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Improving evidence on the impact of 
agricultural research & extension 
Reflections on CSISA’s experience 
David J. Spielman, Patrick Ward, and Simrin Makhija 
International Food Policy Research Institute 
Africa RISING Monitoring and Evaluation 
Meeting 
Arusha, Tanzania, 13-14 November 2014
A quick outline 
• Constraints to adoption 
• Uses and utility of evaluation 
• CSISA’s experience
Why do farmers adopt new 
tEexcpehctnedo ultoilitgy imeasxi?mization 
 Individuals maximize the expected “utility” they get from 
consuming food, non-food goods/services, and leisure with 
products and income derived from agricultural production 
 Individuals compare utility that would be achieved under 
different states of the world and the probability of that state of 
the world actually occurring 
 If individuals expect that adopting a new technology will 
maximize their total utility, then they tend to adopt… 
 Subject to several important constraints
What constrains adoption? 
Known, readily measured constraints 
• Biophysical characteristics 
• Land, soil, water, biology 
• Farm characteristics 
• Farm size, scale, system 
• Individual characteristics 
• Experience (age), education, hh labor supply 
• Market factors 
• Access to credit, input, and output markets 
• Institutional factors 
• land tenure arrangement, group membership 
• Returns to adoption 
• Net returns, variability in returns 
∗ = 
푍푖 
푟 
1 푖푓 푈푖 > 푈푛 
푟 
0 푖푓 푈푖 ≤ 푈푛
What else constrains adoption? 
Lesser-known, harder-to-measure, and unobserved 
constraints 
Informational constraints 
 Experimentation, trialing (Linder et al. 1982; Marra et al. 2003) 
 Exposure, awareness (Diagne & Demont 2007) 
 Learning by doing (Foster & Rosenzweig 1995) 
 learning from others and peer effects (Besley & Case 1994; Conley & Udry 
2010) 
 Learning by noticing (Hanna & Mullainathan 2012) 
Individual preferences 
 Risk preferences (Just & Zilberman 1983; Smale et al. 1994) 
 Loss aversion (Tanaka et al. 2010; Liu 2013) 
 Time-inconsistent preferences and present bias (Duflo et al. 2008) 
 Aspirations (Bernard et al. 2014)
So… what questions should we be 
asking? 
1. How do different approaches to adult 
education affect learning outcomes? 
2. How do learning outcomes lead to 
adoption? 
3. How does adoption result in desirable 
social, economic, and environmental 
outcomes?
How do evaluations answer these 
questions? 
• Measurement: to gauge impact of alternative extension 
approaches on 
• Adoption 
• Productivity 
• Sustainability 
• Incomes and welfare 
• Learning: to assemble evidence about what works and why 
• Feedback: to improve project management and implementation 
• Accountability 
• Transparency 
• Policy design: to credibly inform large-scale replications by 
government
Why do we need better designs, more 
rigor? 
• Sample selection bias 
• Those who learn/adopt may be fundamentally different from those 
who don’t 
• Bias limits our ability to make wider inferences, to scale up, and to 
design policies 
• Endogeneity 
• Reverse Causation: A → B or B → A ? 
• Simultaneity: the “Reflection Problem” 
• Heterogeneity 
• Beyond average effects: Measuring outcomes for specific groups 
within a population
With a better toolkit, we can do a lot 
more… 
• Qualitative 
• Quantitative 
• Mixed 
Methods 
• Understanding context 
• Understanding impact pathways and theories 
of change 
• Internal validity: good identification 
strategies 
1. Experimental Methods: RCTs 
2. Non-experimental methods: PSM, RDD, Ivs, 
D-in-D 
• External validity: generalizability
…to explore complex processes 
• Combine economics, education, and social psychology 
 behavioral dimensions of learning and adoption 
• Evaluate type and intensity of training 
• Study the step-by-step process of learning 
• Evaluate changes in aspirations and locus of control 
• Evaluate learning failures 
• Evaluate peer effects
But simplicity is key to understanding 
complex innovation processes 
Take a single technology, practice, or system… 
1. Evaluate which extension approach better facilitates 
learning/adoption 
2. Compare different extension approaches 
• Training & Visit vs. Farmer Field Schools vs. Mother-Baby Trials vs. 
