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THE FUTURE ISN’T WHAT IT USED TO BE
WHY THE INTERSECTION OF DECISION SCIENCES& THE HUMANITIES/ARTS
IS THE FUTURE OF LIFE AND CAREER
Tim Suther BA, 1982
@timsuther
Suther Strategic LLC
Top CMO
FASTER & MORE CONCURRENT INNOVATION
SHORTER PRODUCT LIFECYCLES & COMPANY LIFESPANS
$15 TRILLION WORLDWIDE SYSTEMS INEFFICIENCIES
$ 8 TRILLION CORPORATE HOLDINGS OF DATA & INTANGIBLES
$ 3 TRILLION OPEN DATA POTENTIAL
37%
28%
68%
88%
68%
86%
Safe to eat genetically
modified food
Safe to eat food grown with
pesticides
Childhood vaccines such as
MMR should be required
Biomedical Sciences
AAAS Scientists US Adults
50%
59%
45%
87%
82%
65%
Climate change is mostly due
to human activity
Growing world population will
be a major problem
Favor building more nuclear
power plants
Climate & energy
AAAS Scientists US Adults
A WORLD AWASH IN DATA SCIENCE, YET...
FACTS ARE NOT ENOUGH
IF YOU COULD BE ALIVE AT ANY TIME IN HISTORY…
EVERYTHING IS IMPOSSIBLE…UNTIL IT ISN’T
TODAY YOU ARE YOU, THAT
IS TRUER THAN TRUE.
THERE IS NO ONE ALIVE
WHO IS YOUER THAN YOU
WHO ARE YOU?
“SUCCESS IS A LOUSY TEACHER.
IT SEDUCES SMART PEOPLE INTO THINKING THEY CAN’T LOSE."
“HAVE A HIGH LEVEL OF EXPERTISE …
AND MAINTAIN A BEGINNER’S MIND."
THE GROWTH MINDSET:
INTELLECTUAL HUMILITY + CURIOSITY
LIVE AS IF YOU WERE DIE TOMORROW.
LEARN AS IF YOU WERE TO LIVE FOREVER.
TECHNOLOGY
ANALYTICS
HEALTH
PUBLIC POLICY
A16Z
MCKINSEY PODCAST
EXPONENT
RE/CODE DECODE
HERE’S THE THING
CONVERSATIONS WITH TYLER
FREAKONOMICS
FRESH AIR
TED RADIO HOUR / TEDTALKS
THIS WEEK IN STARTUPS
BUILD YOUR PLAYBOOK
BUT IT’S NOT ALL ABOUT YOU
IF YOU GIVE, GET. IF YOU LEARN, TEACH.
28
“WHEN I WENT TO SCHOOL, THEY ASKED ME WHAT I
WANTED TO BE WHEN I GREW UP
I WROTE DOWN HAPPY
THEY TOLD ME I DIDN’T UNDERSTAND THE ASSIGNMENT
I TOLD THEM THEY DIDN’T UNDERSTAND LIFE.”
FIND YOUR HAPPY PLACE
DEFAULT TO HAPPY
RELATIONSHIPS CREATE HAPPINESS
SURROUND YOURSELF WITH POSITIVE ENERGY
“TECHNOLOGY ALONE IS NOT ENOUGH.
IT’S TECHNOLOGY MARRIED WITH THE LIBERAL ARTS,
MARRIED WITH THE HUMANITIES, THAT YIELDS US
THE RESULTS THAT MAKE OUR HEARTS SING.”
SCIENCE CAN
TELL YOU HOW
TO CLONE A T
REX
HUMANITIES
CAN TELL YOU
WHY THIS
MIGHT BE A
BAD IDEA
COMPUTERS ARE USELESS. THEY CAN ONLY GIVE YOU ANSWERS.
MAN’S SEARCH FOR MEANING
ONE LEADER’S EXPECTATIONS…
Career Mindset
Think ahead. Where do you want to go with
your career?
