10. Listening Platform Integration Solution Existing solution for CRM On Demand through Buzzient Benefits Makes social media information actionable within CRM Allow CRM users to interact with Social Media Extend the customer profile in CRM to include Social Media information Provides standards-based approach to process social data in CRM Identifies who to listen to and interact with based on their influence
14. Combined Analysis – Social Media Sentiment v. Service Request Volume (Product Level)
15. Combined Analysis – Social Media Sentiment v. Service Request Volume (Brand Level)
16. Social Monitoring Value Proposition Strengthen relationships with people who matter the most to business by analyzing their influence and giving priority responses Allow more timely service by capturing issues discussed via social media in CRM to be processed and routed for quick response Enable more effective call deflection by capturing relevant conversations and augmenting knowledge database with community provided responses Capture sales leads easily and ensure follow up Improve product quality and accelerate innovation by listening to customer feedback