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Engagement, Empowerment, Enhancement:
Graphic:	
  Flip	
  the	
  Clinic	
  
The Role of
Consumers
in Health Care
and Advocacy
Your team for today’s discussion:
S. Whitney Bowman-Zatzkin, MPA, MSR
Director, Flip the Clinic
whitney@fliptheclinic.org | @MsWZ
Thomas Workman, Ph.D.
Principal Researcher, American Institutes for Research
tworkman@air.org
Claire Brindis, Dr.P.H.
Director, Philip R. Lee Institute for Health Policy Studies
Professor, Pediatrics and health Policy
Director, Bixby Center for Global Reproductive health
Executive Director, Adolescent and Young Adult Health, National Resource Center
Claire.Brindis@ucsf.edu
Amanda Otero
Health Care Organizer, TakeAction Minnesota
amanda@takeactionminnesota.org
Paving the Road for Patient and
Family Engagement
Thomas	
  Workman,	
  Ph.D.	
  
Kris2n	
  L.	
  Carman,	
  Ph.D.	
  
American	
  Ins2tutes	
  for	
  Research	
  
#
Kris%n	
  L.	
  Carman,	
  	
  
Pam	
  Dardess,	
  	
  
Maureen	
  Maurer,	
  	
  
Shoshanna	
  Sofaer,	
  
Karen	
  Adams,	
  	
  
Chris%ne	
  Bechtel	
  and	
  	
  
Jennifer	
  Sweeney	
  	
  (2013).	
  
Pa%ent	
  And	
  Family	
  
Engagement:	
  A	
  
Framework	
  For	
  
Understanding	
  The	
  
Elements	
  And	
  Developing	
  
Interven%ons	
  And	
  
Policies.	
  Health	
  Affairs	
  
32(2),	
  223-­‐231	
  
	
  
	
  
8 change strategies
5
Using the roadmap
•  Catalyze efforts –
5 Simple Actions
•  Organize current
work, identify
opportunities for
pushing further
•  Unify efforts and
identify opportunities
for partnerships
6
The	
  power	
  of	
  [the	
  roadmap]	
  
will	
  only	
  be	
  fully	
  realized	
  
when	
  everyone	
  takes	
  ac%on.	
  
Only	
  then	
  will	
  we	
  realize	
  the	
  
power	
  of	
  shared	
  goals	
  and	
  
partnerships.	
  Only	
  then	
  will	
  
we	
  discover	
  the	
  power	
  of	
  the	
  
pa%ent	
  at	
  the	
  center	
  of	
  
healthcare.”	
  
-­‐	
  SUE	
  COLLIER	
  	
  
Clinical	
  Content	
  Development	
  Lead	
  
American	
  Hospital	
  Associa%on/Health	
  Research	
  
Educa%onal	
  Trust	
  
Community and partnership
•  Download and share the roadmap
www.patientfamilyengagement.org
#PFEroadmap
•  Make a commitment
www.patientfamilyengagement.org/commitments
•  Share a resource
www.patientfamilyengagement.org/resources
7
Let us know how we can help
Kristin L. Carman, PhD
Vice President, Health and Social Development Program
American Institutes for Research
202-403-5090, kcarman@air.org
Thomas Workman, Ph.D.
Principal Researcher, American Institutes for Research
301-592-2215, tworkman@air.org
Pam Dardess, MPH
Principal Researcher, American Institutes for Research
919-918-2311, pdardess@air.org
AIR’s Center for Patient & Consumer Engagement
www.aircpce.org
8
Strategies and Tactics
for Achieving
Meaningful Consumer
Engagement in Health
Care
Claire D. Brindis, Dr. PH., Dana Hughes, Dr.PH,
Laura Schmidt, Ph.D., Laurie Jacobs, Ph.D.,
Caitlin Kennedy, Ph.D.
Philip R. Lee Institute for Health Policy Studies,
University of California, San Francisco
June 13, 2015
ACA & Consumer Engagement
•  ACA & patient-centered care
–  Hospital Consumer Assessment of Healthcare
Providers and Systems (HCAHPS)
•  ACA & consumer engagement in system
redesign
–  CMS’ state demonstrations to integrate care for dual
eligible patients
–  CMMI’s testing of new service & delivery models
•  Role of advocates in consumer engagement
10
11
CAMPAIGN FOR
BETTER CARE
Community
Catalyst
PICONational Partnership for
Women & Families
12
Atlantic Philanthropies‘ Campaign
for Better Care
Ultimate goal:
Better quality care, better patient experiences with
care and more affordable care for low-income older
adults and other vulnerable populations
Strategy 1:
•  Design and test models of consumer engagement in
institutional decision-making which assure the
inclusion of the perspectives of vulnerable populations
and their families (and result in the ultimate goal)
Strategy 2:
•  Identify methods to sustain this work over time
A Multidimensional Framework for
Patient and Family Engagement in Health and Health Care
Levels of
Engagement	
   Consultation	
  