Invest in your future you. Read. Learn.
Practice.
Find a mentor. Be a mentor.
Network inside/outside the firm
Growth Mindset
Do something great
Opportunity looks like hard work
Enjoy the journey. Be your own person.
Create positive energy. Inspire others.
Create followership.
Execution Mindset
Our project leaders/owners are organizers –
establishing roles, responsibility and
accountability.
Plan your work. Work your plan.
Be urgent.
Follow-through. Follow-up.
“I can” is more important than IQ. Lean in.
Step in.
Lead, follow, or get out of the way.
Strive for beautifully functional work. Clear.
Actionable. User/recipient focused.
Manage your manager (or your project
owner ifdifferent)
Seek “to be” but understand and act upon
“how it is”
Collaboration &
Critical Feedback
You will be asked to lead and/or support, as
project needs dictate
• All of us > Any of us. We > me
• No one succeeds alone
• Be introspective about your work. Have a
healthy dissatisfaction.
You are expected to challenge and should
expect to be challenged
• Be prepared to give and receive lots of
feedback
• Direct communication is best
• Feedback on an idea does not equal
feedback on the person
Be mindful of the pro’s & con’s of different
forums to provide feedback
Communication should benefit the recipient
more than the sender
Express your appreciation for the
contribution of others. Often.
Critical Thinking &
Decision-Making
Important for all, but particularly critical for
project owners/leaders
• Specificity. Fill in the blanks. Bring order
to the abstract, unknown and changing.
• Quality. Crisp narrative, assessment of
alternatives & conclusions,supported by
depth.
• Depth. Enough detail to make material
self-contained.
• Think ahead.
ALL JOB INTERVIEWERS WANT TO KNOW 3 THINGS:
CAN YOU DO THE JOB (BETTER)?
WILL WE LIKE WORKING WITH YOU (BETTER)?
WILL YOU MAKE ME LOOK GOOD (BETTER) BY HIRING YOU?
STRATEGY:
 KNOW YOUR UNIQUE VALUE
PROPOSITION
 TUNE YOUR RESUME TO SELL YOUR
UVP
 CONNECT YOUR UVP TO COMPANY’S
NEEDS AS YOU KNOW THEM
TACTICS:
 BE ON TIME (OR EARLY)
 BE LIKABLE & COURTEOUS
 ELEVATOR RIDE MESSAGE
 ANECDOTES
 DON’T RAMBLE. LISTEN CAREFULLY.
 HAVE QUESTIONS
 FOLLOW-UP
EVERYONE NEEDS TO NETWORK…AND THAT MEANS YOU
INCREASE YOUR ODDS TO LAND A JOB
BUILD SUCCESS, EXPERTISE, CREATIVITY, RESOURCEFULNESS
TACTICS:
 MAKE TIME FOR NETWORKING
 NEVER EAT/DRINK ALONE
 MEETUPS
 SHORT NOTES
 BE A CONNECTOR
 BE PREPARED – WHY ARE YOU HERE
 2 FAVORS BEFORE AN ASK (BE A MAKER NOT
A TAKER)
 FOLLOW-UP – 5-MINUTE FAVOR
STARTER QUESTIONS:
 WHERE DO YOU NEED HELP?
 WHAT SUGGESTIONS DO YOU HAVE FOR
ME?
 ANYONE ELSE I SHOULD KNOW?
HEALTHY SPENDING HABITS
PREPARE FOR A RAINY DAY
START SAVING NOW
PAY DOWN HIGH INTEREST DEBT
INVEST IN YOUR SKILLS
THE DANCE
GRANT ME THE SERENITY TO ACCEPT THE THINGS I CANNOT CHANGE
THE COURAGE TO CHANGE THE THINGS I CAN
THE WISDOM TO KNOW THE DIFFERENCE
DECISION SCIENCES & HUMANITIES: AND NOT OR.
