Building Higher Education Brands with YouTube
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http://www.twgplus.com/blog - This webinar covers social media branding concepts, samples and important techniques for building your institution's brand with YouTube.
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Building Higher Education Brands with YouTube
- 1. USING YOUTUBE TO BUILD YOUR BRAND
- 2. LET’S GET STARTED @TALMADGE / @TWGPLUS BLOG VIA EMAIL TAL.BOYD@TWGPLUS.COM
- 3. AGENDA SOCIAL MEDIA UPDATES YOUTUBE RESOURCES AND IDEAS
- 6. PEOPLE DON’T LIKE TO COMMUNICATE THROUGH MEMOS
- 7. EVERYONE IS A CONTENT CREATOR
- 8. WE COMMUNICATE AT THE SPEED OF UPLOAD
- 9. THERE IS A MYTH OF CONTROL
- 10. CONTROL IS NOT MONITORING
- 11. WHO IS IN CHARGE?
- 12. WHAT ARE YOUR GUIDELINES?
- 15. WHO IS YOUR AUDIENCE?
- 16. CONTENT?
- 17. TIMELINESS
- 18. HOW LONG?
- 19. PLAN
- 20. VIDEO SEO
- 21. AWARENESS
- 22. PRODUCTION TOOLS
- 23. RESOURCES
- 24. YOUTUBE YOUTUBE EDU - http://bit.ly/pS7zgM YOUTUBE PARTNER PROGRAM http://bit.ly/o8umiM PRODUCTION 17 ESSENTIAL TOOLS VIDEO SEO AND VIRAL REEL SEO http://bit.ly/n7q9j7 http://viralvideochart.unrulymedia.com/ MONITORING TOOLS Socialmention.com POLICIES http://socialmediagovernance.com/policies.php
- 25. LET’S KEEP TALKING @TALMADGE/@TWGPLUS BLOG VIA EMAIL TAL.BOYD@TWGPLUS.COM
Notes de l'éditeur
- http://bit.ly/qMgN5K
- http://www.flickr.com/photos/25850415@N02/3845567688/
- http://www.flickr.com/photos/ceardach/4549876293/sizes/l/in/photostream/
- http://www.flickr.com/photos/sepblog/3676361977/sizes/m/in/photostream/
- PEOPLE DON’T COMMUNICATE WITHCONTENT MARKETINGMOBILEVIDEOBLOGSTWEETShttp://www.flickr.com/photos/fuzzy/6863046/sizes/l/in/photostream/
- http://www.youtube.com/watch?v=xSvOYGoHbzo&feature=player_embeddedhttp://belieber.files.wordpress.com/2011/08/2011-va-earthquake-we-will-rebuild-east-coast-damage.jpg
- http://www.flickr.com/photos/elsie/4870007440/http://www.flickr.com/photos/alancleaver/4103405016/sizes/o/in/photostream/
- ACTIONS ARE YOUR MESSAGECONTROL SAYS YOU DON’T TRUST YOUR STUDENTShttp://www.flickr.com/photos/alancleaver/4103405016/sizes/o/in/photostream/
- ITMARKETINGSTUDENTSSTUDENT FILMMAKERS/FACULTYhttp://www.flickr.com/photos/78428166@N00/6071131709/sizes/l/in/photostream/
- http://socialmediagovernance.com/policies.phphttp://www.umktg.txstate.edu/services/socialmedia/socialmedia_policy.html
- Pre-productionProductionPost production
- PARENTSSTUDENTSALUMNIFACULTYPROSPECTIVES
- TIMELINESS – EMORY PLANET OF THE APES http://bit.ly/qdbsKkSTUDENT – DUB BOSTON http://bit.ly/nNWcohFACULTY- TBIRD http://bit.ly/n2fFVP vs Oberlin - http://www.youtube.com/watch?v=FAwqbEsCfsIFUN - TEXAS STATE http://bit.ly/oq80gh ASU - http://www.youtube.com/user/ArizonaStudentUnions#g/c/3D38614FF4638CC1http://www.flickr.com/photos/carmichaellibrary/4349309582/sizes/o/in/photostream/Youtubehttp://bit.ly/pS7zgM
- EMORY PLANET OF THE APES http://bit.ly/qdbsKkSWT - FUN - TEXAS STATE http://bit.ly/oq80ghhttp://www.flickr.com/photos/donabelandewen/3778471691/sizes/l/in/photostream/
- 1:305:00
- STUDENT – DUB BOSTON http://bit.ly/nNWcohPRE PRODUCTION LITTLE CAMERAS MEAN A LOT OF FOOTAGESTORYBOARDhttp://www.flickr.com/photos/319/2563658813/sizes/z/in/photostream/
- FILE NAMETITLEDESCRIPTIONVIDEO SITEMAP UPLOADWWW.REELSEO.COM
- NEWSLETTERSYOUR STUDENTSTWITTER FACEBOOKBLOGSFACULTY
- 17 THINGS
- http://bit.ly/qMgN5K