Resume

1. Education
Education
VCU Brandcenter | Expected 2024
M.S. in Business/Branding
Strategy Track
Virginia Tech | 2018-2022
B.S. in Marketing Management
B.A. in Public Relations
Franklin University | Spring 2021
Semester Abroad | Switzerland
Skills
Skills
Quant + Qual Research
Creative Brief Writing
User Personas
Creative Problem Solving
User Journey Mapping
Deck Narrative + Presentation
AP Syle Writing
4 C’s
Toolkit
Toolkit
Adobe Suite
Microsoft Office Suite
Cision, Muck Rack + Hootsuite
Google Analytics
Experience
Experience
VCU School of Business | Research Assistant
November 2022 - Present
• Creating a social media strategy and branding for VCU’s new
research collective: RVA Views
• Assisting in research lab tasks, including eye tracking
technology, recruitment, and more
REQ | Client Services Intern
September - November 2022
• Assisted with brand strategy, PR, and social media
management across seven different clients at digital marketing
and branding agency
FleishmanHillard | Healthcare PR Intern
June - August 2022
• Completed daily tracking and reporting for billion dollar global
pharma clients
• Drafted social copy, pitched national news outlets and
conducted media audits for global clients
• Worked on a term-long intern mock project for Chase
Virginia Tech | Media Relations Intern
September 2019 - May 2022
• Contributed to efforts that promoted Virginia Tech in national,
regional and local media
Big Spoon Co. | Account Coordinator + PR Intern
May - September 2021 | September 2021 - April 2022
• Managed accounts and communicated directly with clients at a
Richmond-based PR agency specializing in food, beverage, real
estate and lifestyle brands
Taradel LLC | Marketing Intern
May 2021 - August 2021
• Created content detailing company’s unique Mapfire app for
YouTube and LinkedIn promotion with Adobe softwares
RS&H | Communications Intern
June - August 2020
• Compiled contracts and wrote 330 project forms for local
office of national engineering firm.
Sarah Newman
newmans4@vcu.edu 804.921.9216
Strategist
sarah-newman.com
My concert
obsession
My favorite TV
dramedies
Ask Me About
Ask Me About
Fundraising
$25,000 for
Relay For Life
Studying
abroad during
the pandemic