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It’s easier than ever to
start a business
in Auckland
Jennifer	
  Clamp	
  
An idea you’re
committed to
A product that
meets a need
A sustainable
business model
The startup journey
What good shall
I do this day?
Winston Churchill
An idea you’re
committed to
“
”
My tools
An idea you’re
committed to
•  A book of ideas
•  A letter to myself five years from now
•  Funds to take some time off work
•  Co-founder of
Find a
motivating reason,
not a solution.
An idea you’re
committed to
INSPIRATION
•  The Leap!
•  gridakl.com
•  Techweek.co.nz
•  meetup.com
•  eventfinder
•  medium.com
Your best
friends
An idea you’re
committed to
Events:
•  Startup grind
•  Coffee and cream
•  Show and tell
•  Bootstrappers Breakfast
Your best
friends
An idea you’re
committed to
EXPLORATION
•  Mum’s garage
•  Startup weekend
•  ngConnect
•  Young enterprise scheme
•  Ventureup
•  Livethedream
Your best
friends
An idea you’re
committed to
RESEARCH
•  Google (has it been done?)
•  Techcrunch.com
Vision without
execution is
hallucination
A product that
meets a need
“
”
Thomas Edison	
  
•  Lean canvas / elevator pitch
•  Competitor research
•  Networking events
•  Customer interview
•  Hacked together prototypes
My tools
A product that
meets a need
Find a
compelling problem,
not a solution.
A product that
meets a need
FEEDBACK
•  Networking events
meetup.com / eventfinder / techweek newsletter
•  Event: Entrepreneurs with a twist
•  Technical communities
•  FKA Angel Dropins
A product that
meets a need
Your best
friends
A product that
meets a need
Your best
friends
ROBUST VALIDATION PROCESS
•  Co.starters
•  thevalidator
•  eCentre foundations course
•  “Running lean” by Ash Maurya
A product that
meets a need
Your best
friends
PROTOTYPING
•  PowerPoint for software
•  DIY store
•  Makerspaces
•  Callaghan research grants
Without customers, you
don’t have a business.
You have a hobby.
A sustainable
business model
Don Peppers & Martha Rogers	
  
“
”
•  Business model canvas / Lean canvas
•  Desk at co.working space Bizdojo
•  People who had been there before
•  Pitch competitions
•  Website / Advertising
•  Sign up page
A sustainable
business model
My tools
Start small and get help
A sustainable
business model
A sustainable
business model
Your best
friends
PEERS / COFOUNDERS
•  Meetup.com / eventfinda / Techweek
newsletter
•  Events at GridAKL
•  Start a meetup group
•  GridAKL tech café
•  Café Holm up on Krd
•  Facebook Groups
NZTech Startups Ecosystem, CRAKL
•  Angel dropins
HEAR OTHERS PITCH
•  Pitch circus
•  Accelerator demo days …
Akina
Lightining lab
eCentre Sprint
Icehouse
Powerhouse
VentureUp
A sustainable
business model
Your best
friends
LEARN FROM MENTORS
•  Ventureup.co.nz
•  Velocity ideas challenge (UoA)
•  digmyidea.nz
•  Co.starters
•  This week in startups (TWIS) podcast
A sustainable
business model
Your best
friends
CLOUD SOFTWARE
•  Wordpress / WIX
•  Unbounce landing pages
FUNDING
•  Savings
•  Callaghan research and development
grants
A sustainable
business model
Your best
friends
1.  Your co.founder could be sat right next to you
2.  Sign up to Startup Weekend
3.  Or co.starters
4.  Join a meetup group (… and go along)
COME SAY HI!
Start today!
If I have seen farther than
others, it is because I was
standing on the shoulders
of giants
“
”

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Taking the leap as an entrepreneur

  • 1. It’s easier than ever to start a business in Auckland Jennifer  Clamp  
  • 2. An idea you’re committed to A product that meets a need A sustainable business model The startup journey
  • 3. What good shall I do this day? Winston Churchill An idea you’re committed to “ ”
  • 4. My tools An idea you’re committed to •  A book of ideas •  A letter to myself five years from now •  Funds to take some time off work •  Co-founder of
  • 5. Find a motivating reason, not a solution. An idea you’re committed to
  • 6. INSPIRATION •  The Leap! •  gridakl.com •  Techweek.co.nz •  meetup.com •  eventfinder •  medium.com Your best friends An idea you’re committed to Events: •  Startup grind •  Coffee and cream •  Show and tell •  Bootstrappers Breakfast
  • 7. Your best friends An idea you’re committed to EXPLORATION •  Mum’s garage •  Startup weekend •  ngConnect •  Young enterprise scheme •  Ventureup •  Livethedream
  • 8. Your best friends An idea you’re committed to RESEARCH •  Google (has it been done?) •  Techcrunch.com
  • 9. Vision without execution is hallucination A product that meets a need “ ” Thomas Edison  
  • 10. •  Lean canvas / elevator pitch •  Competitor research •  Networking events •  Customer interview •  Hacked together prototypes My tools A product that meets a need
  • 11. Find a compelling problem, not a solution. A product that meets a need
  • 12. FEEDBACK •  Networking events meetup.com / eventfinder / techweek newsletter •  Event: Entrepreneurs with a twist •  Technical communities •  FKA Angel Dropins A product that meets a need Your best friends
  • 13. A product that meets a need Your best friends ROBUST VALIDATION PROCESS •  Co.starters •  thevalidator •  eCentre foundations course •  “Running lean” by Ash Maurya
  • 14. A product that meets a need Your best friends PROTOTYPING •  PowerPoint for software •  DIY store •  Makerspaces •  Callaghan research grants
  • 15. Without customers, you don’t have a business. You have a hobby. A sustainable business model Don Peppers & Martha Rogers   “ ”
  • 16. •  Business model canvas / Lean canvas •  Desk at co.working space Bizdojo •  People who had been there before •  Pitch competitions •  Website / Advertising •  Sign up page A sustainable business model My tools
  • 17. Start small and get help A sustainable business model
  • 18. A sustainable business model Your best friends PEERS / COFOUNDERS •  Meetup.com / eventfinda / Techweek newsletter •  Events at GridAKL •  Start a meetup group •  GridAKL tech café •  Café Holm up on Krd •  Facebook Groups NZTech Startups Ecosystem, CRAKL •  Angel dropins
  • 19. HEAR OTHERS PITCH •  Pitch circus •  Accelerator demo days … Akina Lightining lab eCentre Sprint Icehouse Powerhouse VentureUp A sustainable business model Your best friends
  • 20. LEARN FROM MENTORS •  Ventureup.co.nz •  Velocity ideas challenge (UoA) •  digmyidea.nz •  Co.starters •  This week in startups (TWIS) podcast A sustainable business model Your best friends
  • 21. CLOUD SOFTWARE •  Wordpress / WIX •  Unbounce landing pages FUNDING •  Savings •  Callaghan research and development grants A sustainable business model Your best friends
  • 22. 1.  Your co.founder could be sat right next to you 2.  Sign up to Startup Weekend 3.  Or co.starters 4.  Join a meetup group (… and go along) COME SAY HI! Start today!
  • 23. If I have seen farther than others, it is because I was standing on the shoulders of giants “ ”