For the past three decades India’s banking system has several outstanding achievements to its credit. The most striking is its extensive reach. It is no longer confined to only metropolitans or cosmopolitans in India. In fact, Indian banking system has reached even to the remote corners of the country. This is one of the main reasons of India’s growth process.

1. INDEX
SR
NO.
PARTICULAR PAGE
NO.
1. OVER VIEW OF BANKING SECTOR 2
2. TYPES OF BANK 4
3. FUNCTIONS OF BANKS 6
4. INTRODUCTION & HISTORY OF THE
BANK
7
5. BANK AT GLANCE 8
6. CODE OF ETHICS 9
7. VISION,MISSION AND OBJECTIVES OF
THE BANK
10
8. AWARDS & ACHIVEMENT 12
9. TEAM OF BOARD OF DIRECTORS 14
10. CAPITAL STRUCTURE 15
11. SERVICES PROVIDED BY THE BANK 16
12. DETAILED ANALYSIS OF EVERY
SERVICES
19
13. REPO POLICY 51
14. CORPORATE GOVERNANCE 52
15. RUPEE EARNED & RUPEE SPENT DURING
THE YEAR
56
16. EARNING PER SHARE 58
17. DIRECTORS REPORT TO THE MEMBERS 59
18. RESEARCH & TECHNIQUES 60
19. DATA COLLECTION & ANALYSIS 64
20. SWOT ANALYSIS 71
21. FINDINGS 72
22. SUGGESTION 73
23. CONCLUSION 74
24. BIBLIOGRAPHY 75
1

2. Over view of banking sector
The name bank derives from the Italian word ‘banco’
i.e. "desk/bench", used during the Renaissance by
Florentine bankers, who used to make their transactions
above a desk covered by a green tablecloth. However,
there are traces of banking activity even in ancient times.
"banking business" means the business of receiving
money on current or deposit account, paying and collecting
cheque drawn by or paid in by customers, the making of
advances to customers, and includes such other business
as the Authority may prescribe for the purposes of the act.”
Without a sound and effective banking system in India
it cannot have a healthy economy. The banking system of
India should not only be hassle free but it should be able to
meet new challenges posed by the technology and any
other external and internal factors.
For the past three decades India’s banking system has
several outstanding achievements to its credit. The most
striking is its extensive reach. It is no longer confined to only
metropolitans or cosmopolitans in India. In fact, Indian
banking system has reached even to the remote corners of
the country. This is one of the main reasons of India’s
growth process.
2

3. • Early phase from 1786 to 1969 of Indian Banks
• Nationalization of Indian Banks and up to 1991 prior to
Indian banking sector reforms
• New phase of Indian Banking System with the advent of
Indian Financial & Banking Sector Reforms after 1991.
Liberalization and globalization have created a more
challenging environment in the banking sector as well as in
the other segments of the financial sector such as mutual
funds, Now the challenges faced by the sector would be
gaining profitability, reinforcing technology, maintaining
global standards, corporate governance, sharpening skills,
risk management and, the most important of all, to establish
'Customer Intimacy'.
Some of the major players in this sector are HDFC,
ICICI, HSBC, State Bank of India, Punjab National Bank, Ing
Vysya, ABN Amro Bank, Centurion Bank, City Bank, etc.
3

4. Types of Banks
CentralBank
The Reserve Bank of India is the central Bank that is
fully owned by the Government. It is governed by a central
board (headed by a Governor) appointed by the Central
Government. It issues guidelines for the functioning of all
banks operating within thecountry.
Public Sector Banks
a. State Bank of India and its associate banks called the
State Bank Group
b. 20 nationalized banks
c. Regional rural banks mainly sponsored by public
sector banks
Private Sector Banks
a. Old generation private banks
b. New generation private banks
c. Foreign banks operating in India
d. Scheduled co-operative banks
e. Non-scheduled banks
4

5. Co-operative Sector
The co-operative sector is very much useful for rural
people. The co-operative banking sector is divided into the
following categories.
a. State co-operative Banks
b. Central co-operative banks
c. Primary Agriculture Credit Societies
Development Banks/Financial Institutions
o IFCI
o IDBI
o ICICI
o NABARD
o Export-Import Bank of India
o National Housing Bank
o Small Industries Development Bank of India
o North Eastern Development Finance Corporation
Functions of Banks
The commercial role of banks is not limited to banking, and
includes:
5

6.  Issue of banknotes (promissory notes issued by a
banker and payable to bearer on demand)
 Processing of payments by way of telegraphic transfer,
ethos, internet banking or other means
 Issuing bank drafts and bank cheque
 Accepting money on term deposit
 Lending money by way of overdraft, installment loan or
otherwise
 Providing documentary and standby letters of credit
(trade finance), guarantees, performance bonds,
securities underwriting commitments and other forms
of off-balance sheet exposures
 Safekeeping of documents and other items in safe
deposit boxes
 Currency exchange
 Acting as a 'financial supermarket' for the sale,
distribution or brokerage, with or without advice, of
insurance, unit trusts and similar financial products
Introduction & History of
the Bank
6

7. The Housing Development Finance Corporation
Limited (HDFC) was amongst the first to receive an 'in
principle' approval from the Reserve Bank of India (RBI) to
set up a bank in the private sector, as part of the RBI's
liberalization of the Indian Banking Industry in 1994. The
bank was incorporated in August 1994 in the name of
'HDFC Bank Limited', with its registered office in Mumbai,
India. HDFC Bank commenced operations as a Scheduled
Commercial Bank in January 1995.
HDFC Bank is headquartered in Mumbai. The Bank at
present has an enviable network of 1,506 branches
spread in 635 cities across India. All branches are linked
on an online real-time basis. Customers in over 500
locations are also serviced through Telephone Banking.
The Bank also has 3,573 networked ATMs across these
cities.
Bank at Glance
Name Housing Development & Financial
Corporation Ltd.
7

8. Year of
Establishment
1994-95
Address
Registration office
Website
Branches 1167
ATM’s 2470
Working Days 6 days
Customers
Phone Banking
Branches
Code of Ethics
This Code of Ethics / Conduct intends to ensure
adherence to highest business and ethical standards while
conducting the business of the Bank and compliance with
the legal and regulatory requirements. The Bank values the
ethical business standards very highly and intends
adherence thereto in every segment of its business.
8