	
  
Involvement	
  
	
   Partnerships &
Shared Leadership	
  
	
   	
   	
   	
   	
   	
  
Direct Care	
  
Patients receive
information	
  
Patients asked about
treatment preferences	
  
Decisions based on
patients’ preferences,
medical evidence, &
clinical judgment	
  
	
   	
   	
   	
   	
   	
  
Organizations
design &
governance	
  
Organization surveys
patients about care
experiences	
  
Hospital involves
patients as advisors
or advisory council
members	
  
Patients co-lead hospital
safety & quality
improvement committees	
  
	
   	
   	
   	
   	
   	
  
Policy Making	
  
Policy agency’s focus
groups ask patients
about health care
issues	
  
Patients’ research
priorities used by
public agency in
funding decisions	
  
Patients equally
represented on agency
committee deciding how
to allocate health
program resources	
  
13
Continuum of Engagement
Carman KL, et al. S. Patient and Family Engagement: A Framework For Understanding The Elements And Developing Interventions and Policies. Health Affairs 32 (2013)
A Multidimensional Framework for
Patient and Family Engagement in Health & Health Care
Levels of
Engagement	
   Consultation	
  
	
  
Involvement	
  
	
   Partnerships
& Shared Leadership	
  
	
   	
   	
   	
   	
   	
  
Direct Care	
  
Patients receive
information	
  
Patients asked about
treatment preferences	
  
Decisions based on
patients’ preferences,
medical evidence, &
clinical judgment	
  
	
   	
   	
   	
   	
   	
  
Organizations
design &
governance	
  
Organization surveys
patients about care
experiences	
  
Hospital involves
patients as advisors
or advisory council
members	
  
Patients co-lead hospital
safety & quality
improvement committees	
  
	
   	
   	
   	
   	
   	
  
Policy Making	
  
Policy agency’s focus
groups ask patients
about health care
issues	
  
Patients’ research
priorities used by
public agency in
funding decisions	
  
Patients equally
represented on agency
committee deciding how
to allocate health
program resources	
  
14
Continuum of Engagement
Carman KL, et al. S. Patient and Family Engagement: A Framework For Understanding The Elements And Developing Interventions and Policies. Health Affairs 32 (2013)
15
Centers	
  for	
  Medicare	
  and	
  Medicaid	
  Services	
  
