Luxochain presentation Blockchain meets Luxury

2. our GoAL IS The CERTAINTY to own the
real product, certified IN BLoCKCHAIN and
guaranteed by the luxury goods
companies.

3. COUNTERFEIT
Luxochain will be the solution, using the blockchain as a
decentralized database register of the luxury goods,
providing unique certification of ownership that will guarantee
to the owner and the Luxury brand the authenticity of the
products into the market.
In 2017, the global market in counterfeit goods was valued at over
US $2 TRILLION, and it’s constantly increasing.

4. WE USE BLOCKCHAIN
COMBINED WITH A
SELECTED SET OF
TECHNOLOGIES.
N.F.C.
NEAR FIELD
COMMUNICATION
UNIQUE HOLOGRAMS
R.F.I.D.
RADIO FREQUENCY
IDENTIFICATION
F.P.A.
FINGERPRINT PRODUCT
AUTHENTICATION
BLOCK ID.

5. PERSONAL
SECURE
LUXURY
WALLET

6. YOUR
PROPERTIES
ALWAYSUNDER
CONTROL

7. SMART
SEARCH INSIDE
YOUR WALLET

8. SCAN
ITEMS
TO SEE
DETAILS

9. ADD &
MANAGE
NEW
ITEMS

10. MARK AS
STOLEN & LET
PEOPLE KNOW
HOW TO
CONTACT YOU

11. LOST &
FOUND
OPTION

12. SEND & RECEIVE
LUXURY ASSETS
CERTIFICATES
& PAYMENTS

13. The product HAS ITS oWN pASSporT
& unique inimitable code
with our system "Block ID."
The product has ITS
own proper digital
fingerprint

14. President & Founder at Venture & Creation.
Board Member of COMO VENTURE, investing in advance start up.
Vicepresident and General manager Responsible Sourcing (RS), Registrar and Consumer Products of UL,
Underwriters Laboratories INC.
Founder and President of ICQ Istituto Certificazione Qualità, Owner and President of IISG, Istituto Italiano
Sicurezza Giocattoli, with more than 500 employees worldwide.

15. Co-Founder & CEO a:
Luxochain.io, Icobooster.io,
Co-Founder & Board Member at:
One4.eu, One4-ti.ch, Digital Identity SA, BDM, Fidilink Srl, Swiss4living.com and Comedil.ch,
Advisor and early Investor at:
Iconium.it, Epico.com, Eidoo.io, Xriba.com, Ubiatar.com Parkingo.io, Noku.io.

16. ALFREDO MALGRATI
Founder, CFO, CLO
Graduated in business economics at Bocconi
University, many years of experience in Ernst
& Young, now entrepreneur with over 300
employees in his companies; since 25 years
CEO in Vimoter SpA and Eurotubi Europa,
“made in Italy” ambassador company in the
metalworking industry, awarded as one of the
top 500 Italian companies.
Passionate about finance, innovative
technologies and blockchain, he is a
convinced supporter of the marriage between
old economy and digital technologies.

17. ROBERTO GORINI
Founder, CTO
Innovator, entrepreneur with over twenty years
of experience.
Early Blockchain evangelist.
Graduate in economics, as well as thousands
of hours of experience as a speaker for
numerous courses and conferences.
A blogger, public speaker, scholar of
economics, and author of the books Matrix
Economy (2014) and Crypto Economy (2016).
Well known for bringing the Pokemon
phenomemon in Italy in the early 2000s.
Creator, founder and CEO of Noku project.
Noku.io
Co-Founder & CEO at Swiss4living.com, Co-
Founder at One4.eu and One4-ti.ch,
www.robertogorini.com

18. TEAM

19. PARTNERS

20. Fabio Pezzotti
Co.Founder e Ceo
XOOM S.p.A. -Milano
1998-2003
Founder &CEO
Iconium S.p.A.
Seed Investor e Advisor
Vertical Response, INC - SF,USA
2002-2013
Gennaio 2018
Presidente
Xandas S.r.l. - MIlano
2010-presente
Founder eCEO
MOBANGO LTD - London -UK
2004-2010
3
ADVISORY

22. .

23. 1. Reliability. Direct knowledge of different brands, a strong and well-known team in the
certification world.
2. A unique blockchain product, two years ahead of competitors – which should have to
spend aLMosT 1M. Eur. to create a similar product. the cost of the product is already paid,
so the margin is high and our prices can be aggressive.
3. A multiple market strategy ATTACK: we are forging alliances and resale agreements with
all TAG NFC and Hologram suppliers on the market, to provide them with the blockchain
product and continue to supply their product to the brands.
4. Most of the costs ARE therefore variable.
UVP

