株式会社アイクラウドの「見たい数字にたどりつくメニュー操作　Googleアナリティクス初級トレーニング」資料（一部抜粋版）です。

1. Google Analytics
GAIQ（Google Analytics Individual Qualification）対応
Basic (Level★★★) Training
Googleアナリティクス初級トレーニング
見たい数値にたどりつくメニュー操作
一部抜粋版 2013/8/14

2. Copyright©2013 icloud Inc. All Rights Reserved.
Google
Google
KPI
KPI
Google
page 1

3. 0
1
1-1 Google
1-2
1-3
1-4
2
2-1
2-2
2-3
3
3-1
3-2
3-3
3-4
3-5
3-6
3-7
4
4-1
4-2
4-3
4-4
4-5
4-6 URL
4-7
4-8
5
5-1
5-2
5-3
5-4
5-5

4. 6
6-1
6-2
6-3
6-4
6-5
6-6
6-7 Adsense
6-8
6-9
GAIQ
GAIQ
7
7-1
7-2
7-3 e
7-4
GAIQ
GAIQ
8
8-1
8-2
8-3
8-4
3
9
9-1
9-2
9-3
9-4
9-5

5. Copyright©2013 icloud Inc. All Rights Reserved.
1
1st Step
1-1 Google
1-2 Google
1-3
1-4

6. Copyright©2013 icloud Inc. All Rights Reserved.
Google
Google
1-1 Google
Google
page 5

7. Copyright©2013 icloud Inc. All Rights Reserved.
3
1-1 Google
Google
IP
Urchin RTmetrics Google
page 6

8. Copyright©2013 icloud Inc. All Rights Reserved.
Google
</head>
1-2 Google
Google
page 7

9. Copyright©2013 icloud Inc. All Rights Reserved.
UA- Google
‐
SSL/ SSL
1-2 Google
page 8

10. Copyright©2013 icloud Inc. All Rights Reserved.
Google GATC [
]→[ ]
1-2 Google
page 9

11. Copyright©2013 icloud Inc. All Rights Reserved.
Google
Google
Google [ ]
1-3
1
[ ]→[ ]→[ ]
page 10

12. Copyright©2013 icloud Inc. All Rights Reserved.
1-4
21 3
page 11

13. Copyright©2013 icloud Inc. All Rights Reserved.
1-4
page 12

14. Copyright©2013 icloud Inc. All Rights Reserved.
2
2nd Step
2-1
2-2
2-3

15. Copyright©2013 icloud Inc. All Rights Reserved.
2-1
page 14

16. Copyright©2013 icloud Inc. All Rights Reserved.
Google
Google
2-1










page 15

17. Copyright©2013 icloud Inc. All Rights Reserved.
2-2





page 16

18. Copyright©2013 icloud Inc. All Rights Reserved.
2-2






page 17

19. Copyright©2013 icloud Inc. All Rights Reserved.
→
2-2


Google
page 18

20. Copyright©2013 icloud Inc. All Rights Reserved.
→
1 5 4
URL
2-2
URL
page 19

21. Copyright©2013 icloud Inc. All Rights Reserved.
→
2-2
page 20

22. Copyright©2013 icloud Inc. All Rights Reserved.
… 1
…
1
1
…
2-3
Google
page 21

23. Copyright©2013 icloud Inc. All Rights Reserved.
1
2
A
B
2-3
A B
2
B
page 22

24. Copyright©2013 icloud Inc. All Rights Reserved.
3
3rd Step
3-1
3-2
3-3
3-4
3-5
3-6
3-7

25. Copyright©2013 icloud Inc. All Rights Reserved.
PV
3-1
21 3
page 24

26. Copyright©2013 icloud Inc. All Rights Reserved.
― ― PV
3-2
page 25

27. Copyright©2013 icloud Inc. All Rights Reserved.
―
3-3
page 26

28. Copyright©2013 icloud Inc. All Rights Reserved.
Google
3-4
page 27

29. Copyright©2013 icloud Inc. All Rights Reserved.
Cookie Web
2
3-4
page 28

30. Copyright©2013 icloud Inc. All Rights Reserved.
3-4
[ ]
…
…
[ ]
…
…
page 29

31. Copyright©2013 icloud Inc. All Rights Reserved.
OS
OS Flash
3-5
page 30

32. Copyright©2013 icloud Inc. All Rights Reserved.
Apple Sony
Ericsson
3-6
page 31

33. Copyright©2013 icloud Inc. All Rights Reserved.
3-7
page 32

34. Copyright©2013 icloud Inc. All Rights Reserved.
120
Google
Google
info@gaiq.jp 03-6863-4805
http://www.gaiq.jp/
page 33

35. http://gaiq.jp