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How to add
Google Tracking
code to your
website in
Adwords@Ciim2015. All Rights Reserved WWW.CIIM.IN
What is Conversion Tracking
@Ciim2015. All Rights Reserved WWW.CIIM.IN
Conversion tracking is a free tool that shows you
what happens after a customer clicks on your ads
whether they purchased a product, signed up for
your newsletter, called your business, or
downloaded your app. When a customer completes
an action that you've defined as valuable, these
customer actions are called conversions.
1.Sign in your AdWords account.
2.Click the Tools tab, and select Conversions from the drop-down
menu
@Ciim2015. All Rights Reserved WWW.CIIM.IN
3. Third step is to click the +Conversion button.
@Ciim2015. All Rights Reserved WWW.CIIM.IN
Select the source of the conversions you would like
to track. As you are going to add this tracking code
to our website, select the “Website” option.
@Ciim2015. All Rights Reserved WWW.CIIM.IN
@Ciim2015. All Rights Reserved WWW.CIIM.IN
Enter a conversion name that you can easily recognize
and track in your reports. For example, “Newsletter
sign-up”. Click “Done”.
@Ciim2015. All Rights Reserved WWW.CIIM.IN
Next comes the Value field. Select “Don’t assign a
value” and click Done.
@Ciim2015. All Rights Reserved WWW.CIIM.IN
Click Count. Select whether to count all or unique
conversions. “All” is best for sales; “unique” is best for
leads. Click Done.
@Ciim2015. All Rights Reserved WWW.CIIM.IN
Click Conversion window. Choose how long you’d like to
track conversions. The window can be as short as one
week or as long as 90 days. Click Done.
@Ciim2015. All Rights Reserved WWW.CIIM.IN
Click Category. Choose a category that best fits this
conversion action. This will help you evaluate similar
conversions in your reports. Click Done.
@Ciim2015. All Rights Reserved WWW.CIIM.IN
Leave out the optimizations it is if you don’t want to
optimize bids for this conversion action. Click Save and
continue.
@Ciim2015. All Rights Reserved WWW.CIIM.IN
Save conversion tracking code as shown below and click
Done.
@Ciim2015. All Rights Reserved WWW.CIIM.IN
Install your tag. To install, copy the code in the box below and paste
it between the <body></body> tags of the page you’d like to track.
After this, you can check the tracking status of your installed tracking
code whether it’s working or not.
Contact Us
CIIM – Chandigarh Institute of Internet
Marketing
SCO: 54-55, 3rd Floor, Sector 34-A, Chandigarh, INDIA
Mobile: +91 9915337448
See How To Reach
@Ciim2015. All Rights Reserved WWW.CIIM.IN
Thank You
@Ciim2015. All Rights Reserved WWW.CIIM.IN

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How to add google conversion tracking code

  • 1. How to add Google Tracking code to your website in Adwords@Ciim2015. All Rights Reserved WWW.CIIM.IN
  • 2. What is Conversion Tracking @Ciim2015. All Rights Reserved WWW.CIIM.IN Conversion tracking is a free tool that shows you what happens after a customer clicks on your ads whether they purchased a product, signed up for your newsletter, called your business, or downloaded your app. When a customer completes an action that you've defined as valuable, these customer actions are called conversions.
  • 3. 1.Sign in your AdWords account. 2.Click the Tools tab, and select Conversions from the drop-down menu @Ciim2015. All Rights Reserved WWW.CIIM.IN
  • 4. 3. Third step is to click the +Conversion button. @Ciim2015. All Rights Reserved WWW.CIIM.IN
  • 5. Select the source of the conversions you would like to track. As you are going to add this tracking code to our website, select the “Website” option. @Ciim2015. All Rights Reserved WWW.CIIM.IN
  • 6. @Ciim2015. All Rights Reserved WWW.CIIM.IN Enter a conversion name that you can easily recognize and track in your reports. For example, “Newsletter sign-up”. Click “Done”.
  • 7. @Ciim2015. All Rights Reserved WWW.CIIM.IN Next comes the Value field. Select “Don’t assign a value” and click Done.
  • 8. @Ciim2015. All Rights Reserved WWW.CIIM.IN Click Count. Select whether to count all or unique conversions. “All” is best for sales; “unique” is best for leads. Click Done.
  • 9. @Ciim2015. All Rights Reserved WWW.CIIM.IN Click Conversion window. Choose how long you’d like to track conversions. The window can be as short as one week or as long as 90 days. Click Done.
  • 10. @Ciim2015. All Rights Reserved WWW.CIIM.IN Click Category. Choose a category that best fits this conversion action. This will help you evaluate similar conversions in your reports. Click Done.
  • 11. @Ciim2015. All Rights Reserved WWW.CIIM.IN Leave out the optimizations it is if you don’t want to optimize bids for this conversion action. Click Save and continue.
  • 12. @Ciim2015. All Rights Reserved WWW.CIIM.IN Save conversion tracking code as shown below and click Done.
  • 13. @Ciim2015. All Rights Reserved WWW.CIIM.IN Install your tag. To install, copy the code in the box below and paste it between the <body></body> tags of the page you’d like to track. After this, you can check the tracking status of your installed tracking code whether it’s working or not.
  • 14. Contact Us CIIM – Chandigarh Institute of Internet Marketing SCO: 54-55, 3rd Floor, Sector 34-A, Chandigarh, INDIA Mobile: +91 9915337448 See How To Reach @Ciim2015. All Rights Reserved WWW.CIIM.IN
  • 15. Thank You @Ciim2015. All Rights Reserved WWW.CIIM.IN