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THE GOOD, THE BAD, AND
THE 10-PAGERS
  HOW TO MAKE ANY RESUME BETTER




                        Candace Moody, WorkSource
                        JACKSONVILLE
GOOD RESUMES…
•   Are easy on the eyes and easy to read
•   Present information so recruiters can find it quickly
•   Highlight important information and experience
•   Tell a good story
•   Don’t make any mistakes
BAD RESUMES…
•   Give recruiters a reason to screen them out
•   Contradict the candidate’s experience or skills
•   Draw attention to gaps in experience or skills
•   Are exhausting to read and make information hard to
    find
•   Arrive naked, with no context
RESUME FORMATS
•   Chronological
•   Functional
•   C.V.
•   Electronic
OPTIONAL MODULES
•   All your experience with dates
•   List of Company supervisors, addresses, contacts
•   Awards and honors
•   Articles, publications, speaking engagements
•   History of community service
WASTED SPACE
•   References Available Upon Request
•   Salary Negotiable
•   Responsible for…
•   Experience in…
•   Detail-oriented
•   Hard working
•   Team player
•   Your Objective
HOW TO BUILD A RESUME
•   Start with the Objective; but use the Career Summary to head
    up the document
•   Build the infrastructure; what sections go where, and why?
•   Re-weight skills to support the objective
•   Write lean and clean and build your case to support the
    objective
•   Focus on the jobseeker’s brand and the employer’s
    requirements
TIPS FROM MASTER RESUME WRITERS
•   There are no rules, but there are some things that work
    better than others
•   Go light on job duties; an accountant is an accountant is
    an accountant
•   Use a summary instead of an objective 95 percent of
    the time
•   Load your resume with key words
•   Include live links
STUPID RESUME TRICKS
•   Too many words – it’s hard to edit yourself
•   Too much formatting – hard to read and hard to scan
•   Bad Objectives or Summaries
•   Listing personal qualities that no one can verify
•   Outdated education or industry jargon
•   Tiny typos that could be prevented
•   Generalized format that doesn’t match the target
•   Cover letters that sell too much or too little
HOW TO MAKE A GOOD RESUME GREAT

•Consolidate by listing      •Rev up the professional
only relevant                summary with real
experience                   substance
•Make the transition         •Load up on key words
from listing job duties to   for the industry
listing accomplishments      •Create several
•Quantify whenever           versions of the
possible                     document for different
                             audiences
BUT DOES IT MATTER?
GOOGLE IS YOUR NEW RESUME.

DISCUSS.
ESS
                                 TN
                               EA
                             GR
                        F
                       O IES
                  ESL STOR
                PLS TEL
     AMSUME
    X E
E    OO
        D
            R
    G
WWW.MYCAREERTRAX.COM
WELL WRITTEN CAREER SUMMARIES
Leading Marketing & Communications Campaigns from Strategy &
Concept Development through Creative Design & Execution
•Recognized Thought Leader with 15+ years’ experience orchestrating best-
in-class, integrated global marketing and communications programs for
Fortune 500 companies, consumer product brands, non-profits, political
campaigns, government agencies, and entrepreneurial start-up ventures.
Wealth of experience across B2B and B2C markets in North America, South
America, and Europe.
•Generated significant media coverage in major newspapers,
magazines, broadcasts, and online outlets: Wall Street Journal, NY
Times, Chicago Tribune, AP, USA Today, CBS, GMA, Fox, The View,
Telemundo.
WELL WRITTEN CAREER SUMMARIES
SENIOR OPERATING & MANAGEMENT EXECUTIVE

16 Years P&L Responsibility for Multi-Site Business Units Worldwide

•New & Emerging Growth Ventures Business Turnarounds
•New Venture Development & Double-Digit Revenue & Profit Growth
•Business Process Redesign & Optimization
•New Market Development & Organizational Design
•Employee Recruitment, Training & Development
WELL WRITTEN CAREER SUMMARIES
PROFESSIONAL ENGINEER / ENGINEERING & PROJECT MANAGER
Active (Q) Top Secret Security Clearance. Speaking fluency in Spanish
•Technical Competencies: Computer Simulation, Technology & Systems
Integration, Solutions Engineering
•Design & Development: R&D, Technical Ideation, Human Factors, Human
Systems Engineering, Project Management
•Business Management: Process Design & Optimization, Budgeting, Cost
Management
•Talent Management: Team Building, Mentoring, Technical Recruitment
•Global Business: Cross-Cultural Relations, Multinational Project
Leadership, International Client Relations
WELL WRITTEN CAREER SUMMARIES
EXPERIENCED RESTAURANT& HOSPITALITY MANAGER
Ten years’ experience working in casual dining, fine dining, and family dining
restaurants, bars, and taverns. Excellent skills in all front-of-the-house
operations combined with an outgoing and engaging personality that attracts
customers and builds a loyal and repeat clientele.

Core competencies and qualifications:
•Bar Operations & Management
•Public Relations Cash Drawer Management & Loss Prevention
•Guest Seating & Table Set-Up
•Daily Sales Reporting & Reconciliation
•New Hire Training & Orientation Kitchen Operations & Prep Work
•Microsoft Office proficiency
BONUS OFFER: SCRIPT FOR RESUME REVIEW

       Email: cmoody@worksourcefl.com
S
                                 ER
                            SW
                        ANCOM
                  NDRCEFL
                          .