24. Blockchain Corporate Advisor
Luxochain Evaluation

25. P&L – Revenue
Revenue on extra
Block ID. issued, after
first package (extra
package).
Revenue from initial
set-up costs.
From renting of
technologies to
Luxury Brands –
basic product.
Premium Service for
retail customer Safe
deposit box.
1 CHF on token
issued on second-
hand products.
The number of
customers increases
after the fourth yearIn.
Act Bdg Fc Fc Fc Fc Fc Fc
P&L 2018 2019 2020 2021 2022 2023 2024 2025
CHF/1000
B2B Revenue
Set-up and renting
# customers 2 12 40 60 80 110 140 170
Growth 10 28 20 20 30 30 30
Rev. Form Set-up 50 50 50 50 50 50 50
Total 600 1.400 1.000 1.000 1.500 1.500 1.500
Rev. From Renting tech. 688 100 135 135 135 160 160 185
Total 688 1.200 5.400 8.100 10.800 17.600 22.400 31.450
Rev. On token issued - First hand
Growth rate 30% 30% 20% 20% 10% 10%
# of token issued 500.000 650.000 845.000 1.014.000 1.216.800 1.338.480 1.472.328
Rev. per token 0,0010 0,0010 0,0010 0,0010 0,0010 0,0010 0,0010
Total - 500 650 845 1.014 1.217 1.338 1.472
B2C Revenue
Rev. On token issued - Second hand
Growth rate 30% 30% 20% 20% 10% 10%
# of token issued 50.000 65.000 84.500 101.400 121.680 133.848 147.233
Rev. per token 0,0010 0,0010 0,0010 0,0010 0,0010 0,0010 0,0010
Total - 50 65 85 101 122 134 147
Safe deposit box
# of customers - 1.000 5.000 10.000 15.000 20.000 25.000
Price per SDB 0,0500 0,0500 0,0500 0,0500 0,0500 0,0500 0,0500
Total - - 50 250 500 750 1.000 1.250
Revenue 688 2.350 7.565 10.280 13.415 21.188 26.372 35.820
TOTAL REVENUE IN
2025

26. P&L
Act Bdg Fc Fc Fc Fc Fc Fc
P&L 2018 2019 2020 2021 2022 2023 2024 2025
CHF/1000
Net Revenue 688 2.350 7.565 10.280 13.415 21.188 26.372 35.820
Revenue - 2.350 7.565 10.280 13.415 21.188 26.372 35.820
Other revenue 688 - - - - - - -
Costs (237) (1.480) (5.206) (6.472) (8.259) (11.089) (13.162) (15.780)
Cost of raw material - (510) (1.815) (2.236) (2.954) (3.763) (4.748) (4.938)
Marketing (52) (50) (180) (280) (360) (380) (380) (380)
Advisory (29) (50) (75) (75) (75) (75) (75) (75)
IT (4) - - - - - - -
Business development (84) (460) (1.490) (1.989) (2.563) (4.063) (5.048) (6.884)
Personnel - (370) (520) (651) (739) (739) (739) (739)
Ut. buy-back - - (1.049) (1.150) (1.329) (1.711) (1.737) (2.187)
Other costs (68) (40) (77) (91) (241) (357) (435) (577)
EBITDA 451 870 2.359 3.807 5.156 10.100 13.211 20.039
Margin (%) 66% 37% 31% 37% 38% 48% 50% 56%
D&A (50) (140) (213) (276) (336) (347) (317) (303)
Accruals - - - - - - - -
EBIT 401 731 2.146 3.531 4.820 9.753 12.894 19.736
Financial income / expenses (0) - - - - - - -
Extraordinary gains / losses (2) - - - - - - -
EBT 399 731 2.146 3.531 4.820 9.753 12.894 19.736
Taxes (100) (183) (537) (883) (1.205) (2.438) (3.224) (4.934)
Net income (loss) 299 548 1.610 2.648 3.615 7.315 9.671 14.802

27. Discounted Cash Flow
The number of customers has a very strong impact on expected enterprise value of Luxochain. Through this capital
increase, the company will develop its commercial strategy to acquire the largest number of customers in the luxury
sector worldwide.
 The Enterprise Value is the sum of net Present Value, Terminal Value and Net Financial Position.
 Since the latter is negative, it is represents the cash available which increases the Enterprise Value itself.
 If we divide the Enterprise Value by the EBITDA we obtain the implicit EV/EBITDA multiple.
 We calculate EV/EBITDA referring to the current year and as average of 3 and five year back.
We calculate the
EV/EBITDA
multiple for each
year to 2025. The
two average value:
the first indicated
the 3 year average,
the other is the 5y
average.
The Actual Value of Luxochain is
the sum of PV and TV and cash
available
The Final value of
Luxochain in
2025 is the sum
of PV and TV and
cash available
Act Bdg Fc Fc Fc Fc Fc Fc
2018 2019 2020 2021 2022 2023 2024 2025
NPV CHF 10.686.468 19.592.826 31.968.237 50.020.315 73.838.184 105.693.718 144.783.670 178.786.150
TV CHF 5.241.068 9.087.519 14.975.826 24.013.656 38.200.305 61.316.111 101.357.803 129.999.991
DCF CHF 15.927.536 28.680.345 46.944.064 74.033.971 112.038.490 167.009.829 246.141.473 308.786.141
NFP CHF (879.871) (1.021.354) (1.456.043) (3.633.256) (6.790.917) (12.631.680) (21.395.784) (34.146.026)
EV CHF 16.807.407 29.701.700 48.400.107 77.667.227 118.829.407 179.641.509 267.537.257 342.932.167
EV/EBITDA x n.s. 34,1x 20,5x 20,4x 23,0x 17,8x 20,3x 17,1x
Average EV/EBITDA Multiple 3y
x
27,3x 25,0x 21,3x 20,4x 20,4x 18,4x
Average EV/EBITDA Multiple 5y
x
24,5x 23,2x 20,4x 19,7x

