A detailed explanation of the Digalign assessment process and the initial report we provide prospective clients looking to improve Traffic, Leads, and grow within the Digital Marketplace.
2. o Assess Keywords and
Local Visibility
o Review Digital Business
Resources
o Discover Competitor
Landscape
o Offer a Focused Solution
o Detail How it Works
o Performance Analysis
o Final Questions
3. Digital Resource
Optimization
• Website Optimization
• Email Marketing
• Social Media
Enhancement
• Brand Protection and
Management
Professional Network
Growth
• Newsletters and Surveys
• Strategic Event
Promotion
• Educational Webcasting
Salesforce
Automation
• On-Demand CRM
• Email Autoresponders
• Social Media Integration
• Local Visibility
Inbound Marketing
Solutions
• Landing Pages
• Business Blogging
• Social Media
Engagement
• Performance Based
Advertising
PassiveParticipation
Active Participation
Digital Marketing Matrix
Our Mission:
To guide you and
your company
through the
Digital Marketing
Matrix with a
focus on:
• Traffic.
• Conversion.
• Growth.
4. Keywords and
Local Visibility
The Foundation of
Digital Marketing
Solutions.
Keywords and Local
Visibility:
• Keyword Targets
• Search Volume
• Directory Listings
• Registry Listings
• Social Media
7. Digital Business
Resources
The enablers of
traffic in the
Digital
Marketplace
Digital Business
Resources
• Website
• Local Visibility
• PPC
• Blog
• Social Media
• Email Marketing
• Webcasting
9. Competitor
Landscape
Where are you in
comparison to your
local competition?
Competitor
Landscape:
• Keyword Rank
• Search Engine Results
• Website Grade
• MOZ Rank
• Traffic Rank
• Blog Grade
• Inbound Links
• Website Pages Indexed
• Keywords in Top 100
12. o Organic Inbound
Marketing
o From 3rd page+ to 1st
page of Google, Bing &
Yahoo
o From 0% up to 19.84%
of Keyword Search
Volume Captured in
your area.
o May take up to 90 days
o 75% of Search clicks
through organic
Results depend heavily upon regular updates and
maintenance of the Website, SEO, Blogs, and Social
Media. The quantity of local traffic determines the
volume of traffic from this medium.
0
1000
2000
3000
4000
5000
6000
Current
Site
Traffic
Basic
Service
Enhanced
Service
NewSiteVisitorsfromKeywordSearch
New Organic Keyword Search
Results
10,000 New KW Search
Volume
20,000 New KW Search
Volume
30,000 New KW Search
Volume
14. Final Questions:
Anything we didn’t
cover or maybe
covered too much?
Final Questions:
• Any conflicting Dates
• Any missing pieces
•This is an example text
• Go ahead and place your
own text
• Example text
•This is an example text
•This is an example text