9. This Code of Ethics/Conduct is applicable to the
following persons.
 The Board Members
 Officials of the Bank one level below the Board
 This code includes followings
 Ethical conduct
 Conflict of Interest
 Confidentially of information
 Discloser of information
 Complicit with government laws, rules &
regulations
 Variation of codes & waivers
 Contract or term of employment
 Violation of code
Vision, Mission & Objective of
the Bank
 VISION
The HDFC Bank is committed to maintain the highest
level of ethical standards, professional integrity and
regulatory compliance. HDFC Bank’s business
philosophy is based on four core values such as:
9

10.  Operational Excellence.
 Customer Focus.
 Product Leadership.
 People.
The objective of the HDFC Bank is to provide its
target market customers a full range of financial
products and banking services, giving the customer a
one step window for all his/her requirements. The HDFC
Bank plus and the investment advisory services
programme have been designed keeping in mind needs
of customers who seeks distinct financial solutions,
information and advice on various investment avenues.
 MISSION
HDFC Bank’s mission is to be a World Class Indian
Bank.
 OBJECTIVES
The objective is….
 To build sound customer franchises across distinct
businesses so as to be the preferred provider of
banking services for target retail and wholesale
customer segments
 To achieve healthy growth in profitability, consistent
with the bank's risk appetite.
10

11.  The bank is committed to maintain the highest level of
ethical standards, professional integrity, corporate
governance and regulatory compliance
Awards & achievements
HDFC Bank began operations in 1995 with a simple
mission: to be a "World-class Indian Bank". They realized
that only a single-minded focus on product quality and
service excellence would help them get there. Today, they
are proud to say that they are well on their way towards that
goal.
It is extremely gratifying that their efforts towards
providing customer convenience have been appreciated
both nationally and internationally.
2009
11

12. GQ India's Man of the
Year (Business)
:Mr. Aditya Puri, MD, HDFC Bank
UTI MF-CNBC TV18
Financial Advisor
Awards 2009
:Best Performing Bank
Business Standard Best
Banker Award
:Mr. Aditya Puri, MD, HDFC Bank
Fe Best Bank Awards
2009
:- Best Innovator of the year award for
our MD Mr. Aditya Puri
:- Second Best Private Bank in India
:- Best in Strength and Soundness
Award
Euro money Awards
2009
:Best Bank in India
Economic Times Brand
Equity & Nielsen
Research annual survey
2009
:Most Trusted Brand - Runner Up
Asia Money 2009
Awards
:Best Domestic Bank in India
IBA Banking
Technology Awards
2009
:Best IT Governance Award - Runner
up
Global Finance Award :Best Trade Finance Bank in India for
2009
IDRBT Banking
Technology Excellence
:Best IT Governance and Value
Delivery
12

13. Award 2008
Asian Banker
Excellence in Retail
Financial Services
:Asian Banker Best Retail Bank in India
Award 2009
Team of board directors
The Bank's Board of Directors is composed of eminent
individuals with a wealth of experience in public policy,
administration, industry and commercial banking. Senior
executives representing HDFC are also on the Board.
⇒ Mr. Jagdish Capoor
⇒ Mr. Aditya Puri
⇒ Mr. Keki M. Mistry
⇒ Mrs. Renu Karnad
⇒ Mr. Arvind Pande
⇒ Mr. Ashim Samanta
⇒ Mr. C M Vasudev
⇒ Mr. Gautam Divan
⇒ Dr. Pandit Palande
⇒ Mr. Paresh Sukthankar
⇒ Mr. Harish Engineer
13

14. Capital Structure
As on 31st
march, 2009 the authorized share capital of
HDFC Bank is Rs. 550 crores. The paid up capital as on the
said date is Rs. 425, 38, 41,090/-(42, 53, 84,109 equity
shares of Rs 10/- each). The HDFC group holds 19.38% of
the bank’s equity and about 17.70% of the equity is held by
the ADS Depository (in respect of the bank’s American
Depository Shares {ADS} issues). 27.69% of the equity
held by Foreign Institutional Investors (FIIs) and the
Bank has about 5, 48,774 shareholders.
The shares are listed on the Bombay stock
exchange limited and the national stock exchange of
India limited.
14

15. Services Provided By The Bank
There are many services provided by the banks to the
customers like, saving and current account, different types
of loans, insurance & mutual funds etc.
o Accounts
Saving
Accounts
Current Accounts Salary
Accounts
Regular Saving
A/c
Plus Current A/c Payroll
Saving Plus A/c Trade Current A/c Classic
Saving max A/c Premium current
A/c
Regular
Senior citizens
A/c
Regular Current A/c Premium
No frills accounts Max Current A/c Defense
Institutional
saving A/c
Flexi Current A/c No frills a/c
Kid’s advantage
A/c
Apex Current A/c Reimbursement
current a/c
Family saving A/c Kisan club A/c
Pension saving
A/c
15

16. o Deposits
Fixed Deposits Investment &
Insurance
Forex Services
Regular fixed
depo.
Mutual Funds Trade Services
5 year tax saving
fixed depo.
General & health
insurance
Product &
Services
Super saver
facility
Tax Planning Forex services
Sweep in facility Bonds Branch
Locator
Recurring depo. Knowledge Center RBI Guideline
Demant account Equities &
derivatives
Forex Limits
Safe depo. Mudra Gold Bar
Lockers
Access over the bank
- Net Banking
- Credit Cards online
- One view
- InstaAlerts
- Mobile Banking
- Insta query
- ATMs
- Phone Banking
- E-mail Statements
- Branch network
16

17. Loans & Cards
Loans Cards
Credit Card Debit Card
Personal loan Silver Credit crard Easy shop Int.
debit cardSmart Draft Value plus credit
card
Home loans Gold credit card Easy shop gold
card
Two wheeler
loans
Titanium credit card Int. business
card
New car loans Platinum credit card Pro-Gold card
Used car loans Visa signature card NRO card
Express loan
plus
World master card Kisan card
Gold loan Purchase card
Educational loan Corporate card
Loan against
securities
Corporate platinum
credit card
Loan against
property
Distributor card
Health care
finance
Business credit card
Tractor loan
Working capital
finance
Warehouse
receipt loans
17