28. ANNEX 1-TERMSHEETLUXOCHAINSA-GeneralIssuePrices
*Amount/Date ofpayment 1 quarter2019 2quarter2019 3quarter 2019 4 quarter2019
EUR200.000-500.000 30% 20% 10% 0%
EUR501.000 -1.000.000 40% 30% 20% 10%
OverEUR1.000.000 50% 40% 30% 20%
Share Capital
CapitalIncrease
(Participation
Capital)
NumberofNew
ParticipationCertificatesto
be issuedin2019
Share Capital+
Participation
Capital
%heldbyholdersof
Participation
Certificatesbyfull
subscription
% heldby
Shareholders byfull
subscription
Minimum
InvestmentAmount
inEUR
Exchange Rate
EUR/CHF
(example)
NominalValue
ofParticipation
Certificate
100.000 50.000 50.000 150.000 33,3333% 66,6667% 200.000 1,13 1CHF
Bonus
Maximumamountto
beraisedperbonus
rangeinEUR(@1.13)
Maximum
amounttobe
raisedper
bonusrangein
CHF
%ofCompanycapital
pre bonus
NumberofParticipation
Certificatescorresponding
tomaximumamount
withoutbonus
Numberof
Participation
Certificates
correspondingto
bonus
Totalnumberof
Participation
Certificates
%ofCompanytotal
capital
Totalpremiumon
IssuePriceinCHF
Issue Priceper
Participation
Certificate in
CHF
Companyvaluation
postmoneyinCHF
Companyvaluation
pre-moneyinCHF
Companyvaluation
pre-moneyinEUR
(@1.13)
0% 9.259.259 10.462.963 33,33% 50.000 0 50.000 33,33% 10.412.963 209,26 31.388.889 20.925.926 18.518.519
10% 8.417.508 9.511.785 30,30% 45.455 4.545 50.000 33,33% 9.461.785 190,24 28.535.354 19.023.569 16.835.017
20% 7.716.049 8.719.136 27,78% 41.667 8.333 50.000 33,33% 8.669.136 174,38 26.157.407 17.438.272 15.432.099
30% 7.122.507 8.048.433 25,64% 38.462 11.538 50.000 33,33% 7.998.433 160,97 24.145.299 16.096.866 14.245.014
* The basis for anycalculation of the number of ParticipationCertificates that an investor would receive for a certain amount, is determined basedonanIssue Price of CHF 209. The Issue Price for a certain bonus range is
adjusted in order for the investor to receive a number of Participation Certificates increased bya number of Participation Certificates equal to the applicable bonus. The number inthe calculationexamples above
are roundedupand might therefore not be totallyaccurate.
BONUSONNUMBER
OFPARTICIPATION
CERTIFICATESTOBE
ASSIGNED*

29. BE THE FIRST TO CONQUER THE MARKET
what will we do with the 7M. EuR. To BE collectED:
1. push globally to create a new "blockchain certification" market segment and become the
absolute leader in “product passport” creation. (2.5 M).
We want to make the anti-counterfeiting problem a consumer's request and a normative need, to
push brands to take position, as happened in the past for products safety.
2. We need to hire partners and collaborators all over the world. our target market is Asia, but
the producers are European. we must have employees in Europe and in far east, as well ALSo
in the uSA (1.5 M EACH – ue, us, FAR EAST).
we must open branches, be present where strategic decisions are taken in the world of products
certification and anti-counterfeiting (ue. commissions, etc.)
N.B. technology development IS completely SELF-financED (1M. In 2018 and 2019).
our goal is to make, at least, 12 NEW customers in 2019 and exceed 100 brand customers in less
than 5 years.

30. EVERY ONCE IN A WHILE, A NEW TECHNOLOGY, AN OLD
PROBLEM AND A BIG IDEA, TURN INTO AN INNOVATION.
www.luxochain.io

31. INFO AT:
davide.baldi@luxochain.iowww.luxochain.io Lugano | CH