2011 BN5: CY 2012
Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4
Phase 2.0 – Cisco Network and POE Phase 2.5 – IP Phones & PDU Phase 2.8 –PCs/Desktops &
monitoring Building
Value Prop: Value Prop: Value Prop:
• Reduce energy costs via managing • Comprehensive monitoring for all • Manage PCs, highest power
policies and power levels on POE data center rack devices consuming IT device
ports
• Complete IP Phones energy •Increased energy efficiency in wiring
IT Specifics: management functionality closet switches
• Easy deployment by configuring IT Specifics: IT Specifics:
policies for groups of devices
• Monitor any data center or lab •PCs: Lenovo, Orchestrator 2.5 client
• Ochestrator and LMS provides devices power consumption and Wake-on-LAN
management app interface
• Place IP Phones into either of 2 •Building: Schneider, Johnson Controls
sleep modes, power on/off Inc (JCI), FieldServer, Mediator
Enterprise
Building
Data Center
© 2010 Cisco and/or its affiliates. All rights reserved. Smart Grid
Cisco Confidential52

53. #CNSF2011
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 53

54. Steps Execution
① Perform an EnergyWise ① Refer to the compatibility Matrix or use
readiness assessment tools like NetformX, LMS
② Setup an EnergyWise Pilot ② Identify your EnergyWise domain.
Enable EnergyWise and ensure
neighbors and secrets are in place
① Perform a baseline analysis ③ Measure usage over time. Monitoring
only
② Create appropriate policies
③ Tune after a period of time ① Time of day control vs activity based.
② Continuous assessment
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 54

55. • Energy Management – Need
• Cisco’s Green Strategy – EnergyWise : Smart Load
• EnergyWise Concepts
• Leveraging EnergyWise for Granular control
• EnergyWise management options
• EnergyWise Partner Eco-System
• Roadmap and product portfolio support
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 55

56.  IETF
 EMAN (Energy Management) Working Group
https://datatracker.ietf.org/wg/eman/charter/
Co-Chair Benoit Claise (NSSTG Distinguished Engineer)
 Power Monitoring MIB drafts
http://tools.ietf.org/html/draft-claise-energy-monitoring-mib-05
Primary Author John Parello (ESTG EW Technical Leader)
 ODVA (world’s leading automation companies, based on Common Industrial Protocol (CIP™))
 ASHRAE (American Society of Heating, Refrigerating and Air-Conditioning Engineers)
 Green Sigma coalition (IBM, Johnson Controls, Honeywell, ABB, Eaton, ESS, Cisco, Siemens, Schneider
and SAP)
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 56

57. • EnergyWise:
•Available now on core Cisco platforms
•Cisco platforms increasing
•Partner program rapidly growing
•Basis for IETF standard
•Immediate Device Solutions:
•Enterprise IT:
•Campus
•Branch
• Cisco is leading another major network convergence:
Network is the building’s central nervous system!
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 57

58.  Cisco EnergyWise Page
 www.cisco.com/go/energywise
 Cisco EnergyWise RoI Calculator
 http://www.cisco.com/assets/cdc_content_elements/flash/netsys/calc/demo.html
 Cisco EnergyWise fundamentals Video
 http://www.youtube.com/watch?v=hGf6DADO468
 Cisco EnergyWise concepts and summary document
 http://www.cisco.com/en/US/prod/collateral/switches/ps5718/ps10195/white_paper_c11-568212.html
 Cisco EnergyWise White Paper
 http://www.cisco.com/en/US/prod/switches/ps5718/ps10195/white_paper_c11-514539.html
 Cisco EnergyWise compatibility matrix
 http://www.cisco.com/en/US/docs/switches/lan/energywise/phase2_5/ios/release/notes/ol23554.html#w
p56008
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 58

59. #CNSF2011
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 59

60. #CNSF2011
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 60

61. Thank you.
#CNSF2011