Stories about social business and social movement. I present you some case studies, 5 guiding questions for you to start a social business, and a glimpse about minimum viable product

1. SOCIAL
I N N O V A T I O N
~ A N D B U S I N E S S F O R G O O D ~

3. IDEAS
THEORY
CREATE

4. IDEAS
THEORY
CREATE

5. SOCIAL
P R O B L E M S

6. Favelas Painting
(Rio de Janeiro)

7. Haas & Hahn
Duo artist from Holland

8. Favelas = Slum
Crowded, unsanitary, and crime areas

9. Painting walls of houses in Favelas1st Project: right after barbeque

10. 2nd Project: collaboration with artist

11. Painted by local youngsters

12. 1.711
Backers
$ 116.655
Raised

13. hen The Beach Met The B
(Lisa Be, New York)
Painting walls of houses in Favelas

14. Make environment colorful

15. Social Change
Happiness, Economy, Social Interactivity

16. Kampung Jodipan, Malang

17. HelpDesk
(Aarambh, India)

18. Turning cardboard into bag

19. Which also can be arranged into a desk

20. Distributed to schools
in rural areas

22. When The Beach Met The Bay
(Lisa Be, New York)

25. SOCIAL
P R O B L E M S

26. SOCIAL
P R O B L E M S
SOCIAL
I N N O V A T I O N

27. SOCIAL
I N N O V A T I O N

30. BUSINESS FOR GOOD
One For One

31. SOCIAL
I N N O V A T I O N

32. SOCIAL
I N N O V A T I O N
SOCIAL
B U S I N E S S

33. IDEAS
THEORY
CREATE

34. IDEAS
THEORY
CREATE

35. IDEAS
THEORY
CREATE

36. SOCIAL
ENTREPRENEUR

37. “A person who establishes an enterprise
with the aim of solving social problems”

38. MAKING MONEY

39. IN ORDER TO
LIFT OTHERS

40. GROW TOGETHER

45. I WANNA BE
SOCIAL
ENTREPRENEUR!

46. Problem?

47. Business is business

48. 5 THINGS TO ASK YOURSELF

49. (1)
PROBLEM
& FOCUS

50. Social:
What is the one issue
you are trying to tackle?

51. Enterprise:
What is the one thing you’re
trying to deliver to customers?

53. Where focus goes,
energy flows

54. (2)
MARKET

55. Social:
Who are you trying to help and
how big is the potential impact?

56. Enterprise:
Who is your customer and how
big is the potential market?

57. K.Y.CKNOW YOUR COSTUMER

58. Product-Market Fit

59. (3)
STATUS
QUO

60. Social:
Is there a problem with
the current solution
your beneficiary have?

61. Enterprise:
Is there a problem wit
the current solution
your customer have?

62. USE DATA

64. (4)
VALUE
PROPOSITION

65. Social:
How is your solution better
than the status quo?

66. Enterprise:
How is your product/service
delivering the right value/ solve
your customer’s pain point?

67. BUILD
MEASURE
LEARN
REPEAT

69. (5)
TIMING

70. Social Enterprise:
Why now? Why us?

71. TEAM

72. SCALABILITY & ROI

73. J.A.MJust Add the Money

74. 1. Are you focused?
2. Is your market promising?
3. What’s the problem with the status quo?
4. How is your value relevant / better?
5. Why is now the right time?

75. IDEAS
THEORY
CREATE

76. IDEAS
THEORY
CREATE

77. IDEAS
THEORY
CREATE

78. mau bikin gerakan

79. yang ga wacana

80. we don’t need
great plan

81. MVP
we need
minimum viable product

83. They don’t build
the product.
Instead, they
create a video

85. 70.000 emails overnight

91. First thing he do:
Throw a Party

92. $15.000
For clean water in Uganda

93. $15.000
21.118 water projects funded
6.400.000 people get clean water

94. MVP
that is
minimum viable product

95. Let’s Start

96. 1. Are you focused?
2. Is your market promising?
3. What’s the problem with the status quo?
4. How is your value relevant / better?
5. Why is now the right time?
6. What is your MVP?

97. • Biggest risk: Make something no
one wants
• Not Launching = Not Learning
• Put something real, get real
feedback ASAP
About Idea Validation

98. GOOD LUCK
AND GOD SPEED

99. @ i q b a l h a p e
iqbalhariadi.com | iqbal@kitabisa.com