1. ODCT Presentation
Change Maestro – Sourav
Ganguly
Presented by:
Abhishek Mondal
Aveek Mukhopadhyay
Avijit Paul
Jishnu Roychaudhuri
Prasenjit Barik

2. Introduction
 Till 2000, the Indian Cricket Team comprised a bunch of
individual performance-oriented players. Seniors were
more interested in making their places secure in the
team. Juniors were not given proper chance to
showcase their talents.
 Issues like regional bias, different subgroups working
against each other‟s interests within the team ate into the
team‟s effectiveness as a unit.
 In early 2000, the morale of the team was completely
shattered by the match-fixing scandal. Sourav Ganguly
was assigned captaincy at this crucial juncture.
 A born leader, he went ahead with his
instincts and radically changed the
entire outlook of the team to create
„Team India‟ as we know it now.

3. Changes brought in by Sourav Ganguly
in the Indian cricket team:
 Provided ample opportunities to youngsters in the
team, support and guide them and stay by them in
difficult times.
 Cultivated merit instead of regional bias.
 Positive, never-say-die attitude
 Looked eye to eye with the fiercest of
opponents, transforming the meek Indian cricket team
into the confident and aggressive “Men in Blue”.
 Reorganized the team structure, giving more liberty to
seniors to guide and mentor junior members.
 Shifted the focus from individualistic performances to
teamwork. The concept of TEAM INDIA was born.

4. Strategies in communicating change:
 Sourav constantly backed and encouraged the younger
team-members & guided them in difficult times, thereby
gaining their respect, and the authority that he deserved
as a captain. His strategy comprised a mix of:
 Tell And Sell
 Underscore and Explore
 The change sought by him was
developmental/incremental as well as charismatic, for
which he used supportive and emotional
communication style respectively.

5. Skills for communicating changes:
 Sourav possessed excellent toxic handling skills. He
shielded his team members from all kind of negative
influences.
 He also used his skills of upward selling of
ideas, incrementally and continuously, while
convincing the team management to implement his ideas
about building the team.
 He used the following language forms:
 Ideals – He always pitched in for what he believed.
 Appeals – He sought the support of his young team
members in his fight for a change.

6. Consolidating changes:
 Redesign roles – Sourav assigned specific mentoring
roles to responsible senior players whom he believed to
be aligned with his vision of change.
 Constantly act with advocated action – He always
lead from the front.
 Redesign Reward system – For the first time in Indian
cricket, he removed regional bias and pushed for
selecting players on the basis of merit and talent.
 Encourage voluntary acts of initiative – He
encouraged youngsters to give him innovative ideas on
the field.
 Celebrate en route – The
famous NatWest shirt whirling
incident that marked the joyous
celebration of the birth of the
MEN in BLUE.

7. Thank You