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Supply Chain Logistics Management
Zubin Poonawalla
President
Supply Chain Central Advisory Services
Supply Chain Logistics Management
• Importance of Logistics to Business
• Logistics Value Proposition
• The Work of Logistics
• Logistics Operations
• Logistics Operating Structures
• Supply Chain Logistics Performance
Supply Chain Logistics Management
• Scope of Logistics
• Logistics Operations
Supply Chain Logistics Management
• Scope of Logistics
• Logistics Operations
Supply Chain Logistics Management
• Scope of Logistics
• Logistics Operations
Importance of Logistics to Business
• Manufacturing → Consumers
• Logistics Expenditures
• Logistics as a Sustainable Competitive
Advantage (SCA)
Supply Chain Logistics Management
Importance of Logistics to Business
• Manufacturing → Consumers
• Logistics Expenditures
• Logistics as a Sustainable Competitive
Advantage (SCA)
Supply Chain Logistics Management
Importance of Logistics to Business
• Manufacturing → Consumers
• Logistics Expenditures
• Logistics as a Sustainable Competitive
Advantage (SCA)
Supply Chain Logistics Management
Source: Robert V. Delaney, 11th Annual “State Of Logistics Report” © June 5, 2000
1980
 GDP $2.88 trillion
 Logistics Cost $451 billion
 15.7% of GDP
 Trans. Cost $214 billion
 47.5 % of Logistics Cost
1999
 GDP $9.26 trillion
 Logistics Cost $921 billion
 9.9% of GDP
 Trans. Cost $554 billion
 60.2 % of Logistics Cost
Logistics Transportation
$billion
0
100
200
300
400
500
600
700
800
900
1980 1999
100
0
Year
United States Logistics Costs
Importance of Logistics to Business
• Manufacturing → Consumers
• Logistics Expenditures
• Logistics as a Sustainable Competitive
Advantage (SCA)
Supply Chain Logistics Management
Logistics Value Proposition
• Service
• Cost Minimization
Supply Chain Logistics Management
Logistics Value Proposition
• Service
• Cost Minimization
Supply Chain Logistics Management
Logistics Value Proposition
• Service
– Logistics Service Quality Process Dimensions
– Logistics Service Quality Outcome Dimensions
• Cost Minimization
Supply Chain Logistics Management
Logistics Value Proposition
• Service
– Logistics Service Quality Process Dimensions
• Procedures
• Contact
• Information
• Discrepancy
– Logistics Service Quality Outcome Dimensions
• Cost Minimization
Supply Chain Logistics Management
Logistics Value Proposition
• Service
– Logistics Service Quality Process Dimensions
– Logistics Service Quality Outcome Dimensions
• Timeliness
• Availability
• Condition
• Accuracy
• Cost Minimization
Supply Chain Logistics Management
Logistics Value Proposition
• Service Benefits
• Cost Minimization
Supply Chain Logistics Management
The Work of Logistics
• Order Processing
• Inventory
• Transportation
• Warehousing, Materials Handling,
Packaging
• Facility Network Design
Supply Chain Logistics Management
Integrated Logistics
Order
Processing
Inventory
Transportation
Facility
Network
Warehousing,
Material Handling
The Work of Logistics
• Order Processing
– order receipt, order assembly, order delivery,
invoicing & collection
• Inventory
• Transportation
• Warehousing, Materials Handling
• Facility Network Design
Supply Chain Logistics Management
The Work of Logistics
• Order Processing
• Inventory
• Transportation
• Warehousing, Materials Handling
• Facility Network Design
Supply Chain Logistics Management
The Work of Logistics
• Order Processing
• Inventory
• Transportation
• Warehousing, Materials Handling
• Facility Network Design
Supply Chain Logistics Management
The Work of Logistics
• Order Processing
• Inventory
• Transportation
• Warehousing, Materials Handling
– sorting, sequencing, product modification &
assembly, and transportation consolidation
• Facility Network Design
Supply Chain Logistics Management
The Work of Logistics
• Order Processing
• Inventory
• Transportation
• Warehousing, Materials Handling
• Facility Network Design
Supply Chain Logistics Management
Logistics Operations
Customers
Enterprise
Customer
Service
Manufacturing
Support
Procurement
(Purchasing)
Suppliers
Information Flow
Inventory Flow
Logistics Operations
• Inventory Flow
– Customer Service
– Manufacturing Support
– Purchasing (procurement) Support
• Information Flow
Supply Chain Logistics Management
Logistics Operations
• Inventory Flow
• Information Flow
Supply Chain Logistics Management
Logistics Operating Structures
• Echelon
• Direct
• Combined
Supply Chain Logistics Management
Logistics Operating Structures
• Echelon
• Direct
• Combined
Supply Chain Logistics Management
Echeloned Structured Logistics
Supplier
Storage or
Consolidation
Warehouse
Manufacturer
Wholesaler’s
Warehouse
or
Distribution
Center
Retailer Customer
Logistics Operating Structures
• Echelon
• Direct
• Combined
Supply Chain Logistics Management
Logistics Operating Structures
• Echelon
• Direct
• Combined
Supply Chain Logistics Management
Combined Echelon and Direct Structured
Logistics
Supplier
Storage or
Consolidation
Warehouse
Manufacturer
Wholesaler
Warehouse
or
Distribution
Center
Retailer Customer
Direct Delivery
Supply Chain Logistics Performance
• Performance Cycle Structure
Supply Chain Logistics Management
Sources of Performance-Cycle Variation
Order
Transmission
Time Range - Days
1/2 31
Customer
Delivery
Time Range - Days
1/2 31
Order
Transportation
Time Range - Days
2 104
Order
Selection
Time Range - Days
1 202
Order
Processing
Time Range - Days
1 42
Total Performance Cycle
Time Range - Days
5 4010