State	
  Demonstra%ons	
  
to	
  Integrate	
  Care	
  for	
  
Dual	
  Eligible	
  Individuals	
  
Primary	
  Care	
  
Transforma%on	
  
Ini%a%ves	
  to	
  Speed	
  
Adop%on	
  of	
  Best	
  
Prac%ces	
  
Accountable	
  Care	
  
Health	
  Care	
  
Innova%on	
  Awards	
  
Comprehensive	
  
Primary	
  Care	
  
Ini%a%ve	
  
Partnerships	
  for	
  
Pa%ents	
   Pioneer	
  ACOs	
  
Community	
  
Catalyst	
  
Na4onal	
  Partnership	
  for	
  Women	
  &	
  Families	
   Rutgers	
  /PICO	
  
Community Catalyst
16
•  Work to build a nationwide network of local &
state health advocacy organizations &
coalitions
•  Share expertise via technical assistance
Organizational
Focus
• Shape state policy development &
implementation to incorporate consumers
• Institutionalize consumer involvement in
state policy & provider/health plan activities
Primary
Campaign for
Better Care
Goals
•  Support state advocates
•  Setting: Urban & rural communities & state
capitols
Campaign for
Better Care
Approaches
National Partnership
for Women and Families
17
•  Advocate at the federal level for policies & laws
that help women & families
•  Support effective implementation at local &
state levels
Organizational
Focus
• Support implementation of consumer
engagement provisions for hospitals,
primary care practices, & ACOs
Primary Campaign
for Better Care
Goals
•  Provide technical assistance/consultation to
CMMI & providers
•  Setting: Localities where CMS demonstrations
are taking place
Campaign for
Better Care
Approaches
PICO
18
• Utilize faith-based community organizing to
address problems & concerns within
congregations & communities based on
shared values
Organizational
Focus
•  Empower consumers at the local level to
improve individual & community health/well-
being
•  Achieve Medicaid savings for high utilizers &
return savings to local communities
Primary Campaign
for Better Care
Goals
•  Engage in community organizing among Hot
Spotter patients & community members
•  Direct patient support as part of care
management
•  Setting: Communities served by local
participating PICO federations
Campaign for
Better Care
Approaches
19
Slide Title. Arial Bold, 32pt
Approaches to
Consumer
Engagement
Community
Catalyst
National
Partnership
PICO
Consumers serve on
decision-making bodies
Creation of formal
mechanisms for obtaining
consumer feedback on health
services & health service
needs
Technical assistance on
decision-making bodies,
other engagement
techniques
20
Slide Title. Arial Bold, 32pt
Approaches to
Consumer Engagement
Community
Catalyst
National
Partnership
PICO
State-level oversight bodies that
include consumers & their
advocates
Standards, regulations, &
monitoring approaches that best
serve the interests of
consumers.
Consumer use of programs that
help individuals & family
caregivers be more engaged in
their health
Facilitate consumers and their
advocates in conversations with
Tactics and Strategies Implemented
to Increase Consumer Engagement
21
22
Slide Title. Arial Bold, 32pt
Tactics
Community
Catalyst
National
Partnership
PICO
Federal advocacy
State advocacy
Technical
Assistance
Information sharing/
learning networks
Community
Organizing
Coalition building
Training
Strategy/Tactic #1:
Educate, Engage & Influence
Federal & State Policy Makers to
Incorporate Consumers’ Needs &
Interests into Policy
23
Strategy/Tactic #2:
Actively Engage Consumers in
Decision Making & Ensure Their
Perspective is Heard
24
Strategy/Tactic #3:
Engage Health Plans & Providers to
Genuinely Involve Consumers in
Decision Making
25
Strategy/Tactic #4:
Engage With Other Organizations to
Act Collectively in Support of
Consumer Engagement
26
Lessons Learned
What matters:
•  Flexibility
•  Relationships
•  Opportunities for collective learning
•  Focus on both the system & local level
27
Lessons Learned (continued)
Other Essential Ingredients:
•  Provider/clinician investment and
commitment
•  Consumer engagement recognized as a
vital component of system reforms
28
Lessons Learned (continued)
Common challenges:
• Consumer health literacy
• Health care system’s complexity
• Fear of feasibility of changes
• Lack of buy-in by professionals
29
Implications & Future Questions
•  For advocates:
–  Does consumer engagement make a difference?
•  For evaluators & researchers:
–  The need for:
•  Metrics
•  Sustainable & scalable models
30
Leveraging
Engagement:
Policy Change
Amanda	
  Otero	
  
Health	
  Care	
  Organizer,	
  TakeAc2on	
  Minnesota	
  
•  Among	
  the	
  most	
  comprehensive	
  
public	
  coverage	
  
	
  
•  Among	
  the	
  highest	
  insured	
  rate	
  
(95%)	
  
	
  
•  Lowest	
  premiums	
  	
  
	
  
•  Highest	
  deduc2bles	
  
Minnesota	
  
What
Advocacy
Made
Possible:The 9
Lives of
Minnesota
Care
October	
  19,	
  2012,	
  St.	
  Paul	
  Pioneer	
  Press,	
  
Front	
  Page	
  
•  You want to plan around people’s priorities,
needs, preferences.
•  You want to understand if/how your plan will
impact people.
•  You need to simplify complex information for
patients or the public.
•  You need policy or funding to achieve your
HST goals.
You might need consumers/
advocates if…
Where can I find them?
•  Patients
•  Community organizations
•  Advocacy organizations
•  Everywhere!
Deep Dive
Graphic:	
  Flip	
  the	
  Clinic	
  