18. Detailed Analysis of Every
Service
Index
Sr.no. Particulars Page
no.
1. Accounts & Deposits 20
2. Loans 23
3. Cards 27
4. Investment & Insurance 30
5. IPO application through ASBA 32
6. Forex and Trade Services 33
5. Access over the Bank 36
6. NRI Banking 38
7. Internet Banking 42
8. Banking for Small & Medium business 43
9. Financial institutions 46
10. Government Organizations 49
Accounts & Deposits
Banking should be effortless. With HDFC Bank, the
efforts are rewarding. No matter what a customer's need
18

19. and occupational status, we have a range of solutions that
are second to none. Whether you're employed in a
company and need a simple Savings account or run your
own business and require a robust banking partner, HDFC
Bank not only has the perfect solution for you, but also can
recommend products that can augment your planning for
the future.
Savings Accounts
These accounts are primarily meant to inculcate a
sense of saving for the future, accumulating funds over a
period of time.
 Regular  Salary
 Savings Plus  Classic
 Senior Citizens  Premium
 Retail Trust  Family savings
 Kids Advantage  Kisan No Frills Savings
 Pension Savings  Reimbursement
19

20. Fixed Deposits
Long-term investments form the chunk of everybody's
future plans. An alternative to simply applying for loans, fixed
deposits allow you to borrow from your own funds for a
limited period, thus fulfilling your needs as well as keeping
your savings secure.
 Regular Fixed Deposit  Super Saver
 5 Year Tax Saving
Fixed Deposit
Demat account
Current Accounts
Now, with an HDFC Bank Current Account, experience
the freedom of multi-city banking! You can have the power of
multi-location access to your account from any of our
1,506 branches in 635 cities. Not only that, you can do
most of your banking transactions from the comfort of your
office or home without stepping out.
 Plus  Trade  Premium
 Regular  Domestic  Max
20

21. HDFC BANK is one of the leading Depository Participant
(DP) in the country with over 8 Lac demat accounts.
HDFC Bank Demat services offers you a secure and
convenient way to keep track of your securities and
investments, over a period of time, without the hassle of
handling physical documents that get mutilated or lost in
transit.
Features & Benefits
Loans
21
Settlement of Securities traded on the exchanges as well
as off market transactions.
Shorter settlements thereby enhancing liquidity.
Pledging of Securities.
Electronic credit in public issue.
Auto Credit of Rights / Bonus / Public Issues / Dividend
credit through ECS.
Auto Credit of Public Issue refunds to the bank account.
No stamp duty on transfer of securities held in demat form.
No concept of Market Lots.
Change of address, Signature, Dividend Mandate,
registration of power of attorney, transmission etc. can be
effected across companies held in Demat form by a single
instruction to the Depository Participant (DP).
Holding / Transaction details through Internet / email.

22. Personal Loans
A wedding in the family? Maybe your house needs
renovation? Our range of Personal Loans brings you one
step closer to your dreams.
SmartDraft
Need additional funds? SmartDraft offers you an easy-
to-use overdraft facility of upto 3 times your salary
Home Loans
Get the home of your dreams - with a little help from
us.
Two Wheeler Loans
With flexible payment options and easy repayment, our
Two Wheeler Loan offers the perfect excuse to purchase
that bike you've always wanted.
New Car Loans
Drive away the car of your dreams - with our New Car
Loan
22

23. Used Car Loans
Choose any used car manufactured in India and we'll
put you in the driver's seat!*
Express Loans
Borrow upto Rs 1,00,000/- for any purpose at low
interest rates.
Gold Loan
With HDFC Bank's Gold Loan, you can get an instant
loan against your gold jewellery and ornaments. The
procedure is simple, documentation is minimal and approval
is quick.
Educational Loans
Bridging the gap between you and higher education.
Loans Against Securities
Get an overdraft against your securities like Equity
Shares, Mutual Fund Units, GOI Relief Bonds, LIC Policies,
NSC, KVP, UTI Bonds (6.60% ARS Bonds & US64 Bonds).
Tractor Loans
If you are looking for finance to buy your tractor, you
have come to the right place. We offer hassle-free Tractor
laon with the best terms for funding at the most attractive
rates in India.
Loans Against Property
Get a loan against your residential or commercial
property. Flexibility to choose between an EMI based loan or
an Overdraft.
23

24. Working capital finance
We are a bank with substantial appetite for recognized credits. We have a team of customer-
driven relationship managers with wide industry experience in various segments. We provide working
capital finance by way of cash credit or loans suitably structured for the transporter to fund day-to-day
operations like fuel, tyre replacement, repairs, salary, maintenance, etc.
Warehouse receipt loans
Realize better prices and avoid distress sale for your
commodity on availing HDFC Bank Warehouse Receipt
Loans. The procedure is simple, documentation is minimal
and approval is quick.
Loans from Rs. 1 Lacs onwards depending on your needs.
Avail Loan against wide range of commodities
Funding extended against commodities stocked in a range
of different WH/Godowns
Attractive interest rates.
Quick loan approval process
Avail loan against Demat commodities
Customer privileges - Existing asset relationship
customers can avail a special Top-Up loan facility.
Stock insurance cover - We also offer you stock insurance
facility for commodity stocked.
Features & Benefits
24

25. Advances
Year Rs. (crores)
2003 11754
2004 17745
2005 25566
Cards
Our range of Cards helps you meet your financial
objectives. So whether you are looking to add to your
buying power, conducting cashless shopping, or budgeting
your expenditure, you will find a card that suits you.
Credit Cards
Besides arming you with unmatched spending power, our
Credit Cards are designed to meet your unique needs. Choose
one that's tailored for you. The best credit cards are available
here, including even the online credit cards service Netsafe.
Classic Cards Special Benefit Cards
Silver Credit Card Value Plus Credit Card
Premium Cards Commercial Cards
25

26. Gold Credit Card
Corporate Platinum
Credit Card
Titanium Credit Card Corporate Credit Card
Woman's Gold Card Business Credit Card
Platinum Plus Credit Card Purchase Card
Visa Signature re Credit Card Distributor Card
World MasterCard Credit Card
Debit Cards
What if you could carry your bank account with you? HDFC
Bank Debit Cards give you complete and instant access to the
money in your accounts without the risk or hassle of carrying
cash. Choose from:
Classic Cards Premium Cards
EasyShop International Debit
Card
EasyShop Gold Debit Card
Specialised Cards
EasyShop International Business Debit Card
EasyShop Woman's Advantage Debit Card
EasyShop NRO Debit Card
Kisan Card
EasyShop Pro Gold Debit Card
26