THE FUTURE ISN’T WHAT IT USED TO BE
GROWTH MINDSET / CONTINUAL LEARNING
Q & A

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The future isn't what it used to be

  • 1. THE FUTURE ISN’T WHAT IT USED TO BE WHY THE INTERSECTION OF DECISION SCIENCES& THE HUMANITIES/ARTS IS THE FUTURE OF LIFE AND CAREER Tim Suther BA, 1982 @timsuther
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  • 8.
  • 9. FASTER & MORE CONCURRENT INNOVATION SHORTER PRODUCT LIFECYCLES & COMPANY LIFESPANS
  • 10. $15 TRILLION WORLDWIDE SYSTEMS INEFFICIENCIES $ 8 TRILLION CORPORATE HOLDINGS OF DATA & INTANGIBLES $ 3 TRILLION OPEN DATA POTENTIAL
  • 11. 37% 28% 68% 88% 68% 86% Safe to eat genetically modified food Safe to eat food grown with pesticides Childhood vaccines such as MMR should be required Biomedical Sciences AAAS Scientists US Adults 50% 59% 45% 87% 82% 65% Climate change is mostly due to human activity Growing world population will be a major problem Favor building more nuclear power plants Climate & energy AAAS Scientists US Adults A WORLD AWASH IN DATA SCIENCE, YET...
  • 12. FACTS ARE NOT ENOUGH
  • 13.
  • 14. IF YOU COULD BE ALIVE AT ANY TIME IN HISTORY…
  • 16. TODAY YOU ARE YOU, THAT IS TRUER THAN TRUE. THERE IS NO ONE ALIVE WHO IS YOUER THAN YOU
  • 18.
  • 19. “SUCCESS IS A LOUSY TEACHER. IT SEDUCES SMART PEOPLE INTO THINKING THEY CAN’T LOSE."
  • 20. “HAVE A HIGH LEVEL OF EXPERTISE … AND MAINTAIN A BEGINNER’S MIND."
  • 21. THE GROWTH MINDSET: INTELLECTUAL HUMILITY + CURIOSITY
  • 22. LIVE AS IF YOU WERE DIE TOMORROW. LEARN AS IF YOU WERE TO LIVE FOREVER.
  • 24. A16Z MCKINSEY PODCAST EXPONENT RE/CODE DECODE HERE’S THE THING CONVERSATIONS WITH TYLER FREAKONOMICS FRESH AIR TED RADIO HOUR / TEDTALKS THIS WEEK IN STARTUPS
  • 26. BUT IT’S NOT ALL ABOUT YOU
  • 27. IF YOU GIVE, GET. IF YOU LEARN, TEACH.
  • 28. 28 “WHEN I WENT TO SCHOOL, THEY ASKED ME WHAT I WANTED TO BE WHEN I GREW UP I WROTE DOWN HAPPY THEY TOLD ME I DIDN’T UNDERSTAND THE ASSIGNMENT I TOLD THEM THEY DIDN’T UNDERSTAND LIFE.”
  • 29. FIND YOUR HAPPY PLACE DEFAULT TO HAPPY RELATIONSHIPS CREATE HAPPINESS SURROUND YOURSELF WITH POSITIVE ENERGY
  • 30. “TECHNOLOGY ALONE IS NOT ENOUGH. IT’S TECHNOLOGY MARRIED WITH THE LIBERAL ARTS, MARRIED WITH THE HUMANITIES, THAT YIELDS US THE RESULTS THAT MAKE OUR HEARTS SING.”
  • 31. SCIENCE CAN TELL YOU HOW TO CLONE A T REX HUMANITIES CAN TELL YOU WHY THIS MIGHT BE A BAD IDEA
  • 32. COMPUTERS ARE USELESS. THEY CAN ONLY GIVE YOU ANSWERS.
  • 34.
