Pitch Training Workshop for Defy Ventures.

1. Henrik Scheel
Founder & CEO
henrik@startupxp.com
Pitching Hacks for EIT

2. Human progress
through time
You are here.
Time
Progress

3. Being an
entrepreneur
is no longer a
choice

4. So…
Who is this dude ?

5. Entrepreneur
DK
USA

7. Your Expectations?
WHO ARE YOU?

8. Entrepreneurs are always pitching

9. What are
the key
elements in
a good
pitch?

10. Why do we need to network?
The best jobs are never advertised and 85% of all jobs are
secured through networking

11. What are your fears?

12. Themes we can dive into..
Tell a story
First impression
Be grateful for intros
Mirroring
Follow up
Be a good listener
Voice control Body language
Managing introductions
Remember names
Be memorable
Have a plan
Email etiquette
Managing anxiety
Elevator pitch
Work the room
Be a host
The handshake
Eye contact
Focus on the person Be approachable
smile
Dress appropriately
pause
Ask questions
Be yourself
Give VS get
energy

15. THE HANDSHAKE
Clean hands
Firm and confident
Eye contact

16. SMILE J
And be positive!

18. Have a positive self-image

20. Listen more than you talk!

21. Be fully present!

23. Elevator Pitch
Your goal is to grab the investor's
attention in the first 10 seconds
so you have their attention for the
next 20 minutes.

24. Mark Twain
Famous American writer

25. A good pitch can communicate value in 2-3 minutes
Reid Hoffman
Goal is to build credibility so investors
will trust you with their money

26. Problem Solution Market Business
Chris Lipp
TEAM

27. My company, (Company name)
is developing (a defined offering)
to help (a targeted audience)
(solve a problem)
(with secret sauce)
Mad Lips for Pitching

28. What affects the audience?
7
55
38
Words (%)
Voice (%)
Non Verbal (%)

29. Content VS Delivery?

30. Be visual
Don’t talk to your slides

32. Kids are thirsty
Drinking dirty water
Get sick from bacteria

34. Tips
Posture
Fewer slides/words
Let your hands “talk”
Move but don’t pace
Smile

36. Role-play
drawing
Software demo
Video
DEMO/prototype

38. Revenue Model
Make it simple – and focus on main revenue stream

39. Business Model

41. Milestones
Highlight you achievements
Show future milestones
How will the
money be used….

42. BUILDING THE RIGHT TEAM

43. Core skills of team members
Key accomplishments (previous successes,
work experience at reputable companies)
Experience working together
Credible advisors/investors
Build credibility
Team

44. Professional Business Pitch (to investors)
Slide 1: Vision / Elevator Pitch
Slide 2: The Problem
Slide 3: Product / Service
Slide 4: Market Opportunity
Slide 5: Traction / Validation
Slide 6: Revenue Model
Slide 7: Competition
Slide 8: Marketing & Growth strategy
Slide 9: Team
Slide 10: Financials
Slide 11: Investment ‘Ask’ / milestones

45. Practice
Train to stay within the time limit
Ask your buddy team

47. Shut up and listen…
Don’t defend yourself – just listen
Write down the insights you get…
Feedback is a gift!

49. • Who’s the user?
• What’s the problem?
• What’s your solution?
• How’re you making money?

51. 51
Entrepreneurship...
is an eXtreme sport

54. Roles and responsibilities
Equity ownership
and vesting
IP assignment

55. GOOD FOUNDERS VEST!

56. Awesome books to check out..
BLOGS
venturehacks.com/archives
tinyurl.com/termsheet101

57. IMPATIENT
get off the couch and
DO something!

58. “Whether you think you can, or you think you
can’t - you’re right!” Henry Ford
Henrik Scheel
henrik@startupxp.com
www.linkedin.com/in/henrikscheel
Facebook.com/startupexperience
StartupExperience.com/resources
Good luck with your intrapreneurial journey!