                 A SOU
                S ORK
           ONDY@W
         TI MOO
   ESFO: C
QUORE IN
  M

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Resume writing 2012

  • 1. THE GOOD, THE BAD, AND THE 10-PAGERS HOW TO MAKE ANY RESUME BETTER Candace Moody, WorkSource JACKSONVILLE
  • 2. GOOD RESUMES… • Are easy on the eyes and easy to read • Present information so recruiters can find it quickly • Highlight important information and experience • Tell a good story • Don’t make any mistakes
  • 3. BAD RESUMES… • Give recruiters a reason to screen them out • Contradict the candidate’s experience or skills • Draw attention to gaps in experience or skills • Are exhausting to read and make information hard to find • Arrive naked, with no context
  • 4. RESUME FORMATS • Chronological • Functional • C.V. • Electronic
  • 5. OPTIONAL MODULES • All your experience with dates • List of Company supervisors, addresses, contacts • Awards and honors • Articles, publications, speaking engagements • History of community service
  • 6. WASTED SPACE • References Available Upon Request • Salary Negotiable • Responsible for… • Experience in… • Detail-oriented • Hard working • Team player • Your Objective
  • 7. HOW TO BUILD A RESUME • Start with the Objective; but use the Career Summary to head up the document • Build the infrastructure; what sections go where, and why? • Re-weight skills to support the objective • Write lean and clean and build your case to support the objective • Focus on the jobseeker’s brand and the employer’s requirements
  • 8. TIPS FROM MASTER RESUME WRITERS • There are no rules, but there are some things that work better than others • Go light on job duties; an accountant is an accountant is an accountant • Use a summary instead of an objective 95 percent of the time • Load your resume with key words • Include live links
  • 9. STUPID RESUME TRICKS • Too many words – it’s hard to edit yourself • Too much formatting – hard to read and hard to scan • Bad Objectives or Summaries • Listing personal qualities that no one can verify • Outdated education or industry jargon • Tiny typos that could be prevented • Generalized format that doesn’t match the target • Cover letters that sell too much or too little
  • 10. HOW TO MAKE A GOOD RESUME GREAT •Consolidate by listing •Rev up the professional only relevant summary with real experience substance •Make the transition •Load up on key words from listing job duties to for the industry listing accomplishments •Create several •Quantify whenever versions of the possible document for different audiences
  • 11. BUT DOES IT MATTER?
  • 12. GOOGLE IS YOUR NEW RESUME. DISCUSS.
  • 13. ESS TN EA GR F O IES ESL STOR PLS TEL AMSUME X E E OO D R G
  • 15. WELL WRITTEN CAREER SUMMARIES Leading Marketing & Communications Campaigns from Strategy & Concept Development through Creative Design & Execution •Recognized Thought Leader with 15+ years’ experience orchestrating best- in-class, integrated global marketing and communications programs for Fortune 500 companies, consumer product brands, non-profits, political campaigns, government agencies, and entrepreneurial start-up ventures. Wealth of experience across B2B and B2C markets in North America, South America, and Europe. •Generated significant media coverage in major newspapers, magazines, broadcasts, and online outlets: Wall Street Journal, NY Times, Chicago Tribune, AP, USA Today, CBS, GMA, Fox, The View, Telemundo.
  • 16. WELL WRITTEN CAREER SUMMARIES SENIOR OPERATING & MANAGEMENT EXECUTIVE 16 Years P&L Responsibility for Multi-Site Business Units Worldwide •New & Emerging Growth Ventures Business Turnarounds •New Venture Development & Double-Digit Revenue & Profit Growth •Business Process Redesign & Optimization •New Market Development & Organizational Design •Employee Recruitment, Training & Development
  • 17. WELL WRITTEN CAREER SUMMARIES PROFESSIONAL ENGINEER / ENGINEERING & PROJECT MANAGER Active (Q) Top Secret Security Clearance. Speaking fluency in Spanish •Technical Competencies: Computer Simulation, Technology & Systems Integration, Solutions Engineering •Design & Development: R&D, Technical Ideation, Human Factors, Human Systems Engineering, Project Management •Business Management: Process Design & Optimization, Budgeting, Cost Management •Talent Management: Team Building, Mentoring, Technical Recruitment •Global Business: Cross-Cultural Relations, Multinational Project Leadership, International Client Relations
  • 18. WELL WRITTEN CAREER SUMMARIES EXPERIENCED RESTAURANT& HOSPITALITY MANAGER Ten years’ experience working in casual dining, fine dining, and family dining restaurants, bars, and taverns. Excellent skills in all front-of-the-house operations combined with an outgoing and engaging personality that attracts customers and builds a loyal and repeat clientele. Core competencies and qualifications: •Bar Operations & Management •Public Relations Cash Drawer Management & Loss Prevention •Guest Seating & Table Set-Up •Daily Sales Reporting & Reconciliation •New Hire Training & Orientation Kitchen Operations & Prep Work •Microsoft Office proficiency
  • 19. BONUS OFFER: SCRIPT FOR RESUME REVIEW Email: cmoody@worksourcefl.com
  • 20. S ER SW ANCOM NDRCEFL . A SOU S ORK ONDY@W TI MOO ESFO: C QUORE IN M