Key Points
IMAGE
•  Be mindful of your gift to/for
others in healthcare
•  Consumers and clinicians
should be flexible, creative,
and maintain a spirit of
adventure
•  Huge gains are possible
•  Be bold
•  Patients and clinicians have permission to
experiment, inform, and explore healthcare together.
Graphic:	
  Flip	
  the	
  Clinic	
  
Thank you!
Graphic:	
  Flip	
  the	
  Clinic	
  
S. Whitney Bowman-Zatzkin, MPA, MSR
Director, Flip the Clinic
whitney@fliptheclinic.org | @MsWZ
Thomas Workman, Ph.D.
Principal Researcher, American Institutes for Research
tworkman@air.org
Claire Brindis, Dr.P.H.
Director, Philip R. Lee Institute for Health Policy Studies
Professor, Pediatrics and health Policy
Director, Bixby Center for Global Reproductive health
Executive Director, Adolescent and Young Adult Health,
National Resource Center
Claire.Brindis@ucsf.edu
Amanda Otero
Health Care Organizer, TakeAction Minnesota
amanda@takeactionminnesota.org

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AcademyHealth: Role of Consumers in Healthcare Advocacy

  • 1. Engagement, Empowerment, Enhancement: Graphic:  Flip  the  Clinic   The Role of Consumers in Health Care and Advocacy
  • 2. Your team for today’s discussion: S. Whitney Bowman-Zatzkin, MPA, MSR Director, Flip the Clinic whitney@fliptheclinic.org | @MsWZ Thomas Workman, Ph.D. Principal Researcher, American Institutes for Research tworkman@air.org Claire Brindis, Dr.P.H. Director, Philip R. Lee Institute for Health Policy Studies Professor, Pediatrics and health Policy Director, Bixby Center for Global Reproductive health Executive Director, Adolescent and Young Adult Health, National Resource Center Claire.Brindis@ucsf.edu Amanda Otero Health Care Organizer, TakeAction Minnesota amanda@takeactionminnesota.org
  • 3. Paving the Road for Patient and Family Engagement Thomas  Workman,  Ph.D.   Kris2n  L.  Carman,  Ph.D.   American  Ins2tutes  for  Research  
  • 4. # Kris%n  L.  Carman,     Pam  Dardess,     Maureen  Maurer,     Shoshanna  Sofaer,   Karen  Adams,     Chris%ne  Bechtel  and     Jennifer  Sweeney    (2013).   Pa%ent  And  Family   Engagement:  A   Framework  For   Understanding  The   Elements  And  Developing   Interven%ons  And   Policies.  Health  Affairs   32(2),  223-­‐231      
  • 6. Using the roadmap •  Catalyze efforts – 5 Simple Actions •  Organize current work, identify opportunities for pushing further •  Unify efforts and identify opportunities for partnerships 6 The  power  of  [the  roadmap]   will  only  be  fully  realized   when  everyone  takes  ac%on.   Only  then  will  we  realize  the   power  of  shared  goals  and   partnerships.  Only  then  will   we  discover  the  power  of  the   pa%ent  at  the  center  of   healthcare.”   -­‐  SUE  COLLIER     Clinical  Content  Development  Lead   American  Hospital  Associa%on/Health  Research   Educa%onal  Trust  
  • 7. Community and partnership •  Download and share the roadmap www.patientfamilyengagement.org #PFEroadmap •  Make a commitment www.patientfamilyengagement.org/commitments •  Share a resource www.patientfamilyengagement.org/resources 7
  • 8. Let us know how we can help Kristin L. Carman, PhD Vice President, Health and Social Development Program American Institutes for Research 202-403-5090, kcarman@air.org Thomas Workman, Ph.D. Principal Researcher, American Institutes for Research 301-592-2215, tworkman@air.org Pam Dardess, MPH Principal Researcher, American Institutes for Research 919-918-2311, pdardess@air.org AIR’s Center for Patient & Consumer Engagement www.aircpce.org 8
  • 9. Strategies and Tactics for Achieving Meaningful Consumer Engagement in Health Care Claire D. Brindis, Dr. PH., Dana Hughes, Dr.PH, Laura Schmidt, Ph.D., Laurie Jacobs, Ph.D., Caitlin Kennedy, Ph.D. Philip R. Lee Institute for Health Policy Studies, University of California, San Francisco June 13, 2015
  • 10. ACA & Consumer Engagement •  ACA & patient-centered care –  Hospital Consumer Assessment of Healthcare Providers and Systems (HCAHPS) •  ACA & consumer engagement in system redesign –  CMS’ state demonstrations to integrate care for dual eligible patients –  CMMI’s testing of new service & delivery models •  Role of advocates in consumer engagement 10
