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Social Media, Stylists, & Barbers

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Sheer Social
Sheer Social

Social Media Marketing presentation for local hair stylists and barbers

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Can You Double Your Income With Social Media? Presented by Alice Fuller Principal Consultant, Sheer Social Credit: David McKelvey.“Hair Salon”.CC
TV PRODUCER TURNED DIGITAL STRATEGIST OVER 8 YEARS PRO EXPERIENCE ALICE FULLER, PRINCIPAL CONSULTANT SHEER SOCIAL
Tried social media yet? I heard it’s the new word of mouth Credit: Boston Public Library.“Stella Mae Beauty Salon”. CC Presenter: Alice Fuller, Sheer Social
Are you or business searchable online?
WEBSITE Presenter: Alice Fuller, Sheer SocialCredit: http://www.vegasbarber.co.uk/
COMMON MISTAKES • Get Rich Quick Thinking • Limited Platform Knowledge • Quantity Not Quality Focus • No Strategy To Achieve Goals • Ignore comments • BUYING LIKES & FOLLOWS Presenter: Alice Fuller, Sheer Social
I just don’t have time to be on social media all day! Credit: KOMUnews.Missouri Professionals.…CC Presenter: Alice Fuller, Sheer Social
Make Time To Strategize & Engage Set Measurable Goals Credit: Rusty Clark. On The Air. CC Presenter: Alice Fuller, Sheer Social
Credit: Russ Allison Loar.“They Still Have Barbers”. CC LONG TERM GOALS • Increased Foot Traffic • More Clients • More Appointments • More Likes & Followers SHORT TERM GOALS • Increase engagement Presenter: Alice Fuller, Sheer Social
Who do you want in your chair? Credit: Forsaken Fotos. Beauty Salon Chairs. CC Where are they online? Presenter: Alice Fuller, Sheer Social
Facebook 1.59 Billion Instagram 300 Million 400 Billion LinkedIn Twitter 300 MillionCommon Age 35-54 Common Age 18-29 Common Age 30-49 Common Age 18-29
Credit: It Is Elisa. Barbershop.CC Yes, I’m listening… Presenter: Alice Fuller, Sheer Social
Presenter: Alice Fuller, Sheer Social
Presenter: Alice Fuller, Sheer Social
Credit: Marabunchi. Spikey Mohawk.CC CONTENT SHOULD • Address problem or concern • Easy To Find & Share • Consistent • Support Word of Mouth • Showcase Expertise • Eye Catching What kind of content? Presenter: Alice Fuller, Sheer Social
BLOG POST HOW-TO Presenter: Alice Fuller, Sheer Social
Distribute via email not just platforms Distribute via SMS Pay for social media advertising Presenter: Alice Fuller, Sheer Social
Presenter: Alice Fuller, Sheer Social
Nuture Relationship BetweenVisits Credit: Enrico Petrarolo.“One Blood.” CC Presenter: Alice Fuller, Sheer Social
Contests & Giveaways Live Chats Offers and Discounts
Yes, I’ll write a review on my page and maybeYelp and tag you! Presenter: Alice Fuller, Sheer SocialCredit: http://www.vegasbarber.co.uk/
When done may I post your pic and highlight your business on our page? Presenter: Alice Fuller, Sheer Social
Credit: The verge.com Explore various ad types available Set a budget Know your market well Presenter: Alice Fuller, Sheer Social
Credit: The verge.com Presenter: Alice Fuller, Sheer Social
Credit: Ken Teegardin.”Graph With Stacks of Coins”. CC Presenter: Alice Fuller, Sheer Social
Credit: Ken Teegardin.”Graph With Stacks of Coins”. CC Test and measure what works Use native platform analytics Presenter: Alice Fuller, Sheer Social
Credit: Ken Teegardin.”Graph With Stacks of Coins”. CC Presenter: Alice Fuller, Sheer Social
To Learn More Contact: Alice Fuller Principal Consultant, Sheer Social SheerSocial.com Ph: 818-672-6287 Email: alice@sheersocial.com Facebook: Fb.com/Sheersocial Twitter: @Sheersocial

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