Design 'Doing' - Laura Sweeney & Joe McCarroll - (UX Product Designers, CompoZed labs Allstate) Get real insights on how a balanced XP team works, and how the Product Design function operates within Allstate

1. Laura & Joe
ProductTank Belfast - Wed 26 Apr 2017 ‘Design Doing’ - Presented by Laura Sweeney & Joe McCarroll

2. designthinking

3. designdoing

4. XP

5. BUSINESS
Create Trust
Share Experiences
Celebrate Failures
Up skill
TECHNOLOGYUSER
Balanced Team
Values

6. Product
Manager
Product
Designer
Product
Developer
TECHNOLOGYUSERBUSINESS

7. Design Pairing
Promotes learning
Knowledge-transfer
Continuous improvement
Meshing complementary skill-sets
Improves attention
Make creative decisions collaboratively

8. Cross Functional
Pairing
Build shared understanding
Incorporate diverse perspectives in
the product
Grow empathy for each other

9. Pairing reduces impact to the product
Individuals grow experience over time
About every 6 months we rotate individuals
to different projects
Helps to bring a fresh pair of eyes
Pair Rotation

10. When: Once a week
Peer review of designs by location
No judgement zone
Silent feedback
Valuable with people of diverse skills &
backgrounds
Design Critique

11. XP Iterations
Risk stays low with
frequent validation
Risk increases
without validation
Risk of building
ineffective solutions
Time

12. Why do you attend MeetUp?

13. Day 1
Getting to know our users

14. Identify audience (8)
Objective driven questions
Suitable location and facilities
Relaxed atmosphere
Pair with developer/PM
User Interviews

18. Day 2
Get ideas out of peoples minds

19. Everyone sketches to share different ideas
Goal-driven critique of ideas
Many ideas generated in a short period of
time
Valuable with people of diverse skills &
backgrounds
Sketching &
Design Studio

20. Day 3
Deliver Design Decisions

21. Pen & paper > Wireframes > Interactive
prototype
Lowest-fi designs
May be multiple solutions
Consult with devs
Rapid
Prototyping

22. Rapid
Prototyping
Pen & paper > Wireframes > Interactive
prototype
Lowest-fi designs
May be multiple solutions
Consult with devs

23. Day 4
Validate Design Decisions

24. 10 x 30 min scenario based sessions
Can be conducted face to face or remotely
Key to test if not every week, every other
week
Everyone in team involved in session
Insights plotted real-time
Usability
Testing

26. Day 5
Feedback our findings

27. Design Review
Share the latest research findings and
insights
Share newly designed scenarios
Ask for specific feedback and highlight our
next steps

28. What do we do Monday?