What is Impression Management by The Kaufman Partnership2. “We don’t know where our
first impressions come from or
precisely what they mean, so
we don’t always appreciate
their fragility.”
– Malcolm Gladwell
©The Kaufman Partnership, Ltd. 2013
3. “You never get a second
chance to make a good
first impression.”
– Will Rogers
©The Kaufman Partnership, Ltd. 2013
5. Impression-Management nounim- pre-sh n ma-nij-m ntˈ ə ˈ ə
1. The natural expression of a true self-image and not the
self-conscious expression of a false self-image.
2. The communication of identity and its role compatibility.
©The Kaufman Partnership, Ltd. 2013
6. When you look in the mirror, who do you see?
Chances are, your reflection is not always the
image you project to others.
Self-consciousness can mask the expression of
your natural self, especially in professional
situations. Important judgments are often
based on a single impression, and it is vital to
your personal and professional growth to
effectively manage and convey your true self-
image.
Learn how Impression Management can
enhance your knowledge, skills and other
qualities you have to offer—both in and out of
the workplace.
©The Kaufman Partnership, Ltd. 2013
7. Throughout your day-to-day interactions, why
do certain people make strong impressions on
you? Do they look and dress a certain way?
Are they authoritative speakers and careful
listeners? Do they come across as confident
and sincere?
Important judgments are often based on a
single impression, and good impressions lead
to lasting, meaningful relationships—both in
and out of the workplace. Learn how you can
grow your personal and professional network
through developing and managing the natural
expression of your true self-image.
©The Kaufman Partnership, Ltd. 2013
8. Being promoted to a different role.
Establishing yourself in a new position.
Transitioning to a another office. Gaining the
respect of changing colleagues and team
members.
Your professional life is always evolving, and
while this presents exciting new opportunities
it also presents personal challenges.
Important judgments are often based on a
single impression, and good impressions are
the key to career and personal growth
through meaningful relationships—both in
and outside of the workplace. Learn how
Impression Management can enhance your
knowledge, skills and other qualities you have
to offer.
©The Kaufman Partnership, Ltd. 2013
9. A seasoned driver on the open road is miles
ahead of a novice driver getting behind the
wheel for the first time. Learning to drive
starts out as a self-conscious action until you
find yourself driving for miles without paying
attention to the process of driving.
Like experienced drivers, people have
established patterns of behavior that
automatically control how they see
themselves and interact with others. Learn
how managing the natural expression of
your true self-image can help you form
meaningful relationships, which will put you
on the road to success.
©The Kaufman Partnership, Ltd. 2013
10. New drivers are usually very aware of
themselves as they focus on the road ahead
while trying not to get distracted by traffic
lights, turn signals, sudden turns and honking
horns. Driving starts out as a conscious
event, but it becomes an automatic action as
more miles are logged behind the wheel.
Like novice drivers adapting to the road,
behavioral patterns are formed at an early
age that control how people see themselves
and act around others. Learn how you can
manage the natural expression of your true
self-image, which can help you form
meaningful relationships and successfully
navigate the road to success.
©The Kaufman Partnership, Ltd. 2013