App Share-Yahoo News Digest

1. Yahoo News Digest
Get In The Know In No Time
APP SHARING
Zhang Xinyi (Yolanda) 1155066694

2. 1
Introduction Why Using It?
2
3
Limitations & Suggestions
Yahoo News Digest

3. Introduction1

4. Yahoo is known as a search engine, which
makes it the perfect for bringing news
articles from around the app to your
pocket.
Yahoo News Digest provides a definitive
summary of all the important, need-to-
know news. Digests are delivered twice a
day. Each story is created from multiple
sources, known as “Atoms”, including
key quotes, images, videos, maps,
infographs and Wikipedia, etc.

5. 2
Why Using It?

6. Feature

7. • Choiceness
• Integration
• Brand
• UI
Advantages

8. Advantages-Choiceness
• The limited content and twice daily
delivery schedule.
• It takes a novel and restrained approach in
dealing with information overload or what
I’ve heard called “info-besity”.
• News Digest uses a mix of algorithms and
human editors to select and summarize just
nine top or important news stories
(categorized) and push those to out twice
daily —morning and evening newspaper
delivery (8am and 6pm).

9. Advantages-Integration
• Integrated Internet and multi-media
resources.
• Start from the body of individual stories
(condensed for mobile consumption). And
there are a range of elements or components,
called “Atoms,” that help round out the
content. These include “key quotes, images,
videos, Wikipedia and social media” to meet
various needs of the users, like going deep or
catching the social parts.

10. Advantages-Brand
• The coherence of the brand.
• The coherence of Yahoo News Digest: Icon,
loading, list style, “you’ve read”,
• The coherence of Yahoo products: the style
and color of user interface, glyph icons, etc.

11. Advantages-UI
• Simplicity & Effectiveness
The display of effective content is close 100%,
with no fixed navigation bar and much easier to
let users fully focus on the news content itself.
• Unique Characteristics
Photos with bias cut, flattening delayering.
(compared with other news apps, like NetEase)
• Creative share button
Three clear icons of mail, facebook and twitter.

12. 3
Limitations &
Suggestions

13. • Limited usable range
It only includes news from US. UK. Canada and
International.
Suggestions: Extend the range of sources.
Limitations & Suggestions

14. • Lack of promotion
Few people know about this app. Yahoo hasn’t put much emphasize on it.
Suggestions: Raise product awareness by proper promotion.
• Lack of Interaction
People could not add comments and express their thoughts.
Suggestions: Set up an area for people to discuss.
Limitations & Suggestions

15. THANKS