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Privacy By Design, AI-powered, Audience Segmentation Solution With Proven ROI
Backed by:
 @NOAHConference
 @noah_conference
 @noah-conference
 @NOAHConference
FOLLOW USONSOCIAL
Photo credit: https://www.washingtonexaminer.com/business/facebook-ceo-testifies
“Google Will No Longer Scan
Gmail for Ad Targeting”
“Facebook is removing over
5,000 ad targeting options”
"Apple rolled out ITP 2.0
that drops third-party
tracking pixels"
Classic Funnels Fixel’s Engagement Based Funnels
The Problem in Retargeting Campaigns Performance
$25B+
in 2018
With over 12% growth YoY
42%of marketers spend the
majority of their budget on
retargeting
88%of advertisers use
website retargeting
Retargeting Market Size
Size Availability
Asset Library Search Business
Audiences Images Locations VideosAccount: Etgar Shpivak
Name Type Size
All Visitors Custom Audience
website
1,000,000
Custom
Audience
Add to Cart Custom Audience
website
Purchased Custom Audience
website
80,000
20,000
Fixel: Unengaged Audience Custom Audience
website
500,000
Fixel: Engaged Audience Custom Audience
website
500,000
Fixel: Most Engaged Audience Custom Audience
website
250,000
3X REVENUE
Fixel’s Smart Audience Segments
Awareness
Action
(Add to Cart)
Unengaged
Engaged
Most
Engaged
RETURN ON
AD SPEND300%
Fixel’s Smart Audience Segments
Awareness
Action
(Add to Cart)
Engaged
Most
Engaged
Unengaged
Target Market
1B$
300K Sites
Mid Market
Retailers
Tech
Partners
DSPs, DMP’s
Media companies
Optimization
tools
$14.050
MAR 18 JUN 18 SEP 18 DEC 18 MAR 19
MRR $
Current Customers
Paying Customers : 42
MRR (March 2019 ): $14,050
Notable Customers :
US
• AutoTrader.com
• Watches.com
• Shinesty.com
APAC
• Motoloot.com
• Noom.com
Israel
• Isracrard
• Altice (Hot)
• Isrotel
• SuperPharm
Elad Levy | Co-founder & Head of Growth | elad@fixel.ai
Thank you

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Fixel - NOAH19 Tel Aviv

  • 1. Privacy By Design, AI-powered, Audience Segmentation Solution With Proven ROI Backed by:
  • 2.  @NOAHConference  @noah_conference  @noah-conference  @NOAHConference FOLLOW USONSOCIAL
  • 4. “Google Will No Longer Scan Gmail for Ad Targeting” “Facebook is removing over 5,000 ad targeting options” "Apple rolled out ITP 2.0 that drops third-party tracking pixels"
  • 5. Classic Funnels Fixel’s Engagement Based Funnels The Problem in Retargeting Campaigns Performance
  • 6. $25B+ in 2018 With over 12% growth YoY 42%of marketers spend the majority of their budget on retargeting 88%of advertisers use website retargeting Retargeting Market Size
  • 7.
  • 8. Size Availability Asset Library Search Business Audiences Images Locations VideosAccount: Etgar Shpivak Name Type Size All Visitors Custom Audience website 1,000,000 Custom Audience Add to Cart Custom Audience website Purchased Custom Audience website 80,000 20,000 Fixel: Unengaged Audience Custom Audience website 500,000 Fixel: Engaged Audience Custom Audience website 500,000 Fixel: Most Engaged Audience Custom Audience website 250,000
  • 9. 3X REVENUE Fixel’s Smart Audience Segments Awareness Action (Add to Cart) Unengaged Engaged Most Engaged
  • 10. RETURN ON AD SPEND300% Fixel’s Smart Audience Segments Awareness Action (Add to Cart) Engaged Most Engaged Unengaged
  • 11. Target Market 1B$ 300K Sites Mid Market Retailers Tech Partners DSPs, DMP’s Media companies Optimization tools
  • 12. $14.050 MAR 18 JUN 18 SEP 18 DEC 18 MAR 19 MRR $ Current Customers Paying Customers : 42 MRR (March 2019 ): $14,050 Notable Customers : US • AutoTrader.com • Watches.com • Shinesty.com APAC • Motoloot.com • Noom.com Israel • Isracrard • Altice (Hot) • Isrotel • SuperPharm
  • 13. Elad Levy | Co-founder & Head of Growth | elad@fixel.ai Thank you