Liveworld POV new FaceBook features for brands

LiveWorld POV: New Features for Brands Announced at Facebook’s Feb 29, 2012 Marketing Conference March 2, 2012 liveworld.com Your brand lives in the voice of your customers LiveWorld Confidential Patent Pending

Executive Summary ,[object Object],[object Object],[object Object],[object Object]

LiveWorld Recommends ,[object Object],[object Object],[object Object],[object Object],[object Object]

New Facebook Features ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Focusing Pages ,[object Object],[object Object],[object Object]

Cover Area Breakdown Logo shown for consistent identification of brand when posting. Should not change. Cover Photo is larger banner like image used to set tone of your page. Easily changed to suit current campaigns. Business Description is a two line overview for at-a-glance consumption. Apps panel is a quick view of the ways to engage. Maximum display of 5 apps, 2 of which MUST be “About” and “Photos”. Additional apps accesses via clicking on a drop down menu. Fans can like and send private messages to the brand.

Timeline ,[object Object],[object Object],Shows the brands posts New Admin controls allow the brand to highlight posts by featuring, creating milestones, marking as top content or fan of the week Brands can add to the history by back dating content Fans can navigate back in time Brands can allow or disallow fans to post to Timeline

Admin Panel ,[object Object],Admin panel gives you quick view into your page One place to see activity and take actions on each post Quick portal into Facebook Insights

Personalizing a Brand Page ,[object Object],[object Object],Your friends that like this brand. Default view includes stories your friends shared from the brand. **Note: Brands can remove this from the default view, but fans can still filter to see . Can filter to see only brand content or only friend shared content.

Offers: A New Content Type ,[object Object],[object Object],[object Object],[object Object]

Reach Generator ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Premium on Facebook ,[object Object],[object Object],Typical Brand stories reach about Of their fans Premium delivers Of their fans ,[object Object]

Premium Distribution Options ,[object Object],[object Object],[object Object],[object Object],Note: The pricing of each option has not been clearly defined.

Sizing Up Facebook Insights (FB reviewed these features that were released in Q4 2011) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

LiveWorld Recommends ,[object Object],[object Object],[object Object],[object Object],[object Object],Let us know if we can help!

Liveworld POV new FaceBook features for brands

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Liveworld POV new FaceBook features for brands