27. Debit Card Holders
year No of cards(lakhs)
2003 14.4
2004 20.6
2005 29.8
0
5
10
15
20
25
30
35
1 2 3
holders
year
Credit Card Holder
Year No of cards(lakhs)
2003 1.8
2004 5.3
2005 12.6
27

28. 0
2
4
6
8
10
12
14
1 2 3
holders
year
Investment & Insurance
When you bank with us, we ensure your money is not
just in safe hands; it also works to your advantage. We help
you invest wisely through our financial and investment
services. Profit from our expertise.
Mutual Funds
Invest through the Mutual Fund route to meet your
varied investment objectives.
Tax Planning
At HDFC Bank we offer a number of advantageous tax
saving investment options
Insurance
Life insurance is designed to offer financial protection
for you and your family during the times of uncertainties.
Choose from a range of traditional insurance and unit linked
plans designed to help you with your savings, retirement,
investment and protection needs.
Traditional Plans Unit Linked Plans
HDFC Children's Plan HDFC Unit Linked Young
Star Plus II
HDFC Money Back Plan HDFC Unit Linked
28

29. Endowment Plus II
HDFC Savings Assurance
Plan
HDFC Unit Linked Enhanced
Life Protection II
HDFC Assurance Plan HDFC Unit Linked Pension II
HDFC Term Assurance Plan HDFC Unit Linked
Endowment II
HDFC Loan Cover Term
Assurance Plan
HDFC Unit Linked Young
Star II
HDFC Endowment
Assurance Plan
HDFC Unit Linked Pension
Maximiser II
HDFC Single Premium
Whole of Life Insurance Plan
HDFC Unit Linked Youngstar
Champion
HDFC Unit Linked Wealth
Multiplier
HDFC Unit Linked
Endowment Winner
General & Health Insurance
Complete protection for you business, health, travel & more.
Bonds
A secure investment avenue giving you stable returns with
tax benefits.
Financial Planning
Start Now...Plan your investments to meet your financial
goals
Knowledge Centre
Profit from our research and make informed investment
decisions.
Equities & Derivatives
Leverage our vast information repository and transact online.
29

30. IPO Application through ASBA
Now you can invest in IPOs without moving funds from
your Savings Account.
This has been made possible through a new system called
ASBA (Application Supported by Blocked Amount) introduced by
SEBI where the funds in your Savings Account will remain locked
(while earning interest) until the IPO allotments are completed.
HDFC Bank is now a SCSB (Self Certified Syndicate
Bank), empowered by SEBI, to accept ASBA forms for its
existing customers to invest in all Book Built Public and Rights
Issues.
Features and Benefits
Earn interest on the earmarked funds while investing in IPO`s
No more writing cheques or preparing demand drafts
Simplified Form Filling process
No more waiting for your refund cheque/ Ecs credits
Forex and Trade Services
30

31. Are you a frequent flyer for business or often holiday abroad? Are
you an importer/exporter of foreign and Indian goods? If you need to
deal in foreign currency and keep tabs on exchange rates every now
and then, transfer monies to India, make payments etc., HDFC Bank
has a range of products and services that you can choose from to
transact smoothly, efficiently and in a timely manner.
We offer the following Foreign Exchange Products and Services.
31

32. 32

33. Prepaid Mobile Refill
If you are an HDFC Bank Account holder, you can now recharge your
Prepaid Mobile Phone with this service.
Bill Pay
Pay your telephone, electricity and mobile phone bills at your
convenience. Through the Internet, ATMs, your mobile phone and telephone -
with Bill Pay, our comprehensive bill payments solution.
Visa Bill Pay
Pay your utility bills from the comfort of your home! Pay using your HDFC
Bank Visa credit card and forget long queue and late payments forever
Pay Now
Use your HDFC Bank Credit Card to pay your utility bills online, make
subscriptions and donations; no registration required. Enjoy credit free period
and reward points as per your credit card features.
Register Pay
Enjoy complete bill payment solution under one roof. View and pay all
your mobile, telephone, electricity bills and insurance premium on-line. Register
once and get sms and e-mail alerts every time your bill is received.
InstaPay
Pay your bills, make donations and subscribe to magazines without going
through the hassles of any registration.
Visa Money Transfer
Transfer funds to any Visa Card (debit or credit) within India at
your own convenience through HDFC Bank's Net Banking facility.
e-Monies National Electronic Funds Transfer
Verified By Visa
Do you want to be worry free for your online purchases. Now
you can shop securely online with your existing Visa Debit/Credit
card.
NetSafe
Now shop online without revealing your HDFC Bank Credit
Card number. What’s more, you can now use your HDFC Bank Debit
Card also for online purchases.
Merchant Services
Accept all Visa, MasterCard, credit and Debit cards at your
outlets through state of the art POS Machines or through your
website and experience hassle free payment acceptance.
33

34. Transfer funds from your account to other Bank accounts
across India using HDFC Bank's Net Banking facility
Online Payment of Excise & Service Tax
Make your Excise and Service Tax payments at your own
convenience through HDFC Bank's Net Banking facility.
Religious Offerings
Now donate to your favorite temple easily and securely using
HDFC Bank’s Net Banking.
Donate to Charity
Now donate to your favorite organization easily and securely
using HDFC Bank’s Net Banking.
Access over The Banking
34

35. Net Banking
Net Banking lets you manage your account from the
comfort of your mouse - anytime, anywhere.
Credit Cards Online
Access your Credit Cards account anytime, anywhere.
Phone Banking
Your phone is now your Bank!
InstaAlerts
Get regular updates on your bank account on your
mobile phone or email ID.
Mobile Banking
Access your bank account and conduct a host of
banking transactions and inquiries through your mobile, with
our unique Mobile Banking service.
Email Statements
HDFC Bank introduces Email Statements for all its
Savings & Current account holders.
InstaQuery
Access your bank account and conduct a host of
banking transactions and inquiries through your mobile, with
our unique InstaQuery service.
ATM
24-hour access to cash, view mini-statement, order
cheque books, recharge your prepaid card... all from our
wide network of over 1200 ATMs.
One View
One View is a revolutionary service from HDFC Bank
that allows you to manage multiple accounts in different
banks through one single online interface.
35