  • 12. 12 Atlantic Philanthropies‘ Campaign for Better Care Ultimate goal: Better quality care, better patient experiences with care and more affordable care for low-income older adults and other vulnerable populations Strategy 1: •  Design and test models of consumer engagement in institutional decision-making which assure the inclusion of the perspectives of vulnerable populations and their families (and result in the ultimate goal) Strategy 2: •  Identify methods to sustain this work over time
  • 13. A Multidimensional Framework for Patient and Family Engagement in Health and Health Care Levels of Engagement   Consultation     Involvement     Partnerships & Shared Leadership               Direct Care   Patients receive information   Patients asked about treatment preferences   Decisions based on patients’ preferences, medical evidence, & clinical judgment               Organizations design & governance   Organization surveys patients about care experiences   Hospital involves patients as advisors or advisory council members   Patients co-lead hospital safety & quality improvement committees               Policy Making   Policy agency’s focus groups ask patients about health care issues   Patients’ research priorities used by public agency in funding decisions   Patients equally represented on agency committee deciding how to allocate health program resources   13 Continuum of Engagement Carman KL, et al. S. Patient and Family Engagement: A Framework For Understanding The Elements And Developing Interventions and Policies. Health Affairs 32 (2013)
  • 14. A Multidimensional Framework for Patient and Family Engagement in Health & Health Care Levels of Engagement   Consultation     Involvement     Partnerships & Shared Leadership               Direct Care   Patients receive information   Patients asked about treatment preferences   Decisions based on patients’ preferences, medical evidence, & clinical judgment               Organizations design & governance   Organization surveys patients about care experiences   Hospital involves patients as advisors or advisory council members   Patients co-lead hospital safety & quality improvement committees               Policy Making   Policy agency’s focus groups ask patients about health care issues   Patients’ research priorities used by public agency in funding decisions   Patients equally represented on agency committee deciding how to allocate health program resources   14 Continuum of Engagement Carman KL, et al. S. Patient and Family Engagement: A Framework For Understanding The Elements And Developing Interventions and Policies. Health Affairs 32 (2013)
  • 15. 15 Centers  for  Medicare  and  Medicaid  Services   State  Demonstra%ons   to  Integrate  Care  for   Dual  Eligible  Individuals   Primary  Care   Transforma%on   Ini%a%ves  to  Speed   Adop%on  of  Best   Prac%ces   Accountable  Care   Health  Care   Innova%on  Awards   Comprehensive   Primary  Care   Ini%a%ve   Partnerships  for   Pa%ents   Pioneer  ACOs   Community   Catalyst   Na4onal  Partnership  for  Women  &  Families   Rutgers  /PICO  
  • 16. Community Catalyst 16 •  Work to build a nationwide network of local & state health advocacy organizations & coalitions •  Share expertise via technical assistance Organizational Focus • Shape state policy development & implementation to incorporate consumers • Institutionalize consumer involvement in state policy & provider/health plan activities Primary Campaign for Better Care Goals •  Support state advocates •  Setting: Urban & rural communities & state capitols Campaign for Better Care Approaches
  • 17. National Partnership for Women and Families 17 •  Advocate at the federal level for policies & laws that help women & families •  Support effective implementation at local & state levels Organizational Focus • Support implementation of consumer engagement provisions for hospitals, primary care practices, & ACOs Primary Campaign for Better Care Goals •  Provide technical assistance/consultation to CMMI & providers •  Setting: Localities where CMS demonstrations are taking place Campaign for Better Care Approaches
  • 18. PICO 18 • Utilize faith-based community organizing to address problems & concerns within congregations & communities based on shared values Organizational Focus •  Empower consumers at the local level to improve individual & community health/well- being •  Achieve Medicaid savings for high utilizers & return savings to local communities Primary Campaign for Better Care Goals •  Engage in community organizing among Hot Spotter patients & community members •  Direct patient support as part of care management •  Setting: Communities served by local participating PICO federations Campaign for Better Care Approaches