Chalk-and-Talk 
3. Measure the cost-effectiveness of each extension approach 
4. Open the door to evaluation of learning approaches
Monitoring & evaluation in CSISA 
Project 
Monitoring 
Project outputs, 
deliverables 
FTF indicators 
External 
project reviews 
Feedback to 
management 
Project 
evaluation 
Station, on-farm 
agronomic 
trials 
Costs and 
returns to 
farmers 
Costs and 
returns to 
service 
providers 
Determinants 
of adoption 
Impact 
evaluation 
Productivity, 
sustainability 
impacts 
Income, 
welfare impacts 
(Nutrition, 
health impacts) 
Policy 
analysis 
Ag subsidy 
policy 
Industrial 
policy 
National R&D 
priorities 
(Ex ante 
scenario 
analysis)
What role for baseline surveys in CSISA? 
• As a diagnostic tool 
• Characterizing farming systems, households, development domains 
• Measuring farm-level productivity and poverty levels 
• Characterizing variation in these indicators 
• As an analytical tool 
• As data for modeling ex ante impacts at scale 
• As an evaluation tool? 
• Too many simultaneous interventions to establish causality 
• “Saturation approach” to project rollout leads to contamination of 
treatments 
• Extremely costly and time-consuming (3 yrs just to get a report out!) 
The solution? We abandoned baseline surveys, focused on individual 
interventions
Our emerging approach 
Diagnostics 
(Consultatio 
ns, FGDs, lit 
reviews) 
Valuations 
(DCEs, 
BDMs) 
Evaluations 
(RCTs and 
quasi-experimental 
designs) 
Scale-up 
Scenarios 
(Simulations 
models) 
Tangents 
(Deeper 
analysis of 
second-order 
topics)
Our approach in action: LLLs in India 
Diagnostic Valuation Evaluation Scenario 
Is there 
demand for 
laser land 
leveling? 
What will 
farmers pay 
for leveling? 
What are the 
net gains to 
leveling? 
How do alternative 
targeting strategies 
impact welfare? 
How to 
gendered peer 
effects 
influence 
valuation and 
adoption? 
analysis 
Tangents
Demand for LLL services 
200 400 600 800 
Rs./hour 
0 10 20 30 40 50 60 70 80 
Percent of area 
2012 2011 
Source: Lybbert et al. 
2014
Demand for LLL services 
200 400 600 800 
Rs./hour 
0 10 20 30 40 50 60 70 80 
Percent of area 
Deoria 
Gorakhpur 
Maharajganj 
District 
200 400 600 800 
Rs./hour 
BPL 
Non-BPL 
BPL 
0 10 20 30 40 50 60 70 80 
Percent of area 
200 400 600 800 
Rs./hour 
Landholdings 
<1 acres 
1-2.5 acres 
>2.5 acres 
0 10 20 30 40 50 60 70 80 
Percent of area 
200 400 600 800 
Rs./hour 
Plot size 
First (<= .3 acres) 
Second (.3-1 acre) 
Third (1 or more acres) 
0 10 20 30 40 50 60 70 80 
Percent of area 
Source: Lybbert et al. 
2014
Our approach in action: DT/WII in 
Bangladesh 
Diagnostic Valuation Evaluation Scenario 
Is there 
demand for 
weather 
index 
insurance 
vs. a DT 
cultivar? 
What will 
farmers 
pay for 
insurance? 
Does 
behavior 
change 
with 
insurance 
or a DT 
rice 
cultivar? 
How cost-effective 
is 
a large-scale 
rollout of 
DT vs. 
WII? 