36. Branch Network
Our sophisticated computerized network gives you the
flexibility of accessing your Savings or Current Account from
any of our over 1,506 branches and over 3,573 ATMs
across India.
NRI Banking
Accounts & Deposits
We understand that as a NRI, you have specific
banking needs. Which is why we offer a variety of Accounts
& Deposits to suit your need? Please select a product to
know more about it.
Special Offer - Free ATM cash transactions at any
Bank's ATM in India
Rupee Saving Accounts
NRE Savings Account
Route investments on repatriable basis
Maintain your savings in rupees
36

37. Hold jointly with other NRIs
No tax on funds or interest
Earn interest @ 3.5% p.a.
NRO Savings Account
Open a Savings, Current Account or Term Deposit in
Indian Rupees
Repatriate interest after payment of tax
Route investments made out of Indian funds
Earn interest @ 3.5% p.a.
Special Resident Indian Savings Account
Available to Resident Family members of existing as well
as new NRI customers.
Group your Savings account with the account of the NRI
you choose
Rupee Current Accounts
NRE Current Account
Route investments made on reportable basis
Move your funds out of India, whenever you wish to
No tax on funds or interest
NRO Current Account
Joint Current Account that can be operated from India in
37

38. Indian Rupees
Credit dividends from shares and other legitimate local
dues
Rupee Fixed deposits
NRE Fixed Deposits
Route investments made on reportable basis
No tax on entire deposit, principal and interest
Avail overdraft upto 75% of the deposit, or 1 Crores,
whichever is lower.
Hold jointly held with another NRI
NRO Fixed Deposits
Can be held jointly with a Resident Indian
Avail of loans on up to 75% of the deposit
Supersaver Account
Combine a Fixed Deposit and a Savings or Current
Account
Avail overdraft upto 75% of the deposit, or 1 Crores,
whichever is lower without breaking the Fixed Deposit or
losing interest.
Sweep-in Account
Link your Fixed Deposit to your NRI Savings or Current
Account
Cover the deficit in your Savings or Current Account by
your Fixed Deposit, without disturbing the interest on the
remainder.
38

39. Accounts for returning India
RFC Savings Account
Hold your money in US Dollars, Pounds, Yen and the Euro
Avail of the spot exchange rate on conversion of your
foreign currency to Indian Rupees when you access your
funds
RFC Fixed Deposits
Hold your money in US Dollars, Pounds, Yen and the Euro
Avail of the spot exchange rate on conversion of your
foreign currency to Indian Rupees when you access your
funds
Internet Banking
Supply Chain Partners
At HDFC Bank we create Supply Chain Finance
solutions that enable our clients to automate supply chain
management resulting in operational efficiency and supply
39

40. chain gains. Our vast array of services and supply chain
solutions help in seamless transfer of funds, faster delivery
of goods and reduction of processing costs. And all this
from our website or our revolutionary ENet™ service.
Agricultural Lending
Everyone who is involved in agricultural industry
knows that the business is not usual. Each agribusiness
faces different challenges and has unique needs. From the
fluctuating cash flows to the unpredictability of the weather,
managing a successful agribusiness requires a distinctive
approach.
That's why the HDFC Bank has solutions that are
chiefly dedicated to agribusiness.
Small & Medium Enterprise
At HDFC Bank we understand how much of hard work
goes into establishing a successful SME. We also
understand that your business is anything but "small" and
as demanding as ever. And as your business expands and
enters new territories and markets, you need to keep pace
with the growing requests that come in, which may lead to
40

41. purchasing new, or updating existing plant and equipment,
or employing new staff to cope with the demand. That's why
we at HDFC Bank have assembled products, services,
resources and expert advice to help ensure that your
business excels.
Our solutions are designed to meet your varying
needs. The following links will help you identify your
individual needs.
Funded Services
Funded Services from HDFC Bank are meant to
directly bolster the day-to-day working of a small and a
medium business enterprise. From working capital finance
to credit substitutes; from export credit to construction
equipment loan - we cater to virtually every business
41

42. requirement of an SME. Click on the services below that
best define your needs.
Working Capital Finance Commercial Vehicle finance
Construction Equipment
Loan
Short Term Finance
Medical Equipment Finance Healthcare Project Finance
Bill Discounting Credit Substitutes
Export Credit
Structured Cash Flow
Financing
Real Estate Initiatives
Non-Funded Services
Under Non-Funded services HDFC Bank offers solutions
that act as a catalyst to propel your business. Imagine a situation
where you have a letter of credit and need finance against the same
or you have a tender and you need to equip yourself with a
guarantee in order to go ahead. This is exactly where we can help
you so that you don't face any roadblocks when it comes to your
business. The following are the services that will precisely tell you
what we can do.
Business Accounts HDFC Bank Trade
Letters of Credit Guarantees
Collection of Documents
Cash Management
Services
Forex Desk Money Market Desk
Derivatives Desk
Services to Employee
Trusts
Services to Cash Surplus
Corporates
Tax Collection
42

43. Bankers to Rights/Public Issue
Specialized Services
HDFC Bank is one of the most trusted entities when it
comes to specialized services like selling of precious metals
to customers. Under specialized services you can also avail
customized control of your value chain through our internet
banking platform.
Value Added Services
There is a plethora of services that we offer under
value added services. There's corporate salary account
which ensures smooth payment methods to your staff. You
can avail an assortment of credit cards and debit cards from
our merchant services
The following are the highlights of this service:
Real Time Gross
Settlement
Corporate Salary Accounts
Reimbursement Account Merchant Services
Custody Services HDFC Bank Gold Business Credit
Financial Institutions & Trust
Institutions need a bank that uses its financial skills to
streamline performance and build business. Therefore we
at HDFC Bank focus on responding to the unique
environments of each and every client, configuring our core
43

