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NAEYC Annual Conference 
November 7, 2014 
1 
Break free of the training room: Techniques for 
memorable and meaningful webinars for early childhood education 
Fran Simon, M.Ed.
About me: 
*Former Child Care Administrator * 
*Tech Dev*Marketing * Business Development * 
* Webinars * 
* Social Media * Author * 
SPECIFICALLY FOR EARLY CHILDHOOD
Agenda 
3 
•Getting to know you 
•Webinar basics 
•Webinars in PD 
•Webinar shopping list 
•Delivering engaging online presentations
4 
About you… 
Assumptions: 
•You want to offerPDto remote groups 
•You want advice about: 
Software 
Bestpractice 
•You have questions!
Webinar Basics 
5
Anyone with a computer and an Internet connection or a mobile device 
can participate. 
Powerful 
The obvious! Webinars allow you to reach people around the world who might otherwise never connect with you 
6
Challenges that make webinars counterintuitive 
7 
•Personal interaction 
•Gauging interest and understanding 
•Applying concepts in activities
Webinars, online meetings and webcasts 
Collaboration 
#of attendees 
Purpose 
Online Meeting 
Highly interactive 
Multi-way communication 
2-20* 
Remote 
Businessmeetings****** Staff , client or board meeting 
Webinar 
Limited 2-way communication 
2-500 
Remote presentation****** 
Conference sessionor training 
Webcast 
1-way communication 
2-Thousands 
Remotebroadcastof information to large audiences 
***** 
Keynote 
8
Roles in Webinars and online meetings 
9 
Panelist(s)/ 
Presenters 
Host 
Organizer 
Attendee 
Registrant 
Information creators 
Info Consumers
© Fran Simon Copyright, 2012 10 
This sounds complicated! 
What do we need to do webinars?
11 
You need:A Computer*& Connectivity** 
* PC, Mac, Both? 
** broadband Internet access
You need Webinar Software and Audio Service 
12 
And so many more…
13 
-OR- 
-OR- 
Webcam and audio 
+ 
+ 
+
Highly recommended: An Assistant 
Handles the “backchannel” and troubleshoots. 
14
Nice to have: 2 computers, mobile devicessomething to drink, a pen and paper, notes, a clock 
15
Time to… 
•Plan 
•Prepare the presentation 
•Prepare the webinar 
•Train all involved 
•Practice 
•Promote/inform participants 
16
Webinars seem 
17 
Plan adequate time for training and practice
Webinars and best practices 
In PD 
18
Best when blended, ongoing, long term 
19
Where do webinars fit in professional development 
20 
Synchronous 
(atthe same time) 
Asynchronous 
(self-paced) 
One to one 
Coaching 
MentoringOnthe job 
Tutoring 
Videoconferencing (Skype, Hangouts) 
ReadingResearchingDocumentingReflectingExperiencing 
One to many 
Webinars 
Liveor online classroom 
Keynotes 
Webcasts 
Online self-pacedcoursesVideoBooks 
Manyto many(Professional Learning Communities) 
Chat 
Videoconferencing (Skype, Hangouts) Live or online discussionsLive or online study groups 
Bulletinboards 
Online groups
Powerful benefit: Capture information before the session.
22 
•Webinars 
•Online meetings 
•Facilitated webcasts 
•Training systems 
•Streaming Video 
Selectinga system
Comparing Webinar Software 
23
Comparing Webinar Software 
24 
BEWARE THE TELECONFERENCING DETAILS! 
•VOIP 
Attendees listen through the computer 
Usually included in the price, 
but not always 
•Integrated Toll Callteleconferencing $$? 
•Integrated Toll-freecalling$$$ !!!
Webinar Software Features 
25 
Desktop Sharing 
Web Browsing 
Recording 
Whiteboard 
Drawing Tools 
Chat 
Share Controls 
Common Features
Often overlooked 
26 
Multiple Presenters 
Advance Scheduling 
Instant Meetings 
Webcam and Video Streaming 
Registration and Reporting 
Polls and Surveys 
VOIP & Integrated Teleconferencing
What to think about during demos 
Demos willshow you this: 
They often don’t demothis: 
Is it visuallyappealing for the end user? 
Isit easy for the people who run the webinars to set up, manage, and record? 