  • 19. 19 Slide Title. Arial Bold, 32pt Approaches to Consumer Engagement Community Catalyst National Partnership PICO Consumers serve on decision-making bodies Creation of formal mechanisms for obtaining consumer feedback on health services & health service needs Technical assistance on decision-making bodies, other engagement techniques
  • 20. 20 Slide Title. Arial Bold, 32pt Approaches to Consumer Engagement Community Catalyst National Partnership PICO State-level oversight bodies that include consumers & their advocates Standards, regulations, & monitoring approaches that best serve the interests of consumers. Consumer use of programs that help individuals & family caregivers be more engaged in their health Facilitate consumers and their advocates in conversations with
  • 21. Tactics and Strategies Implemented to Increase Consumer Engagement 21
  • 22. 22 Slide Title. Arial Bold, 32pt Tactics Community Catalyst National Partnership PICO Federal advocacy State advocacy Technical Assistance Information sharing/ learning networks Community Organizing Coalition building Training
  • 23. Strategy/Tactic #1: Educate, Engage & Influence Federal & State Policy Makers to Incorporate Consumers’ Needs & Interests into Policy 23
  • 24. Strategy/Tactic #2: Actively Engage Consumers in Decision Making & Ensure Their Perspective is Heard 24
  • 25. Strategy/Tactic #3: Engage Health Plans & Providers to Genuinely Involve Consumers in Decision Making 25
  • 26. Strategy/Tactic #4: Engage With Other Organizations to Act Collectively in Support of Consumer Engagement 26
  • 27. Lessons Learned What matters: •  Flexibility •  Relationships •  Opportunities for collective learning •  Focus on both the system & local level 27
  • 28. Lessons Learned (continued) Other Essential Ingredients: •  Provider/clinician investment and commitment •  Consumer engagement recognized as a vital component of system reforms 28
  • 29. Lessons Learned (continued) Common challenges: • Consumer health literacy • Health care system’s complexity • Fear of feasibility of changes • Lack of buy-in by professionals 29
  • 30. Implications & Future Questions •  For advocates: –  Does consumer engagement make a difference? •  For evaluators & researchers: –  The need for: •  Metrics •  Sustainable & scalable models 30
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  • 32. Leveraging Engagement: Policy Change Amanda  Otero   Health  Care  Organizer,  TakeAc2on  Minnesota  
  • 33. •  Among  the  most  comprehensive   public  coverage     •  Among  the  highest  insured  rate   (95%)     •  Lowest  premiums       •  Highest  deduc2bles   Minnesota  
  • 34. What Advocacy Made Possible:The 9 Lives of Minnesota Care October  19,  2012,  St.  Paul  Pioneer  Press,   Front  Page  
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  • 39. •  You want to plan around people’s priorities, needs, preferences. •  You want to understand if/how your plan will impact people. •  You need to simplify complex information for patients or the public. •  You need policy or funding to achieve your HST goals. You might need consumers/ advocates if…
  • 40. Where can I find them? •  Patients •  Community organizations •  Advocacy organizations •  Everywhere!
  • 41. Deep Dive Graphic:  Flip  the  Clinic  
  • 42. Key Points IMAGE •  Be mindful of your gift to/for others in healthcare •  Consumers and clinicians should be flexible, creative, and maintain a spirit of adventure •  Huge gains are possible •  Be bold •  Patients and clinicians have permission to experiment, inform, and explore healthcare together. Graphic:  Flip  the  Clinic  
  • 43. Thank you! Graphic:  Flip  the  Clinic   S. Whitney Bowman-Zatzkin, MPA, MSR Director, Flip the Clinic whitney@fliptheclinic.org | @MsWZ Thomas Workman, Ph.D. Principal Researcher, American Institutes for Research tworkman@air.org Claire Brindis, Dr.P.H. Director, Philip R. Lee Institute for Health Policy Studies Professor, Pediatrics and health Policy Director, Bixby Center for Global Reproductive health Executive Director, Adolescent and Young Adult Health, National Resource Center Claire.Brindis@ucsf.edu Amanda Otero Health Care Organizer, TakeAction Minnesota amanda@takeactionminnesota.org