44. capabilities to satisfy those needs within locations or
sectors.
 Mutual Funds
We are the leading banking service providers to public
and private sector mutual fund clients and have kept pace
with the revolutionary growth of the industry by evolving a
range of services to meet the varied needs of fund groups.
Collection Services Payment Services
Funds Transfer Money Market Desk
Debt Market Services to Employee Trusts
Services to Cash Surplus Corporate Tax Collection
Bankers to Rights/Public Issue
Payment Services
 Insurance Companies
The Insurance business is a key focus area for HDFC
Bank. Our experience in this sector has created a
benchmark in providing services to all institutions of this
industry, namely, Life Insurance Corporation of India Ltd,
National Insurance Company Limited, Oriental Insurance
Co Ltd., New India Assurance Co. Ltd. and United India
Insurance Ltd.
Collection services Forex Desk
Money Market Desk Derivatives Desk
Services to Employee Trusts Custodial Service
Disbursement Services
 Stock Brokers
Clearing Bank Services to Currency Derivative Brokers
44

45. HDFC Bank is the leading clearing Bank for currency
derivative segment of National Stock Exchange of India
Limited (NSEIL), Bombay Stock Exchange Limited (BSE)
and MCX Stock Exchange Limited (MCX-SX).
HDFC Bank with its rich and multitudinous expertise as
clearing Bank is poised to cater to the needs of all
intermediaries, particularly brokers, in currency derivative
segment. Bank is offering slew of products to suit working
capital requirements of the brokers and can also offer
structured products, to meet specific requirements for the
clearing member.
Clearing Bank Services to Capital Market Brokers
HDFC Bank Limited is the leading clearing Bank for
National Stock Exchange of India Limited (NSEIL) and
Bombay Stock Exchange Limited (BSE) offering a range of
products and services in the Capital Market Business.
HDFC Bank is also a Clearing Bank for other Stock
Exchanges in India namely Ahmedabad Stock Exchange,
Calcutta Stock Exchange, OTC Exchange of India and the
Interconnected Stock Exchanges. The clearing and
settlement bank activities are handled by the Capital Market
Division of the Bank, which is manned by highly
experienced staff specifically trained to handle the ever
changing/ urgent requirements of the clearing members.
 Commodity Business
HDFC Bank is the leading clearing bank for National
Commodity & Derivative Exchange Ltd., (NCDEX), Multi
Commodity Exchange of India Ltd., (MCX) and National
45

46. Multi Commodity Exchange of India Ltd. (NMCE), offering a
range of products and services in the Commodity Exchange
Business.
Commodity Markets Business
Processors /
Manufacturers
Market Participants (Commodity
Traders & Brokers)
Farmers /
Agriculturists
 Trusts
The trust services at HDFC Bank provide you with the
dual advantages of a secure depository and efficient
administration of your securities. Through our solutions we
help you maximize returns, meet fiduciary responsibilities,
and improve operational efficiency. In other words HDFC
Bank provides complete administrative and fiduciary
support for a wide range of financing and investing
structures
Government Organization or Sector
HDFC Bank acts as an active medium between the
government and the customers by means of various
services. These services include:
46

47. Tax Collection wherein customers can directly pay their
taxes like Direct taxes, Indirect taxes and Sales Tax
collections at their local HDFC Bank.
E-Ticketing - Helps the customer by providing him a direct
access to book a Railway Ticket online and get it home
delivered.
Opening of L/C's is done by the bank on behalf of
Government of India, Mints and Presses, thus facilitating
imports for the Government.
Collection of levies and taxes on behalf of Municipal
Corporations i.e. Kalyan -Dombivli Municipal Corporation,
is undertaken by the Bank.
Collection of stamp duty is done via franking mode in the
state's of Maharashtra & Gujarat.
The Stamp Duty Franking Facility is available at
following branches in Maharashtra Fort, Chembur,
Lower Parel, Mira Road, Thane (Talao Pali), Panvel,
Ratnagiri, Pune(FC Road), Kolhapur, Nagpur, Pimpri.
The Stamp Duty Franking Facility is available at
following branches in Gujarat Ahmedabad
(Navrangpura), Kutch (Mundra), Baroda (Gotri Road),
Surat (Ring Road), Bhavnagar & Vapi (GIDC).
Disbursement of Pension to retired Employees of Central
Govt and Defence is directly done by HDFC Bank along
with the disbursement of pension to the members of EPFO
(Employees Provident Fund Organisation).
Electronic Collection of fees on behalf of DGFT is done
by the bank too.
Ministry of Corporate Affairs - Collection of ROC fees for
the Ministry through authorized Branches and Net
Banking.
47

48. Collection of Property Tax through Selected Branches
on behalf of Municipal Corporation of Delhi
Repo Policy
The Bank has adopted a strong service oriented
approach in all dealings with the customer, and the
Recovery process also strives to foster customer
confidence and long term relationships with them. The Bank
expects customers who have availed loans/advances/credit
facilities to honor the terms and conditions of repayment,
and keep their accounts in good standing.
In cases where there is a breach of the terms and
conditions of repayment of the loan by the customer, the
Bank would undertake the task of informing the customer of
the same, educate him/her on the necessity and urgency to
maintain a good credit standing with the Bank, and request
payments to bring the account out of an overdue status.
Such requests are made through various modes like letters,
telephonic reminders, and in some cases, a visit by an
authorized representative of the Bank.
48

49. When such reminders fail to bring the account back to
a good standing, the Bank is constrained to withdraw the
loan facility extended to the customer and requests him/her
in writing to repay the outstanding and foreclose the
relationship and/or surrender the vehicle for disposal of the
asset to adjust the sale proceeds towards the dues; excess
amount if any is returned back to the customer.
Wherever necessary the Bank also initiates legal
action against the defaulting borrowers for recovery of the
dues.
Corporate Governance
HDFC Bank recognizes the importance of good
corporate governance, which is generally accepted as a key
factor in attaining fairness for all stakeholders and achieving
organizational efficiency. This Corporate Governance
Policy, therefore, is established to provide a direction and
framework for managing and monitoring the bank in
accordance with the principles of good corporate
governance.
The philosophy on corporate governance is an
important tool for shareholder protection and maximization
of their long term values. The cardinal principles such as
independence, accountability, responsibility, transparency,
fair and timely disclosures, credibility etc. serve as the
means for implementing the philosophy of corporate
governance in letter and spirit.
49

