Copyright Issues in Luxury Fashion This project examines, in detail, the copyrights and ethics in Luxury Fashion in the US and its differences with Europe. Product liability, unprotected current business environment, advantages and disadvantages of Fashion=Technology collaborations are some of the cases that are studied throughout this presentation. Overview There is no prevention of copying of fashion designs in the U.S. In general, to prevent counterfeit the ‘Trademark Law’, which is inadequate in most of the cases, is used. Fashion Design is also outside the domain of IP law. In Europe, in France, the situation is different because Fashion Design is subject to copyright law. In United States, with the technological developments, happening at the speed of light, each second it is becoming easier to copy the new designs direct from the runway. In other words, technology, today, has made it increasingly difficult for designers to surpass copyists and achieve a sustainable return on creative investments. “Models and editors are stylishly dressed while fashion designers are naked, LEGALLY naked.”, The New York Times Credits: Alaa Balkhy, Emine Arıkan, Sophia Lu, Reshma Ramrattan, Ceresa Newsome Business Law Team Project - Pratt Institute (2014)