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MEDIA RELATIONS 101 Presented by Suriya Veerappan
WHY USE MEDIA? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Changing landscape of Media ,[object Object],[object Object],[object Object],[object Object],[object Object]
PRINCIPLES OF MEDIA RELATIONS ,[object Object],[object Object],[object Object],[object Object],[object Object]
WHAT MAKES A STORY? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
WHAT’S NOT NEWS ,[object Object],[object Object],[object Object]
STORIES FOR MEDIA ,[object Object],[object Object],[object Object]
DEFINING YOUR AUDIENCE ,[object Object],[object Object],[object Object],[object Object],[object Object]
KEY MESSAGES ,[object Object],[object Object],[object Object],[object Object],[object Object]
MEDIA MATERIALS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
PITCHING YOUR STORY ,[object Object],[object Object],[object Object],[object Object],[object Object]
SURIYA VEERAPPAN – CONTACT INFO ,[object Object],[object Object],[object Object],[object Object],[object Object]

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Media relations 101