Join the Feline Freedom Coalition for the Mardi Paws Fundraiser to help stray and homeless cats.

3. Photo by birdvoyeur - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/13787814@N07 Created with Haiku Deck

5. Photo by USACE Afghanistan Engineer District-South - Creative Commons Attribution-ShareAlike License https://www.flickr.com/photos/66924743@N02 Created with Haiku Deck

9. In the past ten years, the pet industry has experienced unprecedented growth from $23 billion to over $50 billion –
that’s more than Americans spend on movies, music and video games combined. This annual spending is expected
to hit $52 billion in the next two years, according to consumer research company Packaged Facts, as cited by Forbes
Magazine. The strong emotional commitment of these owners is acutely revealed in surveys by the American
Animal Hospital Association. Take a look at the following statistics according to 2010 and 2011 studies :
Pet Lovers Are Passionate Consumers!
• Give their pet a Christmas or Hanukkah present (100%)
• Consider their pet to have human-like personality traits (94%)
• Would be likely to risk their own life for their pet (93%)
• Provide daily exercise for their pet (80%)
• Include their pet in holiday celebrations (86%)
• Take their pet with them on vacations (67%)
• Sing or dance for a pet (65%)
• Celebrate a pet’s birthday (63%)
• Take time off from work to care for a sick pet (53%)
• Spend more on their pet now than three years ago (53%)
• Prepare special meals for a pet (52%)
• Bring home vacation souvenirs for a pet (44%)
• Take their pet to work (44%)
• Display a pet’s photograph at work (43%)
• Would select a dog over a human as their sole companion on a
desert island (40%)
• 8 million say they are as attached to their pets as their
children and spouses
63% of Households Own Pets
There are over 380 million pets in the U.S.,
compared to a scant 300 million of us mere
humans. This represents 63% of all U.S.
households, and 40% own more than one
pet.

10. See What Other Major Corporations Have Done
To include cats in their marketing, build more brand awareness, create a positive
brand outlook, increase sales and develop a popular consumer driven mascot.
Kia Picanot Car Ad
Cravendale Milk
Cravendale Cat Facebook
Enfapro Powdered Milk
Zyrtec
Pizza Hut
Pizza Hut
United Bamboo
EDS
O2
O2
Why Cats And Bacon Go Viral

11. To donate an in-kind item/service or
sponsor Mardi Paws 2015 contact us on
our website.
click here
The Feline Freedom Coalition
The Feline Freedom Coalition, located on twenty acres in Ravenel is the only shelter in South
Carolina that is dedicated to servicing the needs of free roaming cats and the people who care
for them.
We work with local shelters, animal control agencies and provide expert advice on maintaining
colonies and reducing free roaming populations.
Through our website www.felinefreedom.org, community hotline (737-6170) and
Facebook page we provide expert advice for those needing guidance.
We trap, socialize and adopt hundreds of kittens yearly through our PetSmart Adoption Partner
Program known as “The Last Chance Charm School” where feral kittens go from street cats to
sophisti-cats!