How do farmers 
learn about risk 
management from 
infrequent 
stochastic events? 
analysis 
Tangents
Thank you
References 
Bernard, T., S. Dercon, K. Orkin, & A.S. Taffesse. 2014. “The Future in Mind: Aspirations and Forward-Looking 
Behaviour in Rural Ethiopia.” Centre for the Study of African Economies Working Paper Series no. 2014-16. Oxford, 
UK: University of Oxford. 
Davis, K., Nkonya, E., Kato, E., Mekonnen, D. A., Odendo, M., Miiro, R., & Nkuba, J. 2012. “Impact of Farmer Field 
Schools on Agricultural Productivity and Poverty in East Africa.” World Development 40(2): 402-413. 
Feder, G., R.E. Just, & D. Zilberman. 1985. “Adoption of Agricultural Innovations in Developing Countries: A Survey.” 
Economic Development and Cultural Change 33(2): 255-298. 
Hanna, R., S. Mullainathan, & J. Schwartzstein. 2012. “Learning through Noticing: Theory and Experimental Evidence in 
Farming.” Working Paper no. 18401. Cambridge, MA: National Bureau of Economic Research. 
Haug, R. 1999. “Some Leading Issues in International Agricultural Extension, a Literature Review.” Journal of Agricultural 
Education and Extension 5(4): 263-274. 
IPPRI (International Food Policy Research Institute). 2011. Policies, Institutions, and Markets to Strengthen Food 
Security and Incomes for the Rural Poor. A revised proposal submitted to the CGIAR Consortium Board. Washington, 
DC: IFPRI. 
Jack, B.K. 2011. “Market Inefficiencies and the Adoption of Agricultural Technologies in Developing Countries.” White 
paper prepared for the Agricultural Technology Adoption Initiative: Cambridge, MA/Berkeley, CA: Abdul Latif Jameel 
Poverty Action Lab (MIT)/Center for Effective Global Action. 
Kondylis, F., & Mueller, V. 2010. “Seeing is Believing? Evidence from a Demonstration Plot Experiment in 
Mozambique.” Mozambique Strategy Support Program working paper no. 1. Washington, DC: IFPRI. 
Lambrecht, I., Vanlauwe, B., Merckx, R., & Maertens, M. 2014. “Understanding the Process of Agricultural Technology 
Adoption: Mineral Fertilizer in Eastern DR Congo.” World Development 59: 132-146. 
Lybbert, T.J., N. Magann, D.J. Spielman, A. Bhargava, and K. Gulati. 2014. Targeting technology to increase smallholder 
profits and conserve resources: Experimental provision of laser land leveling services to Indian farmers . mimeo. 
Manski, C.F. 1993. “Identification of Endogenous Social Effects: The Reflection Problem.” Review of Economic Studies

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Improving evidence on the impact of agricultural research and extension: Reflections on CSISA’s experience

  • 1. Improving evidence on the impact of agricultural research & extension Reflections on CSISA’s experience David J. Spielman, Patrick Ward, and Simrin Makhija International Food Policy Research Institute Africa RISING Monitoring and Evaluation Meeting Arusha, Tanzania, 13-14 November 2014
  • 2. A quick outline • Constraints to adoption • Uses and utility of evaluation • CSISA’s experience
  • 3. Why do farmers adopt new tEexcpehctnedo ultoilitgy imeasxi?mization  Individuals maximize the expected “utility” they get from consuming food, non-food goods/services, and leisure with products and income derived from agricultural production  Individuals compare utility that would be achieved under different states of the world and the probability of that state of the world actually occurring  If individuals expect that adopting a new technology will maximize their total utility, then they tend to adopt…  Subject to several important constraints
  • 4. What constrains adoption? Known, readily measured constraints • Biophysical characteristics • Land, soil, water, biology • Farm characteristics • Farm size, scale, system • Individual characteristics • Experience (age), education, hh labor supply • Market factors • Access to credit, input, and output markets • Institutional factors • land tenure arrangement, group membership • Returns to adoption • Net returns, variability in returns ∗ = 푍푖 푟 1 푖푓 푈푖 > 푈푛 푟 0 푖푓 푈푖 ≤ 푈푛
  • 5. What else constrains adoption? Lesser-known, harder-to-measure, and unobserved constraints Informational constraints  Experimentation, trialing (Linder et al. 1982; Marra et al. 2003)  Exposure, awareness (Diagne & Demont 2007)  Learning by doing (Foster & Rosenzweig 1995)  learning from others and peer effects (Besley & Case 1994; Conley & Udry 2010)  Learning by noticing (Hanna & Mullainathan 2012) Individual preferences  Risk preferences (Just & Zilberman 1983; Smale et al. 1994)  Loss aversion (Tanaka et al. 2010; Liu 2013)  Time-inconsistent preferences and present bias (Duflo et al. 2008)  Aspirations (Bernard et al. 2014)
  • 6. So… what questions should we be asking? 1. How do different approaches to adult education affect learning outcomes? 2. How do learning outcomes lead to adoption? 3. How does adoption result in desirable social, economic, and environmental outcomes?