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Supply Chain Logistics Management

  • 1. Supply Chain Logistics Management Zubin Poonawalla President Supply Chain Central Advisory Services
  • 2. Supply Chain Logistics Management • Importance of Logistics to Business • Logistics Value Proposition • The Work of Logistics • Logistics Operations • Logistics Operating Structures • Supply Chain Logistics Performance
  • 3. Supply Chain Logistics Management • Scope of Logistics • Logistics Operations
  • 4. Supply Chain Logistics Management • Scope of Logistics • Logistics Operations
  • 5. Supply Chain Logistics Management • Scope of Logistics • Logistics Operations
  • 6. Importance of Logistics to Business • Manufacturing → Consumers • Logistics Expenditures • Logistics as a Sustainable Competitive Advantage (SCA) Supply Chain Logistics Management
  • 7. Importance of Logistics to Business • Manufacturing → Consumers • Logistics Expenditures • Logistics as a Sustainable Competitive Advantage (SCA) Supply Chain Logistics Management
  • 8. Importance of Logistics to Business • Manufacturing → Consumers • Logistics Expenditures • Logistics as a Sustainable Competitive Advantage (SCA) Supply Chain Logistics Management
  • 9. Source: Robert V. Delaney, 11th Annual “State Of Logistics Report” © June 5, 2000 1980  GDP $2.88 trillion  Logistics Cost $451 billion  15.7% of GDP  Trans. Cost $214 billion  47.5 % of Logistics Cost 1999  GDP $9.26 trillion  Logistics Cost $921 billion  9.9% of GDP  Trans. Cost $554 billion  60.2 % of Logistics Cost Logistics Transportation $billion 0 100 200 300 400 500 600 700 800 900 1980 1999 100 0 Year United States Logistics Costs
  • 10. Importance of Logistics to Business • Manufacturing → Consumers • Logistics Expenditures • Logistics as a Sustainable Competitive Advantage (SCA) Supply Chain Logistics Management
  • 11. Logistics Value Proposition • Service • Cost Minimization Supply Chain Logistics Management
  • 12. Logistics Value Proposition • Service • Cost Minimization Supply Chain Logistics Management
  • 13. Logistics Value Proposition • Service – Logistics Service Quality Process Dimensions – Logistics Service Quality Outcome Dimensions • Cost Minimization Supply Chain Logistics Management
  • 14. Logistics Value Proposition • Service – Logistics Service Quality Process Dimensions • Procedures • Contact • Information • Discrepancy – Logistics Service Quality Outcome Dimensions • Cost Minimization Supply Chain Logistics Management
  • 15. Logistics Value Proposition • Service – Logistics Service Quality Process Dimensions – Logistics Service Quality Outcome Dimensions • Timeliness • Availability • Condition • Accuracy • Cost Minimization Supply Chain Logistics Management
  • 16. Logistics Value Proposition • Service Benefits • Cost Minimization Supply Chain Logistics Management
  • 17. The Work of Logistics • Order Processing • Inventory • Transportation • Warehousing, Materials Handling, Packaging • Facility Network Design Supply Chain Logistics Management
  • 19. The Work of Logistics • Order Processing – order receipt, order assembly, order delivery, invoicing & collection • Inventory • Transportation • Warehousing, Materials Handling • Facility Network Design Supply Chain Logistics Management
  • 20. The Work of Logistics • Order Processing • Inventory • Transportation • Warehousing, Materials Handling • Facility Network Design Supply Chain Logistics Management
  • 21. The Work of Logistics • Order Processing • Inventory • Transportation • Warehousing, Materials Handling • Facility Network Design Supply Chain Logistics Management
  • 22. The Work of Logistics • Order Processing • Inventory • Transportation • Warehousing, Materials Handling – sorting, sequencing, product modification & assembly, and transportation consolidation • Facility Network Design Supply Chain Logistics Management
  • 23. The Work of Logistics • Order Processing • Inventory • Transportation • Warehousing, Materials Handling • Facility Network Design Supply Chain Logistics Management
  • 25. Logistics Operations • Inventory Flow – Customer Service – Manufacturing Support – Purchasing (procurement) Support • Information Flow Supply Chain Logistics Management
  • 26. Logistics Operations • Inventory Flow • Information Flow Supply Chain Logistics Management
  • 27. Logistics Operating Structures • Echelon • Direct • Combined Supply Chain Logistics Management
  • 28. Logistics Operating Structures • Echelon • Direct • Combined Supply Chain Logistics Management
  • 29. Echeloned Structured Logistics Supplier Storage or Consolidation Warehouse Manufacturer Wholesaler’s Warehouse or Distribution Center Retailer Customer
  • 30. Logistics Operating Structures • Echelon • Direct • Combined Supply Chain Logistics Management
  • 31. Logistics Operating Structures • Echelon • Direct • Combined Supply Chain Logistics Management
  • 32. Combined Echelon and Direct Structured Logistics Supplier Storage or Consolidation Warehouse Manufacturer Wholesaler Warehouse or Distribution Center Retailer Customer Direct Delivery
  • 33. Supply Chain Logistics Performance • Performance Cycle Structure Supply Chain Logistics Management
  • 34. Sources of Performance-Cycle Variation Order Transmission Time Range - Days 1/2 31 Customer Delivery Time Range - Days 1/2 31 Order Transportation Time Range - Days 2 104 Order Selection Time Range - Days 1 202 Order Processing Time Range - Days 1 42 Total Performance Cycle Time Range - Days 5 4010