1. Vivek Kumar
Mob.No.9899959150/vivekrajora1@rediffmail.com
Management Professional:Sales&Marketing/Business Development/P&L Accountability
 Extensive Business background with sound understanding of the basic framework of operations
 Repeatedly produced sustained business & revenue growth in changing markets
 Possess an integrated set of competencies that encompass areas related to Channel Development/ RetailSales /Corporate &
SME Sales/Institutional Sales
ProfileSummary
A seasoned professional with 12 years of commendable career in :
-Sales & Marketing -Business Development - Profit Centre Operations
-Channel Management -Key Account Management - People Management
-Brand Management -Process Enhancement
 Adroit in handling the business development,identifying & developing new markets,handling lead generation & client
retention and achieving the set targets for all verticals of sales,revenues & services
 Proficient in preparation of business plans,competitors profile & monitoring operations at regular intervals with focus on
profitability;demonstrated acumen in handling sales operations across various parts of territory
 Proven ability in achieving / exceeding targets, opening new and profitable products / services markets and setting up
business operations in untapped markets
 Distinction of exploring new markets for businesses growth and streamlining sales and marketing operations
 Exposure in market development,product positioning & handling sales distribution network
 Result oriented achiever with excellent track record for identifying opportunities for accelerated growth
CoreCompetencies
 Formulating/long term/short term strategic plans,conducting negotiations & marketing operations thereby
 Achieving increased sales growth across region
 Steering operations with a view to achieve organizational objectives and ensure profitability
 Networking with financially strong and reliable channel partners,resulting in deeper market penetration and reach
 Conceptualizing & implementing the sales promotional activities as a part of brand building and the market development
effort
 Recruiting,mentoring & training personnel for the marketing team for ensuring optimum performance to deliver quality
services in market
Organizational Experience
Since Nov’2008 with ZSM (New Delhi ) Aircel Limited
Key ResultAreas:
 Spearheading entire gamut of sales operations for postpaid vertical (Delhi Region)with a turnover of Rs.6 Crores
 Responsible for Gross Adds/NetAdds/Churn management/Retention/Team Development/Revenue Collections/Key
Account Mangement
 Responsible for Channel Development ,Retail & SME Sales and marketing strategy implementation
 Leading the team of 4 Territory Sales Managers(Channel Managers & DST Managers ) and off roll Direct Sales Team
SignificantAccomplishments:
Best Region Award for 3 years inline (2012-13,13-14,14-15)among all telecom circles of postpaid operations (Aircel Ltd.)
Best Zone for revenue growth & high net high ARPU acquisitions in all the four quarters of 20O7-08 (TTSL)

2. April 2006 to Nov.2008 with Tata Teleservices Ltd as ZSI Delhi/NCR
Key ResultArea:
 Responsible for DSA/Distributor/Branded Store/DST appointment in the territory for HNI postpaid subscriber
acquisitions(Retail & SMEs)/Gross Adds/Net Adds/Retention
 Organizing marketing events in RWAs/Commercial Complexes/Industrial Areas for product visibility/promotion &
recognition
 Managing a team of Team Leaders for handling DSA/Distribution (MBOs)/Branded Retail Store operations for retail sales
and DSTs for SME Sales.
 Worked in cohesion with Customer Service Delivery team for order logins customer servicing,revenue collections &
customer retention
August 2002 to April 2006 withReliance Infocomm Ltd. As ASM
Key ResultAreas:
 Responsible for business development of postpaid voice & handsets the Delhi / NCR
 Responsible for Gross Adds/NetAdds/Churn management/Retention/Team Development/Revenue Collections/Key Account
Management
 Responsible for sales target achievement in the assigned territory by new town planning & rollouts
 Recruiting,selecting and training the sales representatives for indepth knowledge of sales pitch,processes,negotitiations & sales
order closure
 Identifying new markets & potential DSAs for retail & SME sales
 Maintaining Relationship with DSAs/Dealers/SMEs & Key Accounts.
 Presenting the optic fibre benefits to Commercial complexes/RWAs for acquisition of powe,space and related permissions to
terminate lastmile
 Collection of corporate profile for gathering of relevant data
Key Initiatives:
 Successfully implemented the SMEs sales model for increamental sales & revenue growth through this untapped market
(TTSL & Aircel Ltd.)
 Spearheaded the Management Trainee Program for Aircel Delhi and mentored MTs 7 groom them to face industry
challenges (Aircel Ltd.)
 Introduced Territory Sales Manager program to develop the frontline capability program to recruit people fromTier 3 B schools
and putting them through a sales training market visitto create internal talent pipeline (Aircel Ltd.)
AcademicDetails:
 MBA from Institute of Management Studies & Research ,Rohtak MDU in 2002
 Bsc.from Delhi University in 1999
DOB : 10th June ,1977
Residential Address :
RZ -73B,Old Roshanpura,
Najafgarh,New Delhi 110043