A small presentation on the knowledge management. Ready to use, ready to get overview of the topic.

1. Knowledge Management Vs.
Consumer Knowledge
Shivam Baghele
A Presentation By

2. What is Knowledge?
Knowledge is nothing but an interpretation or
analysis of the collected data for creating awareness
or knowing facts that can be used for managing
resources or handling situations.
What is Management?

3. What is Knowledge Management?
• Knowledge management, or KM, is the process
through which organizations generate value from
their intellectual property and knowledge-based
assets.
• KM involves the creation, dissemination, and
utilization of knowledge/data.
• It is also viewed as the intersection between People,
Processes and Technology.

4. Knowledge Management Process
Model.
Acquisition Refinement
Storage/
Retrieval
Distribution Presentation
• Expertise
• Domain Model
• Business Rules
•Ownership;
Federation
Agreements,
Data Sources
• External
Sources and
Formats.
• Data Cleansing
• Indexing
• Metadata
Tagging
•Concept
Formulation
• Information
Integration
•Ontology &
Taxonomy
•Knowledge
Duration.
• Storage and
indexing of
Knowledge
• Concept-
based
Retrieval
• Retrieval by
Author,
Content,
Threads, etc.
• Knowledge
Security.
• Intranet &
Internet
• Knowledge
Portals
• Active
Subscriptions
• Discussion
Groups.
• User Profiles
for dynamic
tailoring links.
• Knowledge
creation, update
annotation, and
storage in
Knowledge
Repository.
•Collaboration
Environments

5. Essence Of Knowledge Management
The essence of knowledge management is to take an
advantage and reuse knowledge resource that
already exist in the organization so that people will
seek out best practices rather than reinvent the
wheel.

6. Types Of Knowledge
Explicit Knowledge
• Formal Knowledge (visible)
• Available in the form of
books, video, reports,
audio, etc.
• Can be articulated.
Tacit Knowledge
• Informal Knowledge (highly
invisible)
• Confined in the mind of
person.
• Difficult to articulate.

7. Benefits Of Knowledge To Enterprise
• Unleash new ideas and creativity.
• Improve and accelerate learning.
• Enhance team collaboration and coordination.
• Improve the flow of knowledge.
• Attract and retain motivated, loyal and committed
talent.

8. Customer Knowledge Management
• The dynamic combination of experience, value and
insight information which is needed, created and
absorbed during the process of transaction and
exchange between the customers and enterprise.
• “Organized and structured information about the
customer as a result of systematic processing”

9. Cont…
• Customer knowledge refers to understanding your
customers, their needs, wants and aims. It is essential
if a business is to align its processes, products and
services to build real customer relationships. It
includes intimate and tacit knowledge such as that of
key account managers, and distant or analytic
knowledge including database information about
sales, web-behaviour or other analytical piece of data.

10. Classifications Of…..

11. Thank You!!
And Have A nice day.