1. How to add
Google Tracking
code to your
website in
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2. What is Conversion Tracking
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Conversion tracking is a free tool that shows you
what happens after a customer clicks on your ads
whether they purchased a product, signed up for
your newsletter, called your business, or
downloaded your app. When a customer completes
an action that you've defined as valuable, these
customer actions are called conversions.
3. 1.Sign in your AdWords account.
2.Click the Tools tab, and select Conversions from the drop-down
menu
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4. 3. Third step is to click the +Conversion button.
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5. Select the source of the conversions you would like
to track. As you are going to add this tracking code
to our website, select the “Website” option.
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Enter a conversion name that you can easily recognize
and track in your reports. For example, “Newsletter
sign-up”. Click “Done”.
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Next comes the Value field. Select “Don’t assign a
value” and click Done.
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Click Count. Select whether to count all or unique
conversions. “All” is best for sales; “unique” is best for
leads. Click Done.
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Click Conversion window. Choose how long you’d like to
track conversions. The window can be as short as one
week or as long as 90 days. Click Done.
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Click Category. Choose a category that best fits this
conversion action. This will help you evaluate similar
conversions in your reports. Click Done.
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Leave out the optimizations it is if you don’t want to
optimize bids for this conversion action. Click Save and
continue.
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Save conversion tracking code as shown below and click
Done.
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Install your tag. To install, copy the code in the box below and paste
it between the <body></body> tags of the page you’d like to track.
After this, you can check the tracking status of your installed tracking
code whether it’s working or not.
14. Contact Us
CIIM – Chandigarh Institute of Internet
Marketing
SCO: 54-55, 3rd Floor, Sector 34-A, Chandigarh, INDIA
Mobile: +91 9915337448
See How To Reach
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