Isit easy for the end user to log in? 
Does it have aregistration system? Reporting? 
Is it cooland feature-rich? 
Doesit include audio? What are the audio options? 
Is it reliable? 
Are there additional costs? 
Do they offer onboardingsupport? What are the options for support. 
27
1. Compare 2. Attend a demo 3. Ask questions 4. Take the trial 5. Try it in a real scenario. 
28
In addition to providing PD, you can use the software for: 
•Promotion; 
•meetings; 
•Brand building; and 
•Lead generation and recruiting for members, , enrollees, or employees. 
29 
bonus
Deliver great online presentations 
30
31 
A classic Steve Jobs presentation
Increased engagement and learning 32 
Explain what you will deliver and deliver what you advertise
© Fran Simon Copyright, 2012 33 
Keep the slides graphic and readable
Use images to convey meaning 
© Fran Simon Copyright, 2012 34
Don’t be boring 
35 
•Provide examples 
•Pause. Ask questions 
•Vary inflection 
•Convey emotion 
•Provide takeaways 
•Break some old rules
Keep it as interactive as possible 
Polls, open ended questions, hand-raising, back channel, screen sharing, drawing tools.
37 
Engage through the “backchannel”
Chat log from a webinar 
38
Assistant’s role 
•Send out links to URLs 
•Respond to comments 
•Add tidbits of information 
•Act as a color commentator 
•Troubleshoot 
•Take over in case of failure
40 
Rules we may have abused
Avoid bullet overload 
41 
•Putting every thought on the slide is boring. 
•The presenter might as well let you read. 
•How can you digest this information? 
•Do you want to digest this information? 
•How do you feel about communicating every thought on one slide? 
•Have you ever read Death by PowerPoint? by Michael Flock? It’s old, but good, and not really about PowerPoint. 
•I will provide you with some great resources at the end. 
•A few bullets are fine, but they should be short. 
•Having fun? 
•Interested? 
•Is this helpful? 
•Are you still awake?
Data overload 
42 
How could this info have been better conveyed?
43 
Don’t read the presentation!
Resources 
44 
Webinars and Webcasters Group on LinkedIn 
The Virtual Presenter, Roger Courville
45 
Fran Simon | Fran.Simon@EngageStrat.com

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Break free of the training room: Webinars for Early Childhood Education Professional Development

  • 1. NAEYC Annual Conference November 7, 2014 1 Break free of the training room: Techniques for memorable and meaningful webinars for early childhood education Fran Simon, M.Ed.
  • 2. About me: *Former Child Care Administrator * *Tech Dev*Marketing * Business Development * * Webinars * * Social Media * Author * SPECIFICALLY FOR EARLY CHILDHOOD
  • 3. Agenda 3 •Getting to know you •Webinar basics •Webinars in PD •Webinar shopping list •Delivering engaging online presentations
  • 4. 4 About you… Assumptions: •You want to offerPDto remote groups •You want advice about: Software Bestpractice •You have questions!
  • 6. Anyone with a computer and an Internet connection or a mobile device can participate. Powerful The obvious! Webinars allow you to reach people around the world who might otherwise never connect with you 6
  • 7. Challenges that make webinars counterintuitive 7 •Personal interaction •Gauging interest and understanding •Applying concepts in activities
  • 8. Webinars, online meetings and webcasts Collaboration #of attendees Purpose Online Meeting Highly interactive Multi-way communication 2-20* Remote Businessmeetings****** Staff , client or board meeting Webinar Limited 2-way communication 2-500 Remote presentation****** Conference sessionor training Webcast 1-way communication 2-Thousands Remotebroadcastof information to large audiences ***** Keynote 8
  • 9. Roles in Webinars and online meetings 9 Panelist(s)/ Presenters Host Organizer Attendee Registrant Information creators Info Consumers
  • 10. © Fran Simon Copyright, 2012 10 This sounds complicated! What do we need to do webinars?
