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Comparison of juicers
Analysis of Media and
Social Feedback about:
Hurom,
Omega,
Green Star,
Versapers
Voxco
Proprietary & Confidential2
Comparison of juicers: Scope of Analysis
• Covering News, Social Media, blogs and forums
• Period includes posts from the last 12 months
• Brands tracked:
– Hurom, Omega, Green Star and Versapers**
** Disclosure: little to no mentions of Versapers were found on the web in
English or French; we suspect that Dutch coverage could be higher
• Key subjects
– Noise level
– Efficacy of juicers
– Ease to clean and space requirements
– Competing motor technologies
• Sentiment analysis included
• Influencer maps included
Voxco
Proprietary & Confidential3
Hurom Juicers: Timeline
Voxco
Proprietary & Confidential4
Hurom Juicers: Main Themes
Comments:
Voxco
Proprietary & Confidential5
Hurom Juicers: Highly-Related Mentions
Comments:
Voxco
Proprietary & Confidential6
Hurom Juicers: Main Domains
Comments:
Voxco
Proprietary & Confidential7
Hurom Juicers: Influencers
Key Influencers – Wordpress, Facebook and Twitter
Voxco
Proprietary & Confidential8
Omega Juicers: Timeline
Voxco
Proprietary & Confidential9
Omega Juicers: Main Themes
Comments:
Voxco
Proprietary & Confidential10
Omega Juicers: Highly-Related Mentions
Comments:
Voxco
Proprietary & Confidential11
Omega Juicers: Main Domains
Comments:
Voxco
Proprietary & Confidential12
Omega Juicers: Influencers
Key Influencers – Wordpress, Facebook and Redflagdeals
Voxco
Proprietary & Confidential13
Green Star Juicers: Timeline
Voxco
Proprietary & Confidential14
Green Star Juicers: Main Themes
Comments:
Voxco
Proprietary & Confidential15
Green Star Juicers: Highly-Related Mentions
Comments:
Voxco
Proprietary & Confidential16
Green Star Juicers: Main Domains
Comments:
Voxco
Proprietary & Confidential17
Green Star Juicers: Influencers
Key Influencers – Wordpress, Bloglines and Facebook
Voxco
Proprietary & Confidential18
Head to Head Comparison of juicers
HUROM OMEGA GREEN STAR
Voxco
Proprietary & Confidential19
Comparison of juicers: Summary
Customer Input, Review and Feedback:

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