fnbe

1. INTRODUCTION TO BUSINESS
[BUS30104]
GROUP LEADER : LOON JING WEI
GROUP MEMBERS : BRANDON LIAW JUN QUAN
: PUI CHUN SHIAN
: CALVIN WONG KIM MING
: SU BANG ZHENG
: ADAM WONG
[ 0322074 ]
[ 0323467 ]
[ 0323470 ]
[ 0323642 ]
[ 0323160 ]
[ 0322520 ]

2. DEFINITION OF BUSINESS
 A LEGALLY-RECOGNIZED ORGANIZATION WHOSE PURPOSE IS TO MAKE
PROFIT BY SELLING GOODS AND SERVICES TO CUSTOMERS.

3. WHAT IS OUR BUSINESS ?
 SUPERMARKET
EXAMPLES : AEON , COLD STORAGE AND ETC

4. KEKE|MART SDN.BHD.

5. LOCATION : GROUND FLOOR, FIRST
SUBANG MALL,SS15, SUBANG JAYA.

6. GEOGRAPHICAL LOCATION

7. OUR BUSINESS BACKGROUND
 PROVIDE SERVICES
 SELLING PRODUCTS
 ACT AS A FRESH MARKET & WET MARKET
REASON FOR STARTING THIS BUSINESS
 EARN PROFIT
 CONVENIENCE

8. OUR MARKETING ANALYSIS
 TARGET CUSTOMERS
EXAMPLES: STUDENTS AND RESIDENCES
 INCOME-LOW BUDGET
 PREFERENCES

9. POTENTIAL COMPETITORS
 AEON AND COLD STORAGE
THEIR STRENGTH
1. SUPPLIERS
2. FRANCHISES
3. EXPERIENCE
4. LOTS OF CONNECTIONS
5. REPUTATION

10. THEIR WEAKNESSES
COMPETITIONS
CAPITAL THEFT

11. MARKETING STRATEGIES
WHATS SO GOOD ABOUT OUR BUSINESS ?
1. CHEAP AND REASONABLE PRICE
2. PROMOTIONS
3. CONTEST
4. VOUCHERS
5. MEMBER CARD

12. PRICE
 ANALYZE OTHER COMPETITORS PRICES
EXAMPLES : COST PRICE FOR MEE SEDAP RM2.50
AEON SELLING PRICE : RM3.30
OUR SELLING PRICE : RM3.00

13. ADVERTISEMENT
1. NEWSPAPER
2. BILLBOARD
3. WEBSITE
4. POSTER
5. FACEBOOK PAGE
6. VIDEOS

14. MANAGEMENT STRATEGIES
 OUR BUSINESS’ LEGAL STRUCTURE
CORPORATION – PRIVATE COMPANY
REASON?
 TRUST ISSUES
 LOW RISK
 SHAREHOLDERS CANNOT SELL THEIR SHARES TO THE PUBLIC
 IF PROBLEM ARISES WITHIN THE COMPANY, WILL BE SHARED BETWEEN THE
SHAREHOLDERS

15. TITLE AND JOB SCOPE (MEMBERS)
 DIRECTOR
 MANAGER
 MARKETING MANAGER
 STOCK MANAGER
 ACCOUNTING MANAGER
 HEAD OF SECURITY
EMPLOYEES
 SALES GIRL AND BOY
 CASHIER
 CLEANER
 SECURITY
 ACCOUNTANT
 CLERK
[ LOON JING WEI ]
[ BRANDON LIAW JUN QUAN ]
[ PUI CHUN SHIAN ]
[ CALVIN WONG KIM MING ]
[ SU BANG ZHENG ]
[ ADAM WONG ]

16. FINANCIAL PLAN
 START UP CAPTIAL AROUND 7M
DIRECTOR – 40%
MANAGER – 20%
THE REST ( 4 MEMBERS ) – 10% EACH
 BANK LOAN – 2M
PAID WITHIN 5-6 YEARS
8% INTEREST PER YEAR – RM2,000,000 X 0.08 = RM 160,000
INTEREST PER MONTH – RM160,000 / 12 = RM13,333
BANK LOAN MONTHLY FEE – RM 2,000,000 / 60 = RM33,333
IF THERE IS LOSS, FOLLOW THE SHARE HOLDER’S PERCENTAGE AND SOLVE

17. FORECAST SALES AND PROFIT ( MONTHLY )
MONTHLY SALES – AROUND 1.5M
 89% - STOCK ( RM1,335,000 )
 11% - COMPANY’S REVENUE ( RM165,000 )
11% IS USED TO PAY MONTHY
 SALARY ( RM25,600 )
 WATER AND ELECTRIC BILL ( RM25,000 )
 MAINTANENCE FEE ( RM5,000 )
 SHAREHOLDER’S EARNING ( RM50,000 )
 INTEREST AND LOAN TO THE BANK ( RM47,000 )
AMOUNT THE COMPANY REALLY EARN
 RM 12,400

18. FORECAST SALES AND PROFIT ( 3 YEARS )
 COMPANY’S ANNUAL MINIMUM REVENUE
RM12,400 X 12 = RM148,800
 2ND YEAR REVENUE
RM148,880 X 2 = MORE THAN RM297,600
 3RD YEAR REVENUE
RM148,800 X 3 = MORE THAN RM446,400
3 YEARS INTEREST AND LOAN FEE
RM 45,000 X 12 = RM540,000

19. OUR OWN PROFIT
 DIRECTOR’S MONTHLY SALARY – RM10,000
 5 OTHER SHAREHOLDERS’ MONTHLY SALARY – RM8000
THEREFORE TOTAL AS STATED = RM50,000 MONTHLY
COMPANY’S ANNUAL REVENUE
RM12,400 X 12 = RM148,800
- TAKE OUT RM100000, LEFT WITH RM 48,800 BAL C/D NEXT YEAR
RM10000 SHARED BETWEEN EACH SHAREHOLDER’S
 DIRECTOR – 40%
 MANAGER – 20%
 THE REST – 10% EACH ( 4 MEMBERS )

20. CONCLUSION
 FIGHT FOR LOWER PRICES
 PROVIDE MORE SERVICES
 MORE ADVERTISEMENT
 MORE CONNECTIONS
 SELL MORE IMPORTED GOODS
 SELL MORE VARIETY OF PRODUCTS

21. REFERENCES
 http://www.entrepreneur.com/article/38822
 https://www.google.com.my/maps/@3.0773108,101.5880786,413m/data=!3
m1!1e3?hl=en
 http://www.jobbank.gc.ca/job_titles-
eng.do?area=25566&lang=eng&noc=6622&action=final&backurl=%2Freport-
eng.do%3Farea%3D25566%26lang%3Deng%26noc%3D6622%26action%3Dfinal
 https://www.youtube.com/watch?v=eQ1P_ZwQ8DI
 http://fnbe0414limjoeonn.wix.com/fnbe#!busi-assi-1/cvqm