  • 7. How do evaluations answer these questions? • Measurement: to gauge impact of alternative extension approaches on • Adoption • Productivity • Sustainability • Incomes and welfare • Learning: to assemble evidence about what works and why • Feedback: to improve project management and implementation • Accountability • Transparency • Policy design: to credibly inform large-scale replications by government
  • 8. Why do we need better designs, more rigor? • Sample selection bias • Those who learn/adopt may be fundamentally different from those who don’t • Bias limits our ability to make wider inferences, to scale up, and to design policies • Endogeneity • Reverse Causation: A → B or B → A ? • Simultaneity: the “Reflection Problem” • Heterogeneity • Beyond average effects: Measuring outcomes for specific groups within a population
  • 9. With a better toolkit, we can do a lot more… • Qualitative • Quantitative • Mixed Methods • Understanding context • Understanding impact pathways and theories of change • Internal validity: good identification strategies 1. Experimental Methods: RCTs 2. Non-experimental methods: PSM, RDD, Ivs, D-in-D • External validity: generalizability
  • 10. …to explore complex processes • Combine economics, education, and social psychology  behavioral dimensions of learning and adoption • Evaluate type and intensity of training • Study the step-by-step process of learning • Evaluate changes in aspirations and locus of control • Evaluate learning failures • Evaluate peer effects
  • 11. But simplicity is key to understanding complex innovation processes Take a single technology, practice, or system… 1. Evaluate which extension approach better facilitates learning/adoption 2. Compare different extension approaches • Training & Visit vs. Farmer Field Schools vs. Mother-Baby Trials vs. Chalk-and-Talk 3. Measure the cost-effectiveness of each extension approach 4. Open the door to evaluation of learning approaches
  • 12. Monitoring & evaluation in CSISA Project Monitoring Project outputs, deliverables FTF indicators External project reviews Feedback to management Project evaluation Station, on-farm agronomic trials Costs and returns to farmers Costs and returns to service providers Determinants of adoption Impact evaluation Productivity, sustainability impacts Income, welfare impacts (Nutrition, health impacts) Policy analysis Ag subsidy policy Industrial policy National R&D priorities (Ex ante scenario analysis)
  • 13. What role for baseline surveys in CSISA? • As a diagnostic tool • Characterizing farming systems, households, development domains • Measuring farm-level productivity and poverty levels • Characterizing variation in these indicators • As an analytical tool • As data for modeling ex ante impacts at scale • As an evaluation tool? • Too many simultaneous interventions to establish causality • “Saturation approach” to project rollout leads to contamination of treatments • Extremely costly and time-consuming (3 yrs just to get a report out!) The solution? We abandoned baseline surveys, focused on individual interventions
  • 14. Our emerging approach Diagnostics (Consultatio ns, FGDs, lit reviews) Valuations (DCEs, BDMs) Evaluations (RCTs and quasi-experimental designs) Scale-up Scenarios (Simulations models) Tangents (Deeper analysis of second-order topics)
  • 15. Our approach in action: LLLs in India Diagnostic Valuation Evaluation Scenario Is there demand for laser land leveling? What will farmers pay for leveling? What are the net gains to leveling? How do alternative targeting strategies impact welfare? How to gendered peer effects influence valuation and adoption? analysis Tangents
  • 16. Demand for LLL services 200 400 600 800 Rs./hour 0 10 20 30 40 50 60 70 80 Percent of area 2012 2011 Source: Lybbert et al. 2014
  • 17. Demand for LLL services 200 400 600 800 Rs./hour 0 10 20 30 40 50 60 70 80 Percent of area Deoria Gorakhpur Maharajganj District 200 400 600 800 Rs./hour BPL Non-BPL BPL 0 10 20 30 40 50 60 70 80 Percent of area 200 400 600 800 Rs./hour Landholdings <1 acres 1-2.5 acres >2.5 acres 0 10 20 30 40 50 60 70 80 Percent of area 200 400 600 800 Rs./hour Plot size First (<= .3 acres) Second (.3-1 acre) Third (1 or more acres) 0 10 20 30 40 50 60 70 80 Percent of area Source: Lybbert et al. 2014
  • 18. Our approach in action: DT/WII in Bangladesh Diagnostic Valuation Evaluation Scenario Is there demand for weather index insurance vs. a DT cultivar? What will farmers pay for insurance? Does behavior change with insurance or a DT rice cultivar? How cost-effective is a large-scale rollout of DT vs. WII? How do farmers learn about risk management from infrequent stochastic events? analysis Tangents
  • 20. References Bernard, T., S. Dercon, K. Orkin, & A.S. Taffesse. 2014. “The Future in Mind: Aspirations and Forward-Looking Behaviour in Rural Ethiopia.” Centre for the Study of African Economies Working Paper Series no. 2014-16. Oxford, UK: University of Oxford. Davis, K., Nkonya, E., Kato, E., Mekonnen, D. A., Odendo, M., Miiro, R., & Nkuba, J. 2012. “Impact of Farmer Field Schools on Agricultural Productivity and Poverty in East Africa.” World Development 40(2): 402-413. Feder, G., R.E. Just, & D. Zilberman. 1985. “Adoption of Agricultural Innovations in Developing Countries: A Survey.” Economic Development and Cultural Change 33(2): 255-298. Hanna, R., S. Mullainathan, & J. Schwartzstein. 2012. “Learning through Noticing: Theory and Experimental Evidence in Farming.” Working Paper no. 18401. Cambridge, MA: National Bureau of Economic Research. Haug, R. 1999. “Some Leading Issues in International Agricultural Extension, a Literature Review.” Journal of Agricultural Education and Extension 5(4): 263-274. IPPRI (International Food Policy Research Institute). 2011. Policies, Institutions, and Markets to Strengthen Food Security and Incomes for the Rural Poor. A revised proposal submitted to the CGIAR Consortium Board. Washington, DC: IFPRI. Jack, B.K. 2011. “Market Inefficiencies and the Adoption of Agricultural Technologies in Developing Countries.” White paper prepared for the Agricultural Technology Adoption Initiative: Cambridge, MA/Berkeley, CA: Abdul Latif Jameel Poverty Action Lab (MIT)/Center for Effective Global Action. Kondylis, F., & Mueller, V. 2010. “Seeing is Believing? Evidence from a Demonstration Plot Experiment in Mozambique.” Mozambique Strategy Support Program working paper no. 1. Washington, DC: IFPRI. Lambrecht, I., Vanlauwe, B., Merckx, R., & Maertens, M. 2014. “Understanding the Process of Agricultural Technology Adoption: Mineral Fertilizer in Eastern DR Congo.” World Development 59: 132-146. Lybbert, T.J., N. Magann, D.J. Spielman, A. Bhargava, and K. Gulati. 2014. Targeting technology to increase smallholder profits and conserve resources: Experimental provision of laser land leveling services to Indian farmers . mimeo. Manski, C.F. 1993. “Identification of Endogenous Social Effects: The Reflection Problem.” Review of Economic Studies