Simon Tanner explores the values and benefits that can accrue through the sharing of digital media content in archives with a wide audience. He will consider the overarching pro's and con's of trying to make an impact with practical methods for how to measure if you have achieved success. Simon will also briefly introduce the Balanced Value Impact Model.

1. VALUE IN ARCHIVES
Simon Tanner
Director of Digital Consulting
Department of Digital Humanities, King’s College London
Twitter: @SimonTanner
24/10/2014 13:37 ENC Public Talk 19 February 2013 1

2. Is the value in the
wine, the glass or the drinking?

3. The role of public repositories:
to educate, enlighten & entertain
“data is the new oil”
A place where a community
nourishes its memory & its
imagination – where it connects
with the past & invents its future.
Andreas Weigend,
Stanford (ex Amazon)

4. The Attention Economy
We will compete:
– for attention,
– for eyeballs on our collections and resources,
– for time and energy from our communities.

5. Curation Challenges & Unfunded Mandates
Digitisation
Web Archiving
Material heritage
Collection Development
Intellectual
heritage
Digital Preservation
Virtual
heritage
Born digital
Web 2.0 /
Interactive heritage
User Generated Content
Preservation
&
Conservation

7. So many glasses... where is your wine?

8. Advocacy
(Creators)
Actions
(Contributors)
http://www.slideshare.net/jasonryan/
mcn-measuring-engagement
Awareness
(Consumers)
A user-centric framework
Engagement
Effort & Cost Low Effort & Cost High

9. The advantages of
setting your data
free

10. I love Rijks
We have 125,000 art works
available in high resolution.
Anything you want, you can do with it...
So now we can say “I love Rijks”,
the Rijksmuseum was a very dull, traditional museum and
now we can say proudly “I love Rijks”...
So if you think about impact then maybe love is the
biggest impact. Peter Gorgels
www.youtube.com/watch?v=iW17d-OQsIs

12. “the measurable outcomes arising from the existence of a
digital resource that demonstrate a change in the life or life
opportunities of the community”
www.kdcs.kcl.ac.uk/innovation/impact.html

14. www.kdcs.kcl.ac.uk/innovation/impact.html

15. www.kdcs.kcl.ac.uk/innovation/impact.html

16. VALUE IN ARCHIVES
Simon Tanner
Director of Digital Consulting
Department of Digital Humanities, King’s College London
Twitter: @SimonTanner
24/10/2014 13:37 ENC Public Talk 19 February 2013 16