  • 11. 11 You need:A Computer*& Connectivity** * PC, Mac, Both? ** broadband Internet access
  • 12. You need Webinar Software and Audio Service 12 And so many more…
  • 13. 13 -OR- -OR- Webcam and audio + + +
  • 14. Highly recommended: An Assistant Handles the “backchannel” and troubleshoots. 14
  • 15. Nice to have: 2 computers, mobile devicessomething to drink, a pen and paper, notes, a clock 15
  • 16. Time to… •Plan •Prepare the presentation •Prepare the webinar •Train all involved •Practice •Promote/inform participants 16
  • 17. Webinars seem 17 Plan adequate time for training and practice
  • 18. Webinars and best practices In PD 18
  • 19. Best when blended, ongoing, long term 19
  • 20. Where do webinars fit in professional development 20 Synchronous (atthe same time) Asynchronous (self-paced) One to one Coaching MentoringOnthe job Tutoring Videoconferencing (Skype, Hangouts) ReadingResearchingDocumentingReflectingExperiencing One to many Webinars Liveor online classroom Keynotes Webcasts Online self-pacedcoursesVideoBooks Manyto many(Professional Learning Communities) Chat Videoconferencing (Skype, Hangouts) Live or online discussionsLive or online study groups Bulletinboards Online groups
  • 21. Powerful benefit: Capture information before the session.
  • 22. 22 •Webinars •Online meetings •Facilitated webcasts •Training systems •Streaming Video Selectinga system
  • 24. Comparing Webinar Software 24 BEWARE THE TELECONFERENCING DETAILS! •VOIP Attendees listen through the computer Usually included in the price, but not always •Integrated Toll Callteleconferencing $$? •Integrated Toll-freecalling$$$ !!!
  • 25. Webinar Software Features 25 Desktop Sharing Web Browsing Recording Whiteboard Drawing Tools Chat Share Controls Common Features
  • 26. Often overlooked 26 Multiple Presenters Advance Scheduling Instant Meetings Webcam and Video Streaming Registration and Reporting Polls and Surveys VOIP & Integrated Teleconferencing
  • 27. What to think about during demos Demos willshow you this: They often don’t demothis: Is it visuallyappealing for the end user? Isit easy for the people who run the webinars to set up, manage, and record? Isit easy for the end user to log in? Does it have aregistration system? Reporting? Is it cooland feature-rich? Doesit include audio? What are the audio options? Is it reliable? Are there additional costs? Do they offer onboardingsupport? What are the options for support. 27
  • 28. 1. Compare 2. Attend a demo 3. Ask questions 4. Take the trial 5. Try it in a real scenario. 28
  • 29. In addition to providing PD, you can use the software for: •Promotion; •meetings; •Brand building; and •Lead generation and recruiting for members, , enrollees, or employees. 29 bonus
  • 30. Deliver great online presentations 30
  • 31. 31 A classic Steve Jobs presentation
  • 32. Increased engagement and learning 32 Explain what you will deliver and deliver what you advertise
  • 33. © Fran Simon Copyright, 2012 33 Keep the slides graphic and readable
  • 34. Use images to convey meaning © Fran Simon Copyright, 2012 34
  • 35. Don’t be boring 35 •Provide examples •Pause. Ask questions •Vary inflection •Convey emotion •Provide takeaways •Break some old rules
  • 36. Keep it as interactive as possible Polls, open ended questions, hand-raising, back channel, screen sharing, drawing tools.
  • 37. 37 Engage through the “backchannel”
  • 38. Chat log from a webinar 38
  • 39. Assistant’s role •Send out links to URLs •Respond to comments •Add tidbits of information •Act as a color commentator •Troubleshoot •Take over in case of failure
  • 40. 40 Rules we may have abused
  • 41. Avoid bullet overload 41 •Putting every thought on the slide is boring. •The presenter might as well let you read. •How can you digest this information? •Do you want to digest this information? •How do you feel about communicating every thought on one slide? •Have you ever read Death by PowerPoint? by Michael Flock? It’s old, but good, and not really about PowerPoint. •I will provide you with some great resources at the end. •A few bullets are fine, but they should be short. •Having fun? •Interested? •Is this helpful? •Are you still awake?
  • 42. Data overload 42 How could this info have been better conveyed?
  • 43. 43 Don’t read the presentation!
  • 44. Resources 44 Webinars and Webcasters Group on LinkedIn The Virtual Presenter, Roger Courville
  • 45. 45 Fran Simon | Fran.Simon@EngageStrat.com