Marcel Oedi
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Personal Information
Entreprise/Lieu de travail
Zürich Area, Switzerland Switzerland
Profession
Head of Business Development at 1plusX AG
Secteur d’activité
Technology / Software / Internet
Site Web
http://www.facebook.com/marcel.oedi
À propos
Education: engineering and management. Dipl.-Ing from TU Berlin and MSc from NTU in Singapore. Experience: management consulting at BCG, business development at Rocket Internet, online marketing at Zalando. Expertise: deep knowledge of online marketing (scaling online marketing channels e.g. SEM, SEO, Display, Affiliate, Facebook; marketing/ web analytics e.g. CLV, CAC, attribution modeling; tracking e.g. Google Analytics, Webtrekk), business development (especially in high-growth, internet start-up environments), and team leadership.
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Mots-clés
data partnerships digital media artificial intelligence machine learning advertising big data data management data management platform dmp
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1plusX Predictive Data Management at Admeira

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Personal Information
Entreprise/Lieu de travail
Zürich Area, Switzerland Switzerland
Profession
Head of Business Development at 1plusX AG
Secteur d’activité
Technology / Software / Internet
Site Web
http://www.facebook.com/marcel.oedi
À propos
Education: engineering and management. Dipl.-Ing from TU Berlin and MSc from NTU in Singapore. Experience: management consulting at BCG, business development at Rocket Internet, online marketing at Zalando. Expertise: deep knowledge of online marketing (scaling online marketing channels e.g. SEM, SEO, Display, Affiliate, Facebook; marketing/ web analytics e.g. CLV, CAC, attribution modeling; tracking e.g. Google Analytics, Webtrekk), business development (especially in high-growth, internet start-up environments), and team leadership.
Mots-clés
data partnerships digital media artificial intelligence machine learning advertising big data data management data management platform dmp
Tout plus