Net Promoter Score is a powerful customer feedback system that determines how customers feel about the product. This presentation will teach you how to increase your NPS and turn detractors into promoters. Check it out!
2. Net Promoter Score (NPS) is a powerful
customer feedback system that
determines how customers feel about your
product or service.
Why is NPS important?
Work with Every
Response
Learn to Love
Negative Feedback
Encourage Social
Media Promotion
Personalize
Customer Service
Develop Your Brand
5 Ways
to
Leverage
NPS
3. How Does it Work?#1 Work with Every Response
v Rather than simply looking at your overall NPS score, you
should be focusing on each single response.
v Pay attention to things promoters love as well as
investigating what your detractors don’t like.
v Think about what can be improved and come up with a
solution for each detractor.
4. v If customers are unhappy with your product, their
feedback should be thought of as a valuable
resource.
v Their comments is the advice that will make your
customers (both new and old) happier, let your
business develop and grow.
#2 Learn to Love Negative Feedback
6. #3 Encourage Sharing on Social Media
“A brand is no longer what we tell the
consumer it is – it is what consumers tell
each other it is.”
– Scott Cook,
Co-founder of Intuit
7. Ask for recommendation
Mitigate negative experiences
Ask promoters to share content
Ask promoters to leave a review
HOW
to
Encourage
Sharing?
8. 73 %
73% of customers like to
share recommendations
and suggestions from the
company
(Marketing Charts, 2015)
43% of consumers
are more likely to
buy a new product
when learning
about it on social
media.
(Nielsen)
43 %
33% of millennials
identify social media as
one of their preferred
channels for
communicating with
businesses
(MarketingSherpa )
33 %
9. How Does it Work?#4 Personalize Customer Service
v Create an amazing customer experience by personalizing
customer service. A personalized approach is sure to increase
your chances of building a relationship.
v Call your customers by their first name, ask them how things
are going. Show that you genuinely appreciate and value
them.
10. 40%
20%
15%
15%
7%
5%
Better human service
Integrate more channels
Enriched content
Web assistant or avatars
Other
Support social communities
By far, the most requested improvement
from customers was “Better human
service”
Source: The Cost of Poor Customer Service” by Genesys Global Survey, 2009
11. v Make sure your product service meets all the
needs and expectations of your customers
v Improve existing features
v Implement new features to the product
#5 Develop Your Brand
12. More info
Read:“5 Steps to Become Customer Success Hero”
Try a free trial of our NPS platform: https://app.satismeter.com/register
Try demo version of survey: https://www.satismeter.com/
13. About SatisMeter
SatisMeter is a revolutionary multi-platform which collects customer
feedback, reducing churn and accelerating growth.
SatisMeter allows businesses to identify unsatisfied customers and help
them resolve their issues before they leave. Some of SatisMeter’s happy
customers include Buzzsumo, Mention, Udacity, When I Work and
Segment.
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