Introduction to social media marketing find the perfect advertising channel fit for your business (1)
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Introduction to social media marketing find the perfect advertising channel fit for your business (1)
- 1. SOCIAL MEDIA MARKETING Introduction to Find the Perfect Advertising Channel Fit for your Business REAL ESTATE LEADS PROSPECTOR www. realestateleadsprospector. com
- 2. NATURAL APPROACH TO DISTRIBUTING CONTENT IN SOCIAL MEDIA WE TALK ABOUT... The overwhelming power of sharing...People share so much information on social media. Social media as the must have component in digital marketing strategy for businesses today. REAL ESTATE LEADS PROSPECTOR www. realestateleadsprospector. com
- 3. WHAT TO DO... Plan an hour a day dedicated to social media marketing. A Schedule weekly check and balance. B Check competitor pages C D Draw a budget for each of those channels. REAL ESTATE LEADS PROSPECTOR www. realestateleadsprospector. com
- 4. TOP 4 SOCIAL MEDIA PLAYERS Facebook Twitter Pinterest Linkedin Identify these 4 platform's strengths in advertising Information about the number of users, demographics per social sites reference: https://en.wikipedia.org/wiki/List_of_social_networking_websites REAL ESTATE LEADS PROSPECTOR www. realestateleadsprospector. com
- 5. USER COUNT 325,000,000 650,000,000 975,000,000 1,300,000,000 Facebook Twitter Linkedin Pinterest 0 Information about the number of users, demographics per social sites reference: https://en.wikipedia.org/wiki/List_of_social_networking_websites REAL ESTATE LEADS PROSPECTOR www. realestateleadsprospector. com
- 6. FACEBOOK Strength: Great for Brands! Focus: photos, videos, blogs, apps. User count: 1,280,000,000 Market: users of all types and open to people 13 and older. Use facebook as an extension of your business Do make sure to keep your business pages updated; so how it looks, what you post, and how quickly you respond to your customers, are critical. REAL ESTATE LEADS PROSPECTOR www. realestateleadsprospector. com Information about the number of users, demographics per social sites reference:
- 7. TWITTER Strength: Fast and efficient tool to announce trending topics Focus: Microblogging, RSS, and updates User Count: 645,750,000 Market: users of all types and age Business opportunities New product announcement, Behind the scenes, tips, sharing opinions. Sharing tweets is a powerful tool, if 1 user is compelled by your tweet, sharing is just a click of a button away. Has a character limit of 140, so make sure to make your headline as compelling and intriguing to make the tweet go viral. REAL ESTATE LEADS PROSPECTOR www. realestateleadsprospector. com www. realestateleadsprospector. com Information about the number of users, demographics per social sites reference: https://en.wikipedia.org/wiki/List_of_social_netw
- 8. PINTEREST Strength: Visual aides Focus: Organizing and sharing things you enjoy. Market: users of all types Uses image based content. Time and labor intensive creating original and compelling images do take time to create. When you use online posters, graphic flyers, infographics this is a good tool you can use. www. realestateleadsprospector. com REAL ESTATE LEADS PROSPECTOR Information about the number of users, demographics per social sites reference: https://en.wikipedia.org/wiki/List_of_social_networking_websites
- 9. LINKEDIN Strength: Business and professional networking User Count: 200,000,000 Market: users are primary businesses, fellow marketers, corporate groups, and other organizations..Open to people 18 and older This site is excellent when you're trying to reach specific business professionals Create content that is very relevant for the LinkedIn audience. REAL ESTATE LEADS PROSPECTOR www. realestateleadsprospector. com Information about the number of users, demographics per social sites reference: https://en.wikipedia.org/wiki/List_of_social_networking_websites
- 10. OTHER COMMON SOCIAL SITES... Instagram is an image/photo app, great for instant photo updates. If you have established a marketing flow based on images you can use this platform. Do note that sending, updating your images can be done through mobile devices. Using your desktop or laptop is limited to view images only. Flickr Photo sharing, commenting, and photography related networking. Tumblr Microblogging platform + social networking. Google + General information www. realestateleadsprospector. com REAL ESTATE LEADS PROSPECTOR Information about the number of users, demographics per social sites reference: https://en.wikipedia.org/wiki/List_of_social_networking_websites
- 11. WE HAVE MORE MARKETING TRICKS UP OUR SLEEVES.. On the next chapters we will discuss other marketing channels you can use for your business, so make sure to keep yourself informed! Need help in social media marketing? Contact us today! Email: Les@RealEstateLeadsProspector.com Direct Line: 407 401 9225 REAL ESTATE LEADS PROSPECTOR www. realestateleadsprospector. com