The business model canvas of the Brazilian startup Mukirana that is the biggest cent auction site in Brazil. You can see more details in my blog: http://startupbizmodel.com (in portugueses)

1. startupbizmodel.com 26 jan - 2012
Key Key Value Customer Customer
Partners Activities Proposition Relationships Segments
Informa?on
Security
Site
maintenance
Companies
Support
team
Site
security
Possibilite
of
buying
products
with
major
Loyalty
program
Partner
nego?a?on
discounts
People
between
18
and
35
years
that
Online
Payment
Company
Define
porLolio
of
Blog
likes
major
discounts
products
to
be
auc?oned
and
are
willing
to
risk
for
that
Key Entertainment
Channels
E-­‐commerce
Stores
Resources through
an
1
cent
auc?on
Developer
team
Post
office
Auc?on
site
Ads,
social
network
and
blog
Reputa?on
Cost Human
Resources
Revenue
Structure Steams 1
real
bidding
fee
Marke?ng
Auc?oned
Audi?on
products
Servers
Freight