6. Be at Block E. Do You Hear the bUZZ? Stylized, hip, fun, happy, welcoming, conveys the buzz Plugged in to new media Solid foundation, block of community, gray indicates respect, strength

7. Be at Block E. Do You Hear the buZZ?

8. Project BE Events Calendar IH* or OOP** Budget April May June 1 - 4 7 - 11 14 - 18 21 - 25 28 - 2 5 - 9 12 - 16 19 - 23 26 - 30 2 - 6 9 - 13 16 - 20 21 Character Generation Graphic Design OOP Branding Process (trade marking) OOP Submit by April 14th and wait for acceptance. Website Design & Layout OOP Content IH Facebook Interface IH Major Media Advertisements Radio Spots Ad Development (talent, director, studio rental, production) OOP Airtime (Clear Channel - Hubbard) OOP TV Commercials Ad Development (talent, director, studio rental, production) OOP Airtime (Clear Channel - Hubbard) OOP Print Advertisements Media Kits Development (honey-bucks, brochure, coupons, honey sticks, etc.) IH Production OOP Printing OOP Assembly IH Postage & Distribution OOP Post Cards Design & Layout IH Printing OOP Postage & Distribution OOP Buzz Books Design & Layout IH Printing OOP Postage & Distribution OOP Kickoff Event 6/21/08 Entertainment (Live Band, games, AV equipment) OOP Security OOP Permits OOP Door Prizes (donations & purchased) OOP Signage Development IH Signage Printing OOP