50.  Board Committee
The Board has constituted various committees of
Directors to take informed decisions in the best interest of
the Bank. These committees monitor the activities falling
within their terms of reference. Various committees of the
Board were reconstituted during the year. The Board’s
Committees are as follows:
The Board's Committees are as follows:
Audit and Compliance Committee
Compensation Committee
Investors' Grievance (SHARE) Committee
Risk Monitoring Committee
Credit Approval Committee
The Premises Committee
Nomination Committee
Fraud Monitoring Committee
Customer Service Committee
 Ownership right
Certain rights that a shareholder in a company enjoys :
50

51. To transfer the shares.
To receive the share certificates upon transfer within the
stipulated period prescribed in the Listing Agreement.
To receive notice of general meetings, annual report, the
balance sheet and profit and loss account and the auditors'
report.
To appoint proxy to attend and vote at the general meetings. In
case the member is a body corporate, to appoint a
representative to attend and vote at the general meetings of the
company on its behalf.
To demand poll along with other shareholder(s) who collectively
hold 5,000 shares or are not less than 1/10th of the total voting
power in respect of any resolution.
To move amendments to resolutions proposed at meetings.
To receive dividend and other corporate benefits like rights,
bonus shares etc. as and when declared / announced.
To inspect various registers of the company .
To inspect the minute books of general meetings and to receive
copies thereof after complying with the procedure prescribed in
the Companies Act, 1956.
To appoint or remove director(s) and auditor(s) and thus
participate in the management through them.
To proceed against the company by way of civil or criminal
proceedings.
To apply for the winding-up of the company.
51

52.  Dividend Policy
Bank has had a track record of moderate but steady
increases in dividend declarations for the last 10 years and
dividend payout ratio in the last few years has been in the
range of 20-25 %. Bank's dividend policy is based on the
need to balance the twin objectives of appropriately
rewarding shareholders with cash dividends and of
retaining capital to maintain a healthy capital adequacy
ratio to support future growth. In line with this policy and
reorganization of healthy performance during 2007-08,
directors pleased to recommend a dividend of 85% for the
year ended on March 31,2008 as against 70% for the year
ended March 31, 2007. This dividend shall be subject to
distribution tax to be paid by the Bank but will be tax-free in
the hands of the members.
Details of dividend declared by the Bank:
52

53. 0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
Rupee Earned & Rupee Spent
During the Year
Particulars Dividend
2007-2008 85%
2006-2007 70%
2005 -
2006
55%
2004 -
2005
45%
2003 -
2004
35%
2002 -
2003
30%
2001 -
2002
25%
2000 -
2001
20%
53

54.  Rupee Earned
Particulars %
Interest from advances 42
Interest from investment 34
Commission, exchange & brokerage 16
Derivatives incomes 3
Profit/loss on sale of investment 2
Other interest incomes 3
incomes earned
Interest from advances
Interest from investment
Commission, exchange &
brokerage
Derivatives incomes
Profit/loss on sale of investment
Other interest incomes
 Rupee Spent
Particulars %
Interest expenses 31
Operating expenses 26
54

55. Transfer to reserves 22
Provision 9
Tax 8
Dividends 4
incomes spent
Interest expenses
Operating expenses
Transfer to reserves
Provision
Tax
Dividends
Earning Per Share
Year Rs.
1997 2.03
1998 3.16
1999 4.12
2000 5.93
55

56. 2001 8.64
2002 11.01
2003 13.75
2004 17.95
2005 22.92
E.P.S. (RS)
0
5
10
15
20
25
1 2 3 4 5 6 7 8 9
EPS
YEAR
Directors Report to the
Members
(Year 2008-09)
Particulars
(Rs. In crores)
Year
ended
Year
ended
56

57. 31-3-
2009
31-3-
2008
Total Income 124.66 130.2
1
Total Expenses 88.26 94.67
Profit before depreciation 36.40 35.54
Depreciation and Amortization 8.31 8.42
Profit before tax 28.09 27.12
Provision for Tax 11.52 11.52
Profit after tax 16.57 15.60
Balance brought forward 36.86 21.43
Less : Transitional adjustment for
Employee benefits - 0.17
Amount avail for appropriation 53.43 36.86
Proposed dividend 0.30 -
Tax including surcharge and education
cess on dividend 0.05 -
Balance carried over to Balance
Sheet 53.43 36.86
Research & Tactics
Consequence of study
“ALL PROGRESS IS BORN OF INQUIRY. DOUBT IS
OFTEN BETTER THAN OVERCONFIDENT, AS IT LEADS
TO INQUIRY AND INQUIRY LEADS TO INVENTION”
57

58. Research has its special significance in solving various
operational and planning problems of business and
industry. Research inculcates scientific and inductive
thinking and promotes the development logical habits of
thinking and organization.
Thus, Research is the fountain of knowledge for the
sake of knowledge and an important source of providing
guidelines for solving different business, governmental and
social problems. It is a sort of formal training which enables
one to understand the new developments in one’s field in a
better way.
As in H.D.F.C. bank……………..
 The study will identify the services provided by the
bank.
 It will analyze the performance of the bank.
 It will help in determining the risk return relationship
associated with different services.
 It will reveal the state of competitiveness.
 It will analyze the growth of bank in the real market.
 Research Problems
The first and foremost step happens to be that of
selecting and properly defined research problem.
RESEARCH PROBLEM refers to some difficulty
which a researcher experiences in the context of either
a theoretical or practical situation and wants to obtain a
solution for the same.
58

59. A Research problem is one which requires a research
to find out the best solution for the given problem that is to
find out by which course of action the objective can be
attained optimally in the context of a given environment.
Thus, zest for the work is must. The subject or the problem
selected must involve the researcher & must. Have an
upper most place in his mind so that he may undertake all
points need for the study.
I have selected the research problem of HDFC
BANKING SERVICES is as follows…….
 To know the investment pattern.
 To know the investors’ approach towards the banking.
 To know the most suitable results for growth in this
most competitive era.
 Research Objective
The word objective means the purpose behind doing
anything.
Every research study has its own specific research
objective. Without objective no one is doing any work. In the
world everything happens for a reason i.e. purpose.
59

60. Here in the case of H.D.F.C. my research objectives
are……
 To know the satisfaction level of the investors
 To know the drives of investors behind choosing the
bank.
 To know the performance at national & international
levels
 Span Of Study
Scope of study means we can say the helpfulness of
the study in future era. In the same way we can say that the
study based on banking services of H.D.F.C. is supportive
in following ways….
 To know the loopholes of the bank.
 On the basis of this research the bank may take some
corrective measures
 To know about the difference between investment
offerings & services comparing to other financial
institutions
 Curb Of The Study
There have been many limitations while conducting the
study i.e.…..
 Time constrains: as the project training is about 21
days only we can’t get proper data within this limited
time.
60

61.  Confidential information have not been disclosed due
to business secrecy & lack of trust.
 They are not at all ready to provide with any financial
information to the trainees as the study & project
purpose.
 Due to time constrains the executives were not able to
allot time to the trainees.
 Sample size is also one of the limitation as it doesn’t
represent the whole population because of this
limitation we can not give proper results.
Data Collection & Interpretation
Q.1 Focus group of the study
 Businessman 6
 General public 22
 Others 2
--------
TOTAL 30
61

62. focus
20%
73%
7%
businessman
general public
others
ANALYSIS
Here I have studied the focus group as per my topic is
selected. There are 22 general public & 2 other people & 6
businessmen.
My main focus was general public as the study
topic was based on the general services of the bank
Q.2 annual income of the focus group
 Less then 100000 6
 100000 to 399999 16
 400000 to 599999 5
 More then 600000 3
62

63. 20%
53%
17%
10%
ANALYSIS
From the above chart we can see that there are 53%
persons are fall under the income group of 100000 to
399999. so majority income of the people fall under the
8000 to 30000. Chart shows that there are 20% person in
income is less then 100000. There are 17% & 10% are of
the income of the 400000 ton 599999 & more then
600000 respectively.
As per general research we can say that middle class
people are always more as compared to upper class. The
same thing we can see from the chart also.
Q.3 how the persons making their investment
portfolio?
 Bank F.D. 12
 Mutual funds 3
 Post office 5
 Securities 8
63

64.  Others 2
12
35
8
2
ANALYSIS
From the above chart we can see that people are more
believing in bank fixed deposit, and then they come to the
government securities and then post office savings. Here as
my research is on general banking services everyone has
to deal with it more or less.
From the above chart we can easily say that
investors are risk averse they do not want to go for risky
things. Here in the above chart in others I have included
Gold, Land and building etc.. so people are also believing to
invest in gold and other things also
Q.4 approximately how much returns the investors
having?
 4 to 6 2
 6 to 8 12
 8 to 10 9
 More then 10 7
64

65. 7%
40%
30%
23%
ANALYSIS
From the above chart we can see there is the average
returns the investors getting is between 6 to 8% & then 8 to
10%
So that we can say that the return given by the
H.D.F.C. is between 6 to 10% which we can consider as the
average return.
Q.5 do you think the returns given by the bank is
satisfactory?
 Yes 9
 No 8
 Indifferent 13
65

66. yes
30%
no
27%
indifferent
43%
ANALYSIS
From the above chart we can say that many persons
do not say anything or we can say that they didn’t give any
type of opinions about the returns.
From the chart we can say that 30% people are of the
opinion that the return is satisfactory & at the same time
27% people are of the reverse opinion.
Q6 which factor you consider at the time of investing?
 Risk & return 10
 Convenience 11
 Liquidity & return 9
66

67. 10
11
9
0
2
4
6
8
10
12
risk & return convenience liquidity & return
ANALYSIS
From the above chart we can say that persons are
investing in the H.D.F.C. are finding more expediency in
dealing with.
And we can say the mostly the factors which are
considered by the investors or the public at times of
investing are risk return, tax benefits, liquidity etc…
Q7 Are the services you get from H.D.F.C. moving
along with other banks?
 Yes 15
 No 12
 Cant say 3
67

68. yes
50%no
40%
cant say
10%
ANALYSIS
From the above chart we can say that 50% of the
community groups are of the opinion that the services are
proper and pleasing. While 40% were of the opposite
opinion for the services and its advancement
But we can say that H.D.F.C. is nowadays more
acceptable by the people to transect with. So that we can
say that advancement is done at each and every step of
H.D.F.C.
SWOT ANALYSIS
SWOT analysis is important for marketers because it
shows the barriers & tools success it stands for Strengths,
Weakness, Opportunities & Threats are external factors.
68

69. Internal
(A.) strength
• Quality product.
• R& D department.
• Efficient staff
• Availability of bulk product.
(B.) Weakness
• Price rigidity
• Substitution problem
• Location is far from market.
External factors
(A.) Opportunities
• Image of company.
• Capture more market because export.
• Using latest technology because enough funds.
(B.) threats
• Price war with competitors.
• Government policy in export business.
• Transportation problem in export business.
69

70. Finding
 There are so many competitors in the market for
H.D.F.C. so it will decrease the holding in the market
 Investors have strong faith over government sector as
it offers more safety.
 Investors believing in more safety & high returns also
 Generally people have to follow so many proceedings
at the time of a/c opening or any other procedures.
Suggestion
70

71. There are some of things that I feel during my training
period which should be improved that I note here
 There should be transparency when you are explaining
any policies & terms & conditions to the customers.
The truth should be revealed at such times.
 There are so many other ways of marketing. According
to my view point the bank should not follow the
telephonic way for promoting its policies & products.
As it disturbs the people at the times of emergencies.
 They should provide with more promotional steps by
the way of hoardings, templates or advertising through
the radio or TV.
So, these all are the suggestions which I consider
important at this time to note down here
Conclusion
71

72. In this cool & mild climate of college it is the
period to give a shape towards the real world. Over here I
faced lot of hardships in work and as the saying one learns
from the good and bed experience sooner or latter, it’s true
here for me. Also the fear of industrial workings was
ransacked from my mind and I got the experience of
working effectively by the background of trainee.
During this training I come to know about the ways of
dealing with people, the way of communicate in more
efficient way so as to reach to the target in effective
manner.
After completing training the extract of the
achievement is presented in the report. I realized the
essence of industrial training when I meet people who are
employed as fresher without previous industrial exposure.
In present era the need of the hour is field exposure
with theoretical knowledge. This is essential to make them
valuable in the liberalization and global market of India.
BIBLIOGRAPHY
72

73. Sr No. Particulars
1. www.hdfc.com
2. www. Knowledgedigest.com
3. www.valueresearch.com
4. Financial Management by khan & jain
73