  • 35. ONE LEADER’S EXPECTATIONS… Career Mindset Think ahead. Where do you want to go with your career? Invest in your future you. Read. Learn. Practice. Find a mentor. Be a mentor. Network inside/outside the firm Growth Mindset Do something great Opportunity looks like hard work Enjoy the journey. Be your own person. Create positive energy. Inspire others. Create followership. Execution Mindset Our project leaders/owners are organizers – establishing roles, responsibility and accountability. Plan your work. Work your plan. Be urgent. Follow-through. Follow-up. “I can” is more important than IQ. Lean in. Step in. Lead, follow, or get out of the way. Strive for beautifully functional work. Clear. Actionable. User/recipient focused. Manage your manager (or your project owner ifdifferent) Seek “to be” but understand and act upon “how it is” Collaboration & Critical Feedback You will be asked to lead and/or support, as project needs dictate • All of us > Any of us. We > me • No one succeeds alone • Be introspective about your work. Have a healthy dissatisfaction. You are expected to challenge and should expect to be challenged • Be prepared to give and receive lots of feedback • Direct communication is best • Feedback on an idea does not equal feedback on the person Be mindful of the pro’s & con’s of different forums to provide feedback Communication should benefit the recipient more than the sender Express your appreciation for the contribution of others. Often. Critical Thinking & Decision-Making Important for all, but particularly critical for project owners/leaders • Specificity. Fill in the blanks. Bring order to the abstract, unknown and changing. • Quality. Crisp narrative, assessment of alternatives & conclusions,supported by depth. • Depth. Enough detail to make material self-contained. • Think ahead.
  • 36. ALL JOB INTERVIEWERS WANT TO KNOW 3 THINGS: CAN YOU DO THE JOB (BETTER)? WILL WE LIKE WORKING WITH YOU (BETTER)? WILL YOU MAKE ME LOOK GOOD (BETTER) BY HIRING YOU? STRATEGY:  KNOW YOUR UNIQUE VALUE PROPOSITION  TUNE YOUR RESUME TO SELL YOUR UVP  CONNECT YOUR UVP TO COMPANY’S NEEDS AS YOU KNOW THEM TACTICS:  BE ON TIME (OR EARLY)  BE LIKABLE & COURTEOUS  ELEVATOR RIDE MESSAGE  ANECDOTES  DON’T RAMBLE. LISTEN CAREFULLY.  HAVE QUESTIONS  FOLLOW-UP
  • 37. EVERYONE NEEDS TO NETWORK…AND THAT MEANS YOU INCREASE YOUR ODDS TO LAND A JOB BUILD SUCCESS, EXPERTISE, CREATIVITY, RESOURCEFULNESS TACTICS:  MAKE TIME FOR NETWORKING  NEVER EAT/DRINK ALONE  MEETUPS  SHORT NOTES  BE A CONNECTOR  BE PREPARED – WHY ARE YOU HERE  2 FAVORS BEFORE AN ASK (BE A MAKER NOT A TAKER)  FOLLOW-UP – 5-MINUTE FAVOR STARTER QUESTIONS:  WHERE DO YOU NEED HELP?  WHAT SUGGESTIONS DO YOU HAVE FOR ME?  ANYONE ELSE I SHOULD KNOW?
  • 38. HEALTHY SPENDING HABITS PREPARE FOR A RAINY DAY START SAVING NOW PAY DOWN HIGH INTEREST DEBT INVEST IN YOUR SKILLS
  • 39.
  • 41. GRANT ME THE SERENITY TO ACCEPT THE THINGS I CANNOT CHANGE THE COURAGE TO CHANGE THE THINGS I CAN THE WISDOM TO KNOW THE DIFFERENCE
  • 42. DECISION SCIENCES & HUMANITIES: AND NOT OR. THE FUTURE ISN’T WHAT IT USED TO BE GROWTH MINDSET / CONTINUAL LEARNING
  • 43. Q & A