1. REVERSE BRAINSTORM

2. REVERSE THE INITIAL PROBLEM STATEMENT "HOW COULD I POSSIBLY CAUSE THE PROBLEM?", OR "HOW COULD I POSSIBLY ACHIEVE THE OPPOSITE EFFECT?"

3. THINK NEGATIVE EXPLORE IDEAS THAT CAUSE THE PROBLEM INSTEAD OF SOLVING IT. ALLOW THE IDEAS TO FLOW FREELY AND DO NOT REJECT ANYTHING AT THIS STAGE

4. REVERSE THE REVERSE ONCE YOU HAVE EXPLORED IDEAS TO CAUSE THE PROBLEM, REVERSE THESE SO THEY BECOME A SOLUTION. www.mindtools.com/pages/article/newCT_96.htm