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‘Developing practical solutions for 
sustainable agriculture’




    Mike Gooding – Managing Director, FAI Farms Ltd
The FAI philosophy …


                         At FAI we operate a range of fully

Values Lead              integrated, commercially viable and
                         animal welfare focused production
                         systems. Animal welfare and more

Sound                    sustainable farming is at the heart
                         of everything we do.

                         To find out more about our work go
Independent              to www.faifarms.co.uk



Evidence Based Science   Values Lead
                         Evidenced based science,
                         research & technology




             …. a constant learning process
Who are FAI?

• History
   – Set‐up in 2000
   – An independent limited company
   – Based in Oxford
• Personnel
   – Ruth Layton, Roland Bonney, 
                                             Farm Panel.jpg
     Malcolm Pye, Paul Cook, Mike 
     Gooding
   – Circa 20 farm staff, research teams, 
     retained consultants
• Objective
   – To drive solutions that deliver real 
     benefits to animal welfare and the 
     sustainability of farming
Livestock Farming …

• Worldwide livestock farming 
  employs 1.3 billion people
• The livestock sector generates 
  livelihoods for 1 billion of the 
  World’s poorest people
• Livestock product provide a 1/3 of 
  humanity’s protein intake
• But … the dynamics are changing
    • Population growth
    • Diet preferences
    • Available resources
                                  Livestock production is              
                                             … socially significant
Number of Animals used …

•   Pigs                                 24.5 million
•   Cattle                                5.6 million
•   Sheep                                16.3 million
•   Chicken                             896.6 million
•   Poultry                              57.2 million
•   Other                                 0.6 million

    In 2004 more than 52 billion 
       animals slaughtered Worldwide
    Source 
    Food & Agriculture Organisation of the UN   Livestock consumption is              
    2004 data
                                                              … a lot of animals
Environmental Impact …

The total global contribution of 
 agriculture to climate change is 
 estimated to be equivalent to between:

   8.5 ‐16.5 billion tonnes of CO2
   or between 
   17‐ 32% of all human‐induced 
   greenhouse gas emissions

   *deforestation  *methane
   *fertilizer use    *water use
   *biodiversity loss           Livestock production has both
                                          … impacts & benefits
The 3Es …
 No longer can individual       Available Resources
 elements be considered         oLand (while supporting ecosystems)
                                oWater
               in isolation     oSoil
                                oAgro‐technologies
… all 3 have to ‘stack‐up’      oEnergy

              environment
                                Affordable Food
                                oCost competitive raw materials
                                oRural development


3Es
                                oFair trade
                                oFood poverty


                                Acceptable Production Methods
                                oWorker welfare
                                oAnimal welfare
                                oProducer income security
                                oSpecies loss
    ethics                    economics
The FAI Business 

Farming Division                Mike Gooding
                                Managing Director
1,250 acres grade 4
Flood meadow and clay
Beef, sheep, chickens & pigs


Research Division               Ruth Layton         •   Broiler chicken genetics
                                Director            •   Cattle synchronicity
Sound science
                                                    •   Sheep lameness
Environmental development
                                                    •   Short scrotum castration
Welfare delivery

                                                    • McDonald’s UK, EU & US
Consultancy Division            Roland Bonney
                                Director            • WSPA Brazil & China
Pan European                                        • CIWF
International Model Farms


Education Division              Marian Dawkins
                                Zoology Dept
Programmes & packages
Facilities at Wytham
                                                               • New division
Integration with national curriculum
‘Developing practical solutions for 
sustainable agriculture’




    Mike Gooding – Managing Director, FAI Farms Ltd

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Beef and sheep: Developing practical solutions for sustainable agriculture' - Mike Gooding (Food Animal Initiative)

  • 1. ‘Developing practical solutions for  sustainable agriculture’ Mike Gooding – Managing Director, FAI Farms Ltd
  • 2. The FAI philosophy … At FAI we operate a range of fully Values Lead integrated, commercially viable and animal welfare focused production systems. Animal welfare and more Sound sustainable farming is at the heart of everything we do. To find out more about our work go Independent to www.faifarms.co.uk Evidence Based Science Values Lead Evidenced based science, research & technology …. a constant learning process
  • 3. Who are FAI? • History – Set‐up in 2000 – An independent limited company – Based in Oxford • Personnel – Ruth Layton, Roland Bonney,  Farm Panel.jpg Malcolm Pye, Paul Cook, Mike  Gooding – Circa 20 farm staff, research teams,  retained consultants • Objective – To drive solutions that deliver real  benefits to animal welfare and the  sustainability of farming
  • 4. Livestock Farming … • Worldwide livestock farming  employs 1.3 billion people • The livestock sector generates  livelihoods for 1 billion of the  World’s poorest people • Livestock product provide a 1/3 of  humanity’s protein intake • But … the dynamics are changing • Population growth • Diet preferences • Available resources Livestock production is               … socially significant
  • 5. Number of Animals used … • Pigs 24.5 million • Cattle 5.6 million • Sheep 16.3 million • Chicken 896.6 million • Poultry 57.2 million • Other 0.6 million In 2004 more than 52 billion  animals slaughtered Worldwide Source  Food & Agriculture Organisation of the UN Livestock consumption is               2004 data … a lot of animals
  • 6. Environmental Impact … The total global contribution of  agriculture to climate change is  estimated to be equivalent to between: 8.5 ‐16.5 billion tonnes of CO2 or between  17‐ 32% of all human‐induced  greenhouse gas emissions *deforestation  *methane *fertilizer use    *water use *biodiversity loss Livestock production has both … impacts & benefits
  • 7. The 3Es … No longer can individual  Available Resources elements be considered  oLand (while supporting ecosystems) oWater in isolation oSoil oAgro‐technologies … all 3 have to ‘stack‐up’ oEnergy environment Affordable Food oCost competitive raw materials oRural development 3Es oFair trade oFood poverty Acceptable Production Methods oWorker welfare oAnimal welfare oProducer income security oSpecies loss ethics economics
  • 8. The FAI Business  Farming Division Mike Gooding Managing Director 1,250 acres grade 4 Flood meadow and clay Beef, sheep, chickens & pigs Research Division Ruth Layton • Broiler chicken genetics Director • Cattle synchronicity Sound science • Sheep lameness Environmental development • Short scrotum castration Welfare delivery • McDonald’s UK, EU & US Consultancy Division Roland Bonney Director • WSPA Brazil & China Pan European • CIWF International Model Farms Education Division Marian Dawkins Zoology Dept Programmes & packages Facilities at Wytham • New division Integration with national curriculum
  • 9. ‘Developing practical solutions for  sustainable agriculture’ Mike Gooding – Managing Director